in this era of advocating innovation, enterprises always take innovation as the first priority in order to win in the fiercely competitive market. There is nothing wrong with innovation, but it is also quite dangerous to ignore and even deliberately abandon all the old-fashioned while pursuing innovation. It should be noted that this is a kind of prejudice. Being conservative is as important as being innovative. It's just that in the past, we suffered from being conservative and couldn't get out of the shadow of being bitten by a snake. As a result, we now dislike the word being conservative and completely list it in the derogatory term library. This is really a big injustice of conservatism. In order to redress this injustice, I am writing an article today to tell you the necessity of conservatism for the survival and development of enterprises, so that the meaning of conservatism can be correctly understood and then quickly realized.

why do we hate being old-fashioned? Just because we interpret conservatism as standing still and being rigid and aging, we think that conservatism is the fundamental reason for the decline and ruin of enterprises, so we desperately oppose conservatism. Then why do we like innovation so much? Just because we all know that innovation is the vitality of enterprises, only innovation can bring continuous vitality to enterprises, and enterprises can't grow without innovation. This insight is to know one without knowing the other, and to know it without knowing why. I am against blind conservatism and blind innovation. Conservatism and innovation complement each other and are indispensable. What we should pay attention to is the combination of conservatism and innovation, that is, how to be conservative and how to innovate.

there used to be enterprises without innovation in the world, but there was never an enterprise without conservatism. An enterprise without innovation is an enterprise that has died or is about to die, and an enterprise without conservatism cannot be founded at all. Enterprise is an extension of entrepreneur's personality. Are the rules and regulations of enterprise and its original cultural concept a tortuous reflection of entrepreneur's personality in the market? In this sense, we can say that enterprise is human. The establishment of an enterprise, that is, an exhibition stage for entrepreneurs' life experience, is originally the conservative product of entrepreneurs' experience. Entrepreneurs can't abandon their past experience and create alien enterprises. Entrepreneurs have built their enterprises in their hearts before they were founded, so entrepreneurs have a natural familiarity with enterprises, and this natural familiarity is conservative, so enterprises are conservative at the beginning, and conservatism is the condition for the establishment of enterprises. Innovation comes after conservatism, and innovation is a response to market changes. Why do I object to being blindly conservative? Because blindly being conservative means that the enterprise is isolated from the market, and the enterprise has not been in line with the market after its establishment, thus forming a closed operation based on the entrepreneur's mind. A series of changes derived from this, I don't call it innovation, it is still conservative, because this change is not based on the market, but the subjective assumption of entrepreneurs, but just a new change of conservatism. This is blind conservatism. We should guard against being conservative under the signboard of innovation. The failure of this kind of enterprise is caused by being conservative blindly. Although it also advertises innovation, it is false innovation.

at the same time, we must not put the old-fashioned into the cold palace indiscriminately. Blind innovation is also very harmful to enterprises, and even I can say that blind innovation is not innovation. Innovation is not a castle in the air. Innovation is an innovation based on the inherent foundation of an enterprise. It is a timely response made by the accumulation of past experience of an enterprise when it meets the changes of the market. Maximizing adaptation to market demand is the goal of innovation, and finding the market is the beginning of innovation. But the so-called discovery of the market is by no means chasing the outside world and drifting with the tide. What do you mean by discovering the market? Enterprises that produce feed have discovered the market of space tourism, which is not called finding the market, but thinking and dreaming. Only the innovation that is practical and consistent with the internal development of the enterprise and can make the enterprise by going up one flight of stairs develop continuously is the discovery of the market and the real innovation. Otherwise, even if the enterprise can achieve rapid development in a short period of time, but can not bring long-term benefits to the enterprise, endless innovation will be blind innovation and short-sighted behavior, which is not desirable.

there is no innovation without conservatism, unless you plan to create castles in the air. Innovation must be based on all the experience of the enterprise in the past and now, and only innovation based on conservatism is a successful innovation with enterprise characteristics. What's more, innovation is not a golden idea that will be invalidated when it is used up. Innovation is to be integrated into corporate culture and become valuable experience of enterprises, so there is no conservatism without innovation. Being conservative is not blind. Being conservative is to stick to the fine traditions of enterprises. We constantly innovate, constantly summarize and absorb the valuable experience gained from innovation, make it a new component of corporate culture, and participate in the evolution of corporate culture, so that corporate culture will always be advanced. Innovation is short-lived, but conservatism is long-term and defensive. It is not easy to fight and defend the country.

Although a good thing will be out of date, we should be conservative when it is not out of date, and even if it is out of date, we should be conservative in its spirit. Only in this way will there be good innovations, and the cultural accumulation of enterprises will become deeper and deeper. Therefore, we must have both innovation and conservatism.