In fact, the skills of opening remarks include two aspects: one is the general opening remarks when you first contact tourists, and the other is the opening remarks when the tour guide explains each specific scenic spot.
(1) general opening remarks
Generally speaking, the prologue often begins when you receive tourists for the first time. This prologue is also called welcome speech.
The main contents of the welcome speech should include greeting the tourists, welcoming the tourists on behalf of the travel agency, introducing the driver and license plate number to the guests, introducing yourself, briefly introducing the local climate, general situation of the hotel, arrangement of tour activities, necessary precautions such as hygiene, food, safety, shopping and other necessary contents.
(2) The opening remarks of the tour guide
Structurally, the opening remarks of tour guides can be divided into two types: a complete opening statement generally includes greetings, greetings, self-introduction, welcome, good wishes, clear tour purpose, etc. A brief opening statement should include at least two items: greetings and a clear purpose of the tour.
Judging from the visit process, there are two kinds of pre-set opening remarks and on-site opening remarks.
From the form of expression, there are narratives.
There are two kinds: prologue and lyric prologue.
Please look at the case:
Ladies and gentlemen: Hello! Welcome to the Temple of Heaven.
(After introducing myself) I am glad to have the opportunity to accompany you to appreciate the grand and solemn charm of this ancient altar.
Let's take a look at this "paradise on earth" and have a wonderful time.
(Xu Zhichang's "Tour Guide's Remarks on the Temple of Heaven")
Ladies and gentlemen: Hello! First of all, I would like to extend my most sincere welcome to all of you! You must have known something about Hunan before you came to Changsha to travel, right? So who do you think is the most famous figure in China's modern history? Yes, there is no doubt that it is Comrade Mao Zedong! So what was Chairman Mao's favorite place to go during his life in Changsha? We are going to visit the "Love Night Pavilion" on Yuelu Mountain.
Ok, now let's go to the place where Chairman Mao "took hundreds of couples swimming".
(Zhao "Love Night Pavilion")
Ladies and gentlemen: China is a necessity in our daily life.
So how are multicolored porcelain made? When I arrived in Jingdezhen, the capital of porcelain, I couldn't help but explore it. Therefore, today I invite you to visit the ancient kiln porcelain factory. Why is this porcelain factory named after the word "ancient kiln"? I'll explain when we get there.
Now I will use the time on the road to introduce some ceramic knowledge to you.
(Yu Lehong's Guiding Speech of Jingdezhen Ancient Kiln Porcelain Factory)
Ladies and gentlemen: Hello! Welcome everyone to visit Meizhou Island.
The scenic spot we visited today is Mazu Tempel, Meizhou Island. The contents of the tour guide include: the general situation of Meizhou Island → the grand pilgrimage of Meizhou Island to Mazu Tempel → the entrance of ancestral temple → Yimen → Taigu → Bedroom → Mazu Stone Statue.
I hope we have a happy day.
(Paragraph "Mazu Tempel of Meizhou Island")
Dear friends, before you came to Hangzhou, you must have heard the famous saying "There is heaven on earth and Suzhou and Hangzhou on earth"! In fact, comparing Hangzhou to a paradise on earth is largely due to the West Lake.
For thousands of years, the scenery of the West Lake has shown enduring charm, and many people fell in love with her beautiful charm at first sight.
Even when Bai Juyi, a great poet in the Tang Dynasty, left Hangzhou, he still remembered the West Lake: "I failed to throw it to Hangzhou, and half of it was this lake.
"... friends, come with me to visit the West Lake by boat from Yuemiao Wharf.
(West Lake in Qian Jun)
Dear friends: Welcome to the beautiful and rich Xinjiang.
Xinjiang is located in the center of the Eurasian continent, with a vast territory, rich resources, magnificent mountains and rivers, boundless sea, numerous historical sites, numerous nationalities and peculiar customs, and many places worth visiting.
If you want to travel all over the Tianshan Mountains in Xinjiang, it will take at least half a month.
Today, I will take you to visit Tianchi, the most famous scenic spot in Xinjiang.
Tianchi is in the arms of the tall and majestic Tianshan Mountains.
Friends, close your eyes and imagine how magical and wonderful it is to have such a pool of clear water with an average annual precipitation of 200 mm in the mountains next to this city farthest from the ocean! It's like putting a mysterious veil on a beautiful and moving girl.
Do you think my metaphor is appropriate? When I was in the farthest place from the ocean and experienced the heat in the arid area, the clear water in my mind brought me infinite moisture and coolness.
I can't imagine what words should be used to describe my feelings at the moment.
Friends, do you feel the same as me at this moment?
I think so, too. As you can see from everyone's expressions, everyone's curiosity has taken wings and flew to Tianchi. Don't worry. Today, we will unveil this mysterious veil, and let everyone appreciate the charming and affectionate eyes of that girl (Guo Limin's "The Pearl Embedded in the Snow Ridge Pine-Tianchi").
The above six cases basically contain various opening remarks.
Example (1) is a relatively complete opening statement of the live narrative, including greetings, welcome, self-introduction, wishes, the purpose of this trip and many other contents.
Example (2) is a relatively short on-the-spot narrative prologue. Although brief, it uses the celebrity effect to make the opening confession lively and interesting.
Example 3 is a preset prologue before arriving at the ancient kiln porcelain factory, which is concise and lively, full of suspense, and arouses great interest of tourists.
Example 4 is a live narrative prologue. Besides the necessary greetings, welcome and wishes, it also emphasizes the main contents and the scenic spots to be visited, with clear purpose and prominent focus.
Examples ⑤ and ⑤ are the lyric prologue of the scene. The tour guide praised the West Lake and Tianchi affectionately, which was lyrical and sincere.
Although the above opening remarks can be classified from different angles, their basic contents are basically the same.
So there are no fixed rules for opening remarks. It is important to show respect and concern for tourists and highlight the essence of tourism purposes.
Finally, it should be noted that the opening remarks should not be mysterious, otherwise it will not only make the opening remarks redundant, but also may disgust tourists.
For example, friends, today we are going to visit a unique tourist attraction, which is located in the center of Beijing, with thousands of temples, pavilions, red walls and yellow tiles, resplendent and magnificent, and is known as the "Golden Temple Sea".
As you must have guessed, this is the Palace Museum, which is famous at home and abroad.
("The Palace Museum (Central Axis) Tour Guide's Speech") This explanation is obviously the prologue of the tour guide's speech, which can only be explained at the scene of the Forbidden City, but there is really no need for tourists to guess where it is around the corner.
Such opening remarks should be eliminated from the tour guide's speech.