A good speech can guide the audience and enable the audience to better understand the content of the speech. In a society where development is accelerating, speech drafts are closely related to our lives. Do you know how to write a good speech draft? Below are the speeches of bank account managers that I collected for you. I hope it will be helpful to you. Bank Account Manager Speech 1
Bank Personal Account Manager Competition Speech Dear leaders, judges, and colleagues: Hello everyone! First of all, I would like to thank all the leaders and colleagues for giving me such an opportunity to come. Participate in the competition for bank personal account manager. To be honest, I am very excited to be able to stand on this competitive stage. This is a full affirmation of my work attitude and work achievements over the past few years. I feel very happy! Everyone may be familiar with me. But on this occasion, please allow me to introduce myself first. My name is XXX, I am X years old this year, I have a XX education, a member of the Communist Party of China, and a XX professional title. In 20xx, I joined the Agricultural Bank of China. Looking back on the past, time flies by and I have been working in the bank for 4 years without realizing it. In the past four years, I have relied on the spirit of diligence and hard work to work in savings, corporate and other positions. My current position is as a VIP teller. No matter which position I am in, I require myself to be diligent and down-to-earth. "Practical, studious and progressive" attitude, working hard without any complaints. At the same time, after work, I always take the time to study and recharge, and strive to supplement and enrich my theoretical knowledge.
The edge of a sword comes from sharpening, and the fragrance of plum blossoms comes from the bitter cold. With these years of work experience and study, my work experience has become increasingly rich, my theoretical knowledge has become more and more solid, and I have become more and more mature. I already have high professional quality and certain management experience. I feel that I have confidence and ability. Ability to serve as a bank personal account manager and be able to perform the duties that should be performed.
This is how I understand and recognize the position of account manager: the account manager should be both the representative of the relationship between the bank and the customer and the representative of the bank's external business. As a qualified account manager, you should fully understand customer needs, market products to them, and win business; as an account manager, you should coordinate and organize all relevant departments and institutions across the bank to provide customers with a full range of financial services. Service; as an account manager, you should also proactively prevent financial risks and strive to establish and maintain long-term close contact with customers.
If I can take up the position of account manager, I hope that I can be an ambassador who always extends a friendly hand and delivers our care and services to customers! The interests and needs of our customers will be ours. The eternal starting point of our work is that we are responsible for tailoring and recommending suitable products for our customers' business characteristics. For new customer needs, we must promptly report to relevant departments and strive to explore and develop related special products. It is our duty to maintain regular contact with existing customers, and we must look far ahead and actively develop potential customers. At the same time, we strive to ensure that every customer's business can be processed in our bank in a timely, smooth and efficient manner on the basis of coordinating the front-office business window and second-line business departments, various professional departments, superior and subordinate departments, and reasonable allocation of resources. Done accurately. Being good at guiding customers, striving to meet their business needs, and providing customers with "one-stop" one-stop services will be the eternal requirements and pursuits of each of our account managers! "When you tell me this, I can't help but think of ancient Greece. A famous saying of the scholar Archimedes: With a fulcrum, I will lift the entire earth!" It sounds exaggerated, but it makes sense. Indeed, a fulcrum is needed to move the earth, a stage is needed to realize ideals, and opportunities and platforms are needed to demonstrate personal abilities. Here, I sincerely and enthusiastically hope that all leaders, judges, and colleagues will give me an opportunity and a stage to give full play to my abilities. If you can give me this "fulcrum" to believe me, choose me, and support me, you will not I regret it, but I will cherish it even more, let us work together to create a better tomorrow for our future!
Thank you all! Bank Account Manager Speech 2
Dear leaders and colleagues , Good afternoon everyone, I am Yang Mo from Shuanghe Branch. The position I want to apply for today is account manager.
I have been in the bank for 7 years and worked as a general teller for 7 years. For me, the position of account manager is my desire to take a step forward, and it is also my desire to take a step forward in my career in my thirties. try.
No matter what position I am in, I always adhere to the principle of doing my own thing well. I am currently serving as the electronic coordinator of Shuanghe Branch. I try my best to develop and maintain electronic banking business. To achieve two firsts, solve problems as soon as possible, and always consider customers as the first step to ensure that every household is maintained and everything is implemented.
As a young man who has high demands on himself, I feel that responsibility is the first priority at work, and it is also the bottom line for doing things. Whether it is counter service or target tasks, I try my best to do my best. I believe that my attitude towards my job can determine my career path to a large extent. I never dare to slack off and I have never slacked off.
The edge of a sword comes from sharpening, and the fragrance of plum blossoms comes from the bitter cold. The account manager is an all-rounder position. Only by making preparations in various aspects can we be better qualified. After work, I will consciously increase my knowledge reserve, study various documents issued on the intranet, learn from seniors, and try to shorten the distance between myself and the account manager position as much as possible, from business capabilities, communication skills, Prevent risks, identify hidden dangers, and improve your capabilities in multiple dimensions. I think I've been able to take on the role of account manager.
I understand that the account manager is not only good at communicating with customers and marketing our bank's products, but also a switch for our banking system to external risks, controlling loan risks, and customers. Due diligence requires the account manager to do it himself to eliminate existing hidden dangers. Therefore, in addition to the sense of responsibility, the ability that an account manager must possess is more importantly, awe. Have awe of the unit, awe of the position, and awe of risks.
In addition, today’s service industry is different from the past. In my opinion, the account manager is not just a position indicated on the job number plate, but an identity, an identity that allows you to put down your body and concentrate on providing services. Active marketing and attentive service will become compulsory courses for account managers. Only by taking the lead can you win customers, and only by attentive service can you keep customers. I have heard of such a case. There was once a big customer (Zhang San) who had a strong prejudice against a certain bank and refused to do any business with the bank until an account manager (Li Si) changed his view. The account manager (Li Si) did a seemingly inconspicuous thing but solved the urgent need of the customer (Zhang San). Li Si never gave up on Zhang San as a customer. If the business couldn't be done, he kept in touch and became a friend. At the end of the next year, Zhang San urgently needed a sleeper ticket to go to Inner Mongolia, but it was difficult to get a ticket for the Spring Festival. Li Si knew this and found a way to get a sleeper ticket to relieve Zhang San's urgent need. Since then, Zhang San has been Li Si's most loyal customer and best friend. The competitive situation in the financial industry is not optimistic. Products must be marketed and services must be good. Account managers strive for connections. Therefore, account managers no longer work on an 8-hour work day. As long as the unit and customers need it, account managers must be online 24 hours a day.
Standing here to compete for the job today, I have mustered up all the courage and am fully prepared to use my accumulation over the past seven years to get a chance to jump up. I will cherish my position as always. The account manager position is what I want to work hard for. The road is long and long, and I will always be on the road. Bank Account Manager Speech 3
Dear leaders of Agricultural Bank of China:
Hello!
First of all, I would like to thank the leaders of the bank for taking the time from their busy schedule to review this self-recommendation letter.
My name is , male. I entered the Agricultural Bank of China in XX. I have a bachelor’s degree and am currently the accounting supervisor. Since entering the Agricultural Bank of China, under the training and education of the leaders, I have worked hard, worked diligently, studied seriously, and continuously improved my professional quality, so I have also won some honors. In XX and XX, he was awarded the city's outstanding employees and gold medals in succession; in XX, he won the first place in the city's comprehensive marketing, and at the same time, he was awarded the honorary title of the Agricultural Bank of China's credit card marketing pacesetter in the province; in XX, he obtained the qualification of a financial planner. I have been working in ## Agricultural Bank of China for a long time and have a large number of customers. I usually pay attention to the collection of customer information and have accumulated rich marketing experience. I am very interested in the position of account manager and am confident that I am fully qualified for the position of account manager of a certain branch. Therefore, I am particularly interested in the position of account manager. Recommend yourself as an account manager.
In recent years, under the correct deployment of the bank’s leaders, our bank’s deposit and loan business and other aspects have achieved comprehensive development, and the entire institution has shown a thriving development scene. However, due to increasingly fierce market competition, there are also some disharmony in customer development and maintenance.
Our bank's deposits declined in the first quarter of XX. Analysis of the reasons is mainly due to the single shortcomings of customers and the small number of medium-sized customers, resulting in excessive fluctuations in deposits. How to do marketing well, how to develop and maintain customers, and how to change this passive situation have become a major task at present. The following are some specific ideas and superficial understandings. Please refer to leaders. Please criticize and correct any shortcomings.
Once the marketing focus is determined, turn your attention to the rural areas at the junction of the town and territory. In the surrounding areas of our bank, there are many economically developed villages and towns with great potential, especially at the junctions of towns. There are only marketing points for credit unions. Fully tapping the customer base can drive the development of marketing business. According to my investigation, there is a credit union in Dongshitatou Village near Yinglin and Zhoukeng Village in Yonghe, and the deposits of each credit union exceed 100 million yuan, with the maximum reaching 180 million yuan. However, the two villages have Our bank has very few customers, and most of its business is occupied by village credit cooperatives. There is a lot of room for our bank to develop here. Therefore, we can use the two villages as the focus of marketing to improve our bank's marketing performance. The specific situation is as follows:
1. Tatou Village at the junction of Dongshi and Yinglin. The village’s main business is the production of steel and auto parts, and its economic strength is strong. For example, the ball joints produced by Jinjiang Lixin Auto Parts Automobile Co., Ltd. are specially supplied to FAW, Mazda, and JAC. According to the financial personnel of the company, the company paid a tax of 850,000 yuan in XX, and the account opening bank is a credit union; after many times of communication and coordination, individual customers have opened accounts with our bank in April and have learned to use the Agricultural Bank of China’s online banking; In addition, after negotiation, the company is expected to transfer its account to our bank by the end of May.
At the same time, the village is also the main production place for screws in my country. After field investigation, it was found that there are 42 small and medium-sized processing enterprises. The credit union now uses personal online banking internally. Therefore, we can fully Give full play to the advantages of Agricultural Bank of China's online banking, actively carry out marketing work, provide special services, integrate customer resources, and make customers belong to me.
2. A credit cooperative is also established in Zhoukeng Village at the junction of Yonghe, Dongshi and Yinglin Towns. This village is an important stone raw material market, and the company is mainly engaged in stone processing and sales. According to on-site According to the survey, there are 38 small and medium-sized stone processing companies.
The individual customers of Fujian Fubang Stone Co., Ltd. in this village were opened in our bank in April. Next, we will increase our public relations efforts and strive to Transfer the collective account to our bank. Due to the large number of stone processing companies, the air pollution in the village is serious and the water quality has also been affected. Many customers have gone to Xiamen and other places to buy apartments. Therefore, we can carry out public relations on two fronts: one is to attract more companies and individuals to open accounts and deposits with our bank; the other is to conduct personal loan marketing to meet customers' home purchase needs and promote the two-way development of our bank's deposit and loan business.
2. Innovate working methods, change identities and roles, and actively strive for new customers. As the saying goes: "Know yourself and the enemy, and you can fight a hundred battles without danger." Facing fierce market competition, we can change the traditional way of working, transform our identity and role, and actively explore new customer sources. You can organize a group of employees to go to ICBC, China Construction Bank, etc. every week to make passbook deposits. On the one hand, they conduct on-site inspections to learn the operating skills of their peers, and actively learn from their advanced experiences and practices; on the other hand, they observe and understand the information of their major customers in a timely manner, especially when they are The bank is a VIP customer but the non-VIP customers in our bank should accurately grasp the information, further communicate with customers, increase marketing, and strive to convert VIP customers of other banks into VIP customers of our bank.
Last month I discovered that Hong Meilian, a customer who came to our bank to handle business, was a VIP customer of China Construction Bank. There should be many such customers, so we can seize the good opportunity when they have certain business in our bank, strengthen communication and contact, and develop and upgrade them to VIPs. At the same time, collect and organize other customer information to win more VIP customers.
Thank you everyone! Bank Account Manager Speech 4
1. Implementing CCB’s brand marketing strategy
A brand is a mark added by a manufacturer or distributor to a product. A deep brand should have attributes, benefits, Value, users, culture and personality can truly compete in today's market. In the current fierce competition environment in the financial industry, China Construction Bank's brand building is imperative. To implement a brand marketing strategy, we must first clarify the brand positioning and cultivate customer brand loyalty. CCB must leave a unique bank image in the minds of customers, provide financial products that are most suitable for the target market, and make itself the best bank in a certain market segment.
Secondly, we must enhance brand management awareness and establish an efficient brand management system. Brand operation and management is a systematic work. CCB must correctly understand the connotation of the brand, adhere to marketing thinking in terms of business philosophy, take the market as the guide and customer as the center, and timely develop and launch financial products with strong market adaptability. Finally, we must strengthen brand innovation and increase the technological and cultural content of the brand. The key to creating brand products mainly lies in the content of services and technology. It is necessary to increase the "gold content" of financial products and the cultural content of financial products, so that brand innovation can gradually become standardized and institutionalized.
2. Do a good job in marketing
Based on relevant national policies and market demand, strengthen target marketing and hierarchical marketing, scientifically position, determine phased marketing goals, and carry out development Planning, market analysis, formulating business strategies and carrying out marketing activities according to market needs. Appropriately increase advertising investment, actively carry out marketing and publicity work, provide advice to leaders, and actively cooperate with various departments to carry out product cross-selling.
In the process of fierce market competition, customers and potential customers are the key to the success or failure of a company. Many companies understand that customers are their most valuable assets. Without customers, there is no company. Customers are the key to the survival and success of a company. The premise of development is also the foundation of relationship marketing. In marketing, we should always maintain the concept of "customer first" to increase the attraction to new customers, while also doing a good job in maintaining old customers. Marketing is service-oriented, and customers are God. We should always establish a customer-oriented service concept and put ourselves in the shoes of customers to understand the situations and difficulties they face. If you want customers to remember you, our products must be good, and our services must be even better. If products are the core carrier, our services are the guarantee for them to come back. Respect customers, understand customers, continue to provide products and services that exceed customer expectations, and be customers' eternal partners.
3. Strengthen information collection and implement daily work
Know yourself and the enemy, and you will never be in danger. The contemporary society, which is developing rapidly, is an era of scientific and technological information. Mastering information means grasping the lifeblood of the economy. I will establish an information collection system, strengthen information awareness, learn and research the marketing methods and means of other banks, and provide timely feedback to the leadership on the results to make response strategies as soon as possible.
A journey of a thousand miles begins with a single step. The smooth progress of all tasks begins with seriousness and responsibility in daily work. I want to start from the basic work, start from every detail, and make every job practical and thorough, so that leaders can rest assured and customers can be satisfied. Bank Account Manager Speech 5
Dear leaders:
Hello everyone!
I am a student who is competing for the position of account manager in your bank today. My name is xx. Being able to work in a bank has always been my ideal, and today I am finally one step closer to my ideal. Therefore, whether I succeed or fail in this competition, it is of great significance to me. I am a fresh college student, so I still lack work experience, but what I lack most is time and perseverance. When I am in school, I will use some of my spare time to study some books and skills. , in the past few years in college, I have obtained various certificates such as xx, xx, etc. Although this does not bring much substantial help to my work, it can also prove my attitude towards learning.
Before I came to compete for the position, I had a lot of knowledge about your bank’s account manager work. Although some information was obtained online, I also asked many people working in the bank. Classmates and friends, I have become familiar with bank business through this. I know that if you want to be a good bank account manager, you must not only have rich financial knowledge, communication skills, and excellent psychological quality, but also have a Although I dare not say that I have the spirit of conscientiousness and responsibility, I still have some confidence that I can be an account manager.
This has to start with my college life. On the college campus, I studied finance and finance. Through rigorous study and independent research in school in the past few years, I feel that my professional ability is still based on A relatively good level. In addition, I also worked in the student union on the university campus for two years, which improved my communication skills and ability to handle tasks a lot. What I like most is making new friends. , if I am really lucky enough to become your bank account manager, then I will definitely take the initiative to deal with customers and provide you with more and better services.
In addition, I have also been an intern in a bank for a few months, so I still have some work experience. When I was in school, I was eager to work in a bank, but I I also know that this is not an easy thing, so I can only study seriously and seize every opportunity to move forward. If I really get the opportunity to work in a bank, then I will not let it go easily. I will definitely do my best to do my essential work, provide my help to more people, and create more performance for the bank. This is my goal and my wish. For this reason, I I will continue to work hard, no matter whether I succeed or fail today, I will not change my original intention!
Thank you everyone!