Look at the copy of Jiang, Durex and 999. There are so many classic copywriters. If you can't write, imitate first. Cann't you follow the gourd painting gourd ladle?
Jiang takes it as an example
2. investigation.
Go to Baidu Library to search Durex copywriting, and you will find that there are many copywriting research and analysis, ready-made materials, and materials analyzed by others to study and analyze the reasons for the success of others' copywriting.
practise
After the theoretical knowledge reserve is completed, it can be practiced. Imitate other people's ideas first, and then think about your own. Step by step, you can ask more friends for your opinions on your own copy, learn more about other people's ideas, and check for gaps. I wish you early success.
Attach some copywriting that I think is awesome.
Personal opinions are purely entertainment, so don't spray them if you don't like them.