1. Always think of your opponent as very powerful. Even if he is very weak, you should always think of him as very powerful.

2. Charity must be implemented with a commercial plan and implemented in a commercial form, so that charity can go a long way.

3. Always believe that the people around you are smarter than you.

4. Don’t be greedy for too much. It’s important to be precise and thorough. When you meet a strong opponent or role model, what you should do is not to challenge it, but to make up for it.

5. If a project or an idea is not unique enough, it will be difficult to attract others.

6. Leadership is available to everyone in good times, but true leadership is only possible in times of adversity.

7. Strategy has many meanings. The strategy of a small company is simple, that is, staying alive, and staying alive is the most important thing.

8. Fees are the most expensive thing in the world. So try not to give it for free. Wait until you have money before considering free.

9. It doesn’t matter if you don’t read many books about entrepreneurs. You are just afraid that you won’t study in the society.

10. It is not where your company is, sometimes it is more important where your heart is and where your vision is.

11. What is a team? A team means not to let another person fail, and not to let anyone in the team fail.

12. Find people within the company who can surpass yourself. This is how you discover talents.

13. A soldier who does not want to be a general is not a good soldier, but a general who is not a good soldier is definitely not a good general.

14. Every business must make money, free is not a good strategy, it will pay a very high price.

15. The best models are often the simplest things.

16. When looking for venture capital, you must bear the risk with the venture capital firm, and you will be more likely to get it.

17. There are no excellent ideas in this world, only down-to-earth results.

18. If you still want to start a business after 18 years, you can start another business.

19. It is not enough for entrepreneurs to have passion and innovation. It requires a good system, system, team and a good profit model.

20. Your project feels like a business, not a unique enterprise.

21. The most important thing for an entrepreneur and your greatest wealth is your integrity.

22. There are no secrets in today’s shopping mall. Secrets are not your core competitiveness.

23. We are not afraid of heaven or earth, but we are afraid of the CFO becoming CEO.

24. Spend more time with your other employees.

25. Doing a job and a job you like is a good start-up.

26. The reason why many people fail is not that they have too little money, but that they have too much money.

27. The more money-making models you have, the more it means you have no model.

28. The strategy of a small company is two words: survive and make money.

29. Strategy does not equal results. After the strategy is formulated, the results are still far away and there is still a long way to go.

30. If you read a lot of books, never tell others. If you tell others, they will keep testing you.

31. Remember, relationships are extremely unreliable. Doing business cannot rely on relationships, and business cannot rely on cleverness.

32. Short-term passion is worthless, only lasting passion is profitable.

33. A good thing is often hard to explain clearly, and a good thing often cannot be explained clearly.

34. The core issue is to formulate your products according to the market. The key is to listen to the voices of customers.

35. I am not willing to hire someone who often jumps between competitors.

36. People need to have something to focus on. There will be more challenges in a person's life. If you change it every day, I will be afraid of you.

37. Mengniu is not planned, but made of solid products, services and systems.

38. Now you need someone who is down-to-earth and will actually work with you.

39. You must first understand the market and customer needs, and then find relevant technical solutions, so that the possibility of success will be greater.

40. When building a company, consider selling it if it has good value. If you first think about selling, you may go astray.

41. Creativity is a very important part of business operations, but it is only one part, not all, so every work must be implemented.

42. Cleverness is the natural enemy of the wise. Fools speak with their mouths, smart people speak with their heads, and wise people speak with their hearts.

43. The first idea to survive is to do well, not to become bigger.

44. The most taboo thing in making a strategy is to be comprehensive. You must remember the key breakthroughs. Only when all resources break through at one point can you win.

45. Concepts can no longer be sold for money in this era.

46. If you want to do everything by yourself, there is nothing you can do in this world.

47. Small businesses have a big mind, while large businesses need to pay attention to details.

48. This world is not about what you can do, but what you should do.