There are two main essential differences between internet celebrities and celebrities. The first point is that celebrity image management is very important, but this is not the case for internet celebrities. The second point is that celebrities and internet celebrities have different ways of becoming famous. Of course, internet celebrities can also become stars, but this requires a transformation process. Now let’s talk about the essential differences between celebrities and internet celebrities in two points. Image management is different
The image management itself between celebrities and Internet celebrities has different concepts. For example, celebrities must pay attention to their guiding role, must be in line with values ??and have positive energy, but Internet celebrities must not necessarily Well, look at any internet celebrity who has been taken to major platforms to make a fuss about smoking, but if a celebrity is photographed smoking, they will make a big fuss about it, such as Wang Yuan. Let’s take another look at the image of Internet celebrities. Internet celebrities can use various methods to become famous, and they can even use some unlimited methods to promote themselves. As long as they become famous, what they want is traffic anyway. Internet celebrities can actually be anything. Formally, for example, the middle-aged uncle who invented the phrase "Oli to give", and Internet celebrities such as Laoba's secret burgers, they can all be Internet celebrities, and Internet celebrities can also become popular through alternative prank methods, but this The road to stardom will not work. The channels for fame are different
Some time ago, there was a piece of news that aroused widespread public attention. Let’s first listen to his quotations: It is impossible to work part-time, and it is impossible to work part-time in this life. Doing business I don’t know how, so I can only make a living by stealing batteries. The guys here are nice to talk to, and I really like it here. After hearing this, everyone understood that it was Guevara who stole the battery car. When he was released from prison, many Internet companies wanted to sign contracts with him, and even offered him an annual salary of one million. It can be seen that Internet celebrities have no offline, any kind of person can be an Internet celebrity, as long as he has a certain degree of popularity, but these people can only be called Internet celebrities, they cannot be called stars.
To sum up, the essential difference between celebrities and Internet celebrities is that celebrities have strict image management, and secondly, the channels for finished products are also different.
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