Short video has become an important part of modern social media, which not only changes people's consumption habits, but also has a huge impact on traditional media. With the continuous progress of technology and the changing needs of users, the short video industry is also developing and changing. So, what is the future development trend of short video industry? Let's listen to Zhang Yiming's opinion.
Present situation of short video industry
What is the current situation of short video industry? Zhang Yiming believes that the current situation of short video industry can be described as "fiery". According to the data of iResearch, the number of short video users in China has reached 785 million in 20 19, and it is expected to exceed 800 million by 2020. This figure is amazing, and it also shows the great potential of the short video industry.
Development trend of short video industry
So, what is the future development trend of short video industry? Zhang Yiming believes that the future development trend of short video industry mainly includes the following aspects.
1. The content ecology will be more perfect.
With the continuous development of short video industry, users' demand for content is also changing. In the future, short video platforms will pay more attention to the quality and diversity of content to meet the different needs of users. At the same time, the short video platform will pay more attention to the copyright protection of content and protect the rights and interests of creators.
2. Technological innovation will promote the development of the industry.
Technological innovation is an important driving force for the development of short video industry. In the future, the short video platform will pay more attention to technological innovation, explore more advanced technical means and enhance the user experience. For example, technologies such as artificial intelligence and virtual reality will be more widely used in the short video industry.
3. The user experience will be more humanized.
User experience is the key to the development of short video industry. In the future, the short video platform will pay more attention to the user experience and provide more humanized services. For example, the short video platform will pay more attention to the privacy protection of users and provide a safer use environment.