The book "Style". The idea that aristocrats drive Chevrolets first originated from Paul Fussell's book "Style". In the book, it is said that all pragmatic and elegant middle class should own a white Chevrolet. Anyone more expensive than this is fat. Anyone cheaper than this is a rubbish. Paul Fussell is a writer and cultural critic who has taught at the University of Heidelberg in Germany, Connecticut College and Rutgers University in the United States. Fussell's writing covers a wide range of topics, including research on 18th-century English literature, commentary on American hierarchy, and war memories.