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What elements embody the spirit of Wen Shang?
Wenzhou people have grasped the spring breeze of reform and opening up, interpreted the mutual integration of business and being a man with their practical actions and business ideas, and displayed the way of doing business and being a man for a new generation of businessmen.

Actually, most entrepreneurs in Wenzhou started from scratch. The life of "being a boss during the day and sleeping on the floor at night" earned them the first bucket of gold. They were down-to-earth in their life and work, refused to be petty and did not engage in vain, creating a grass-roots myth based on "reality". Fine ",Wenzhou people are smart, ranging from business investment to small money in life, they can pinch and calculate." As Li Ka-shing said: "Smart merchants can penetrate business awareness into everything in life, even every gesture." Wenzhou people are the deductors of this famous saying. "New", Wenzhou people's thoughts are constantly changing. They don't stick to China's traditional thought of "learning to be an excellent official", but study "making money" as a science. They never deny their love and persistence for money, and their strong desire to make money makes them eat anything.

"Yong", Wenzhou people interpret the word "Yong" with their unique courage. They are not afraid of risks and dare to be the first. The courage of the new generation of Wenzhou people lies in that they are no longer "brave" blindly, but "courageous with knowledge" on the basis of wisdom. "Fight", Wenzhou entrepreneurs have a unique spirit of struggle. They "can do what others don't want to do, suffer what others can't eat, and earn money that others can't earn", which is their guide to action. "Live", Wenzhou entrepreneurs have the ability to "flexibly" adapt to the market. From "real estate speculators" to "coal speculators", from "coal speculators" to investing in state-owned enterprises and agriculture, Wenzhou people never stick to a fixed investment form. They constantly adjust their status in shopping malls, find business opportunities and seize business opportunities.