Tuzki

Gender: Male

Birth: amnesia, unknown origin!

Height: 1.2m

Personality: sometimes optimistic and sometimes depressed, like to entertain myself, imaginative, enthusiastic, simple,

easygoing and casual.

Emotion: body language is exaggerated, unhappy and quickly recovered, and love conveys happiness to people.

likes: milk, buttermilk, juice, coffee, tea, fruits with skins.

yuck: radish (not all rabbits like radish! ), cabbage, sweet food (these characteristics are the same as the author)

Fear: wine (don't give it to me, I'll get drunk! )

strength: inventing small things.

Shortcomings: I can't control the troubles caused by inventing small things.

Never do: nose picking, uncivilized and unsightly actions, obscene adult actions.

pet: radish.

friend: R1.

Address: www.mytuzki.net

A girl who is not good at words drew herself, and we can express ourselves with these pictures. Everyone is a Tusky, thinking of twisting two noodles-like arms and doing all kinds of lovely actions

On QQ and MSN that accompany us every day, we want to do actions with each other through the internet, such as wiping sweat, fainting and running tears. But typing alone is far from enough to convey these actions. At this time, an expression can convey our meaning happily, and the body language of animation plays an unexpected role at this time. Tusky's expression

Recently, the most popular MSN expression is Tusky, the rabbit with long thin ears, a strange face, and two noodle-like arms rotating and making funny moves.

Wang Maomao, the creator of Tusky, is a little girl who graduated from animation department of Beijing Broadcasting Institute. She is usually taciturn and always wants to express her thoughts with exaggerated actions when she is emotional in her life, but she is too embarrassed to do so, so she draws these actions as this rabbit. Later, the rabbit was passed around on the Internet, and everyone used the rabbit to express their exaggerated actions, which was unexpected by Wang Maomao.

Wang Maomao (MOMO), a Latin dancer by Mau Tusky

Birth: 85.12.3

Constellation: Shooter

Blood type: A

Height: 1.71

School: Beijing Broadcasting Institute, animation department, 4 graduation

Disgusting: radish, cabbage and sweet things < Overlapping pianos

[ editing this paragraph] interview report

1. Tuzky

who lies behind the six-degree theory: Shang Jin

15 million and 2 million, which are the total number of active registered users of Tencent QQ and Microsoft MSN. As the two most used instant messaging software on the Internet in China, QQ and MSN have already formed a unique network culture in China. In addition to the official images of QQ Penguins and MSN Faceless Villains, Tusky became popular explosively in early 27. When communicating with each other, everyone directly quoted Tusky's various expressions to express their online feelings. This cartoon-like image promotion has already had a catalytic relationship with the Internet. Stanley Milgram, an American psychologist in the 196s, described the six-degree theory of connecting people and communities, which can be completely applied to Tusky. There is no need to form a cycle of interpersonal communication between every six people. On the Internet in China, an average of 4.8 people can exchange instant messaging software. Tusky, the most popular one on the Internet in early 27, is a typical living model. Where did Tusky come from? For this reason, we found Wang Maomao, who is still a junior in China Communication University. This 21-year-old girl is the creator of Tusky's image.

Sanlian Life Weekly: Why did you want to design the image of Tusky at first, and was it influenced before that?

Wang Maomao: When I was a child, my friends and classmates called me "Rabbit" in unison. It was said that it looked like a god. Later, I went to college to write a blog and chose painting to record my life. In fact, the rabbit I drew at first was myself, recording the interesting and interesting things I encountered in real life. Later, the rabbit image in the picture diary became more and more abundant, and gradually had its own personality, which was similar to me in reality, but not exactly the same. So, I slowly regard it as an independent individual, give him more and more things of his own, and express his joys and sorrows through various body languages. He is Tusky.

Sanlian Life Weekly: Many people think that after China's old-fashioned film-making animation, after more than ten years of transition without obvious works, many animated images were born overnight on the Internet, which was created by the unique communication mechanism of the network. What do you think?

Wang Maomao: Indeed. In the past, the animations shown on the screen were all deep houses, and the threshold was not something that ordinary people could step into. Too many people who are full of feelings for animation can only be a lifetime audience. The internet gives everyone a voice and has the opportunity to make their works public. Good things in the network will be spread rapidly immediately and gain unexpected popularity in a short time. This is how Tusky was inadvertently spread by friends on the Internet.

Sanlian Life Weekly: We have noticed that the spread and operation of Tusky's image are very tracked, including the emergence of the mechanism of design companies, and the business of Tusky's posters and postcards has appeared on the Internet. What do you finally want to make? Was it originally for commercial purposes?

Wang Maomao: At first, Tusky's creation was only out of his own hobby, with no commercial purpose at all. Later, the derivatives such as posters and postcards were only made out of interest, and at first they were personal gifts for friends. However, it is precisely because of the unexpected recognition of these works that we see the market potential of Tusky. After that, we injected some commercial operation mechanisms to better protect Tusky and promote Tusky.

Sanlian Life Weekly: Apart from fun, it seems that we can't find a deeper connotation in the new animation craze driven by the Internet, except for the game mentality and superficial spoof, which lacks the story and the in-depth thoughts you want to express.

Wang Maomao: On the Internet, news is so easy and abundant that it is difficult to attract readers' attention for a long time for every new work (whether it is words, pictures or videos). Works that can't impress people at the first time almost lose the opportunity to be understood or even paid attention to. I think Tusky, who is simple, jumping but has some personality, was discovered and recognized by everyone based on this environment. In my understanding, whether a cartoon image has connotation or "deep thoughts" to express is not necessarily based on complex and tortuous stories. Even simple expressions and actions can reveal the feelings and personalities of the characters. I don't think we have reached the level where we can challenge a mature animation industry. Comparatively speaking, Tusky seems to have more opportunities in animation products and derivatives, which may break the long-standing institutional addiction of China animation industry.

Sanlian Life Weekly: At present, our life seems to be full of all kinds of cartoon images, which is almost flooding. Onion was still popular on msn last year, and now it has become Tusky overnight. Have you thought about next year? Tusky was drowned by something else.

Wang Maomao: Many cartoon images that were all the rage on the Internet soon declined. I think on the one hand, the enthusiasm and inspiration of the creators can't keep fresh, which leads to the stop of updating of works or the decline of quality, which disappoints readers. On the other hand, something new, better or in line with the pulse of the times has appeared, which has won the love of online readers who like the new and hate the old in the network age. I am still confident that at least next year, I will continue to draw and constantly improve the creative level of Tusky's series of works. I really can't predict whether Tusky will be submerged in the trendy Wang Yang of network animation. Internet cartoon images are producing fine products at any time, which can only inspire me to surpass myself.

2. Sunday Morning News (hereinafter referred to as Sunday): When we called your agent, he said that you were extremely bad at words, so you could only be interviewed by EMAIL. I'm curious, how did a taciturn little girl draw so many interesting rabbits? Introduce yourself. Living, painting, playing, eating, blogging, reading books and looking at other people's paintings?

Wang Maomao: I like Shou Tajima's Detective with Multiple Personalities, and I like works with unique expression and deep themes. There seems to be no time to calm down and read pure literature. When I have time, I just read trend magazines, such as Milk. The most touching movie I have seen recently is The Perfume Killer. I am really not good at words, and I can draw a lot of stories because some things that can't be expressed in words need to be told with a brush. Life is very simple, and you have summarized it. Except for the basic life of an ordinary student, I spend most of my time drawing.

Sunday: Why is Tusky called Tusky? Tusky reminds me of the Soviets, and the spoof film "Separation in October" and "Cui Yongyuan Minsky" filmed by the host of CCTV. Is there any story about the origin of this name?

Wang Maomao: When I was a child, I liked a short story called "Please spell my name with" S ".In the story, the protagonist Zebatinski changed the name" Z "to" S ",and since then, his fate has changed greatly. Because of this story, I have a strong feeling about the suffix of the name "Ski", so my rabbit is called Tuzki.

Sunday: Why did you draw rabbits in the first place? Don't draw other small animals? Can you tell me something about the birth of Tusky?

Wang Maomao: When I was a child, my friends and classmates called me "Rabbit" in unison. It is said that it looks like a deity, and I like this lovely nickname myself. After I went to college, I started a blog and chose painting as a good form to record my life. At first, the rabbit I drew was myself, recording the interesting, sensible and fun things I encountered in real life. Later, the image of the rabbit in the picture diary became more and more abundant, and gradually developed its own personality, which was similar to me in reality, but not exactly the same. So, I slowly treat it as an independent individual, giving it more and more things that belong to me, and expressing its joys and sorrows through various body languages.

Sunday: Where did Tusky get his inspiration for those actions? How are these body languages conceived, recorded and expressed?

Wang Maomao: Tusky's creative thinking, the source of life. In fact, everyone, every day, will encounter many things, will be touched and have feelings. Only most of the time, these emotional waves are inadvertently forgotten by us. I chose painting. For me, painting is no different from a diary in my life. Pick up a pen and pour out yesterday's things to dry; So I had the opportunity to get rid of impulsiveness and confusion and record those things that are really worth thinking about and remembering. I really want to express my emotions with those exaggerated and funny actions when I meet something, but in real life, I am embarrassed to do that. So I painted these movements on Tusky, and he did them for me.

Sunday: We noticed that many of China's previous cartoons were concrete and detailed, but their movements were not rich and vivid. For example, the posture of the Monkey King scratching his head always seemed to be the same picture, but many of the current cartoons are characterized by exaggerated movements and body language. I think Tusky's most successful place is that it has performed so many lifelike movements that everyone likes it. I want to ask you what do you think of such a change? What caused this feature?

Wang Maomao: A few years ago, animation was only an area that a few professional teams could set foot in. That state, on the one hand, has achieved exquisite pictures and fine craftsmanship; On the other hand, many wonderful ideas from amateur animators (enthusiasts) are blocked out. Flash is a convenient animation tool, easy to learn and use; Internet is the media where everyone has the opportunity to publish their works. These new things create a brand-new environment, so that every animator has the right to speak and have the opportunity to make his works public. As a result, diversified works have emerged. Among them, those that are different from the traditional animation art may get more attention, but I think the works that are truly recognized are not because of style and technique; But because of the readers (or netizens).

Sunday: Tell me about the business prospects of rabbits. What are your expectations? What are your innovative plans?

Wang Maomao: At the end of last year, a small number of Tusky notebooks, postcards and posters were printed as New Year gifts for friends. Later, some of the surplus was put on our Taobao shop, and the sales were unexpectedly hot.

however, up to now, the economic return from the sales around Tusky is still negligible, but we will continue to work hard to launch more Tusky derivative products.

Wang Maomao: Who doesn't want to be as comfortable as Tusky?

If it weren't for Tusky, Wang Maomao, a junior girl from the Animation College of Communication University of China, was just an ordinary girl-a typical post-8s net worm who spent most of her time with computers except eating and sleeping, either chatting online or drawing a rabbit named Tusky in her BLOG.

In October last year, Mao Mao decided to integrate his online life, so he created a batch of "Tusky" emoticons and sent them to netizens on QQ and MSN. Bunny can do gymnastics on the radio, fart, shake his chest and faint, which is much more vivid than typing. Gestures are full of little girl's nifty, reminiscent of cherry maruko, and a bit of Stephen Chow's nonsense. What she didn't expect was that a few days later, QQ and MSN began to make a "rabbit disaster" at the same time, and a few sketched "rabbit-based" expressions began to quickly become popular on the Internet.

In mid-June, the reporter finally found Wang Maomao, the maker of Tusky.

"I'm never nervous when I'm on stage, but nervous people are off stage"

Tusky's home is in a creative warehouse on Guanghua Road, and there are three people in charge. Wang Maomao is responsible for designing images and telling stories, and his work field is mainly in his own blog, regardless of other things; "Senior Brother" Martin is responsible for packaging "Tusky", adding color to the image designed by Mao Mao, supporting graphics, and then typesetting it into wallpapers, posters and products; Kaka is responsible for promoting and negotiating business cooperation, which is a bit like Wang Maomao's "agent".

In the past, Wang Maomao had another name. She joked that it was "the kind that you can't say even if you kill yourself" because it was vulgar. In order to get rid of this common name, Mao Mao fought with her mother for 16 years, from elementary school to college. Later, when her mother got bored, she dropped the sentence, "You can change it if you are admitted to college." As a result, just admitted to the university, the state promulgated a decree, at the age of 16.