1. Cut to the chase. It means that you don't beat around the bush at the beginning, simply and clearly go directly to the topic, and simply and neatly explain who, what, what, what or what the reason is for the article.

2. Use classic poems, famous sayings, golden sentences and common sayings at the beginning, which can not only make the finishing point, but also increase the literary grace and details of the article and arouse readers' desire to read.

3. Use wonderful rhetoric, metaphor, parallelism and contrast.

4. Set suspense. The purpose is to arouse readers' curiosity and stimulate their desire to continue reading.