It is often easier to do a thing well than 10% 10 times. —Google x
In fact, it is no more difficult to reinvent the car than to improve its performance. -Musk
1, "Physical Thinking" of Tesla Battery
"Physical Thinking" of Tesla Marketing
Tesla autopilot
Big goal: Fully automatic driving from LA to new york by the end of 20 17.
Tesla, the first commercial self-driving car in history.
"Starting from scratch-technical decomposition"
1, battery, 10 times
2. Marketing, 10 times
3. Autopilot, 10 times
On May, 2065438 1 day, the market value of Tesla surpassed that of General Motors for the first time.
In 20 16 years, GM's annual sales volume is100000, and Tesla's annual output is100000.
In 20 16, the general income was166.4 billion USD and the profit was 9.4 billion USD.
Tesla's revenue is $7 billion and its profit is-$400 million. (negative $400 million)
The monthly sales volume of GM's ace electric car Chevrolet Bolt is 65,438+0,000, and the order of Tesla Model S is 370,000.
"Once the company encounters a stall point, the possibility of restoring the growth engine is less than 10%." Stall point
2. The "physical thinking" of the tunnel car
Big goal (in turn): the car runs on the ground. Why can't cars run underground? (tunnel car)
"Starting from scratch-technical decomposition"
1, the tunnel diameter is reduced by more than half. 4 times
2, tunnel excavation and wall masonry at the same time. More than twice as much.
3, improve the machine power. X times
3. "Physical Thinking" of Space Exploration Technology Company
Before that, he didn't see how NASA did it, and then improved it.
4. The "body thinking" of Martian immigrants.
Elon musk's next super big goal: to retire on Mars.
Big goal
1) 10 years later, the first humans were sent to mars.
2) It is estimated that 400- 100 years later, there will be 100000000 people migrating to Mars.
50,000 times better-innovation returns to zero
Before, it cost 654.38+000 billion dollars just to go to Mars.
SPACE X Mars program, one-way price of $200,000.
Ab initio decomposition
1, the rocket can be reused 1000 times. 10 times
2. Build a spaceship gas station in space orbit. 500 times
3. Make fuel on Mars. X times
4. Use the right fuel, methane. X times
The spacecraft can carry 100-200 passengers to Mars at a time, and the flight time is 30-80 days.
The rocket can be launched within 20 minutes after the return trip.
Interdisciplinary learning ability
Traditionally, in order to become top talents, we should focus on one field. Musk does the opposite. His expertise covers rocket science, engineering, physics, artificial intelligence, solar energy and energy.
Be good at transfer learning and apply what you have learned from one field to another. First, the knowledge solution is composed of several basic principles, so as to ensure that the basic principles are understood first. Then, these basic principles are reconstructed in new fields, and the details are hung on them.
Qian Yingyi: How did you master top physics through self-study?
Musk: I study. The book is right there. Read it.
Musk knows nothing about rockets. But in 2002, when he first came up with the idea of exploring space, he began to study the basic principles of rocket propulsion. Up to now, he has read all the university textbooks in cantrell, and many core technical problems in the process of rocket development are decided by him.
Deliberately practice "multiple thinking mode"
1. Use Munger's method to sort out your own multivariate cornerstone model.
2. If I have spare capacity, I will first deduce my entrepreneurial principles.
reference book
1. Poor Charlie's collection
2. Video: Becoming Buffett
3. Video: Musk TED Dialogue