Growth process
Wang Chuanfu was born in poverty, and the road to growth was full of hardships, but it also honed his will. His tenacity and madness make it difficult for ordinary entrepreneurs to compare with him. ?
Do poor teenagers do well in school? Wang Chuanfu
1966 2? /kloc-In June of 0/5, Wang Chuanfu was born in an ordinary peasant family in Wuwei County, Anhui Province. Wuwei County is a small county, belonging to Chaohu Lake and close to the "Yangtze River Delta", which is probably the biggest location advantage of Wuwei County. Wang Chuanfu's father is an excellent carpenter. Later, he joined the party and served as secretary of the brigade. He is honest, tenacious and helpful, and is highly respected and appealing in the local area. He has a clear distinction between public and private in his work and is well-known among the masses. As party member, Wang Chuanfu's father's thoughts are more enlightened and advanced in the countryside. When he died, he responded to the party's call and persuaded his relatives to be cremated. Wang Chuanfu's mother is a traditional wife and mother, and should be loyal and conscientious in educating children. Influenced by the family atmosphere, children also inherited a strong and upright character and a strong and unyielding spirit. The same is true of Wang Chuanfu, which has been clearly reflected in his later entrepreneurial course. Wang Chuanfu has five sisters, one brother and one sister. Together with their parents, a family of ten lives by carpentry handed down from generation to generation, and their lives are calm and serene. But it didn't last long. When Wang Chuanfu was thirteen, his father died of a long illness. The family's financial situation began to go from bad to worse. Wang Chuanfu's five sisters got married one after another, her younger sister was put into foster care, and her brother Wang Chuanfang also dropped out of school and started working to earn money to support his family. The hardships of life are not easy, and the ardent expectations of his mother and brother constantly spur Wang Chuanfu. In his adolescence, perhaps because of family reasons, he is more stable and precocious than other children of the same age, shy, less talkative and unwilling to associate with others too much. But he knows how to study harder than other children of his age and spends all his energy and time on his studies. Because he knows that his family's hopes are pinned on him, and he can only repay them with excellent results. So he always has a belief in his heart, that is, "always do better than others." The stage is as big as the heart. Wang Chuanfu's indomitable spirit of constantly surpassing himself laid the foundation for his later career success. It never rains but it pours. Two years later, when Wang Chuanfu was about to graduate from junior high school, his mother died suddenly. Fate gave the two brothers living together the heaviest blow. Mencius said: "Heaven will be a great task to Sri Lankan people, and he must first suffer his ambition." Young Wang Chuanfu has had enough of the bitterness of life. Deeply hit, Wang Chuanfu can only immerse himself in his study every day and forget his pain and loneliness. The hardships of life also made Wang Chuanfu develop a strong, independent and strong character. As he himself said, "Everything must be controlled by yourself, and everything must be taken care of by yourself." All the property left by parents to a pair of brothers is four thatched cottages, but the spiritual influence left by parents has benefited the brothers endlessly and influenced their lives subconsciously. When Wang Chuanfu's mother died, it was the junior high school graduation exam. So Wang Chuanfu missed two courses and was not admitted to the popular secondary school at that time. The fate of life is sometimes completely accidental, and a small factor may change a person's life. Wang Chuanfu's life was changed in this way. In the mid-1980s, he was in charge of distribution, so he was the first choice for many junior high school graduates from poor families at that time. However, due to the adjustment of national education policy after 1990s, it is difficult for technical secondary school graduates to find jobs. Chuanfu was not admitted to a technical secondary school because of his mother's death, but entered a newly established ordinary high school in Wuwei County-Wuwei No.2 Middle School. The accident gave Wang Chuanfu room for further study in the university. Otherwise, a generation of technical madman Wang Chuanfu may be drowned in ordinary life. Due to the misfortune of his family, Wang Chuanfang, Wang Chuanfu's brother, shouldered the burden of his family at the age of 18, and interrupted his studies to earn money. But no matter how hard life is, he always asks his younger brother to study hard. When Wang Chuanfu was shaken by the difficulties at home and his brother's hard work, his brother said, "No matter how hard and tired you are, you have to study when you sell a house." Learning is the only way out. " In Wang Chuanfang's eyes, it's really "everything is inferior, only studying is high", and he asked his younger brother to go to college. When her mother died, sister-in-law Zhang Juxiu stepped into this unfortunate family. Her virtue as a traditional woman in China once again warmed the hearts of the two brothers. Wang Chuanfu's three years in high school is the most difficult period for the whole family. The new eldest sister-in-law has never enjoyed the happiness of the bride, but also has to worry about daily necessities and take care of the family's diet. Wang Chuanfu lives in high school and goes home to collect money from her sister-in-law every weekend 10 yuan. Once, the family had no money, so my sister-in-law didn't want him to be wronged, so she borrowed money from house to house in the village and finally raised less than 5 yuan. Yuan scattered money. Later, Wang Chuanfu was admitted to the university, and his brother gave his younger brother a "Shanghai brand" watch and all the new things at home when he got married, and accompanied him all the way to Changsha. When Wang Chuanfu was studying, his brother also decided to move his small business to his brother's city and try to take care of him. Wang Chuanfang paid his brother's tuition and living expenses until he graduated from graduate school. Big brother is like a father. An elder brother not only takes care of his younger brother in life, but also teaches him to be a man. Diligent and thrifty, ambitious, spend your own money as much as possible, which is what my brother often says. On the most difficult days, the two brothers did not spend a Spring Festival at their married sister's house. The brotherhood is deep, and the deep friendship between brothers continues to this day. Nowadays, Wang Chuanfu, who has become famous all over the world, and his brother and sister-in-law are suitable for each other and take care of each other in life. In business, brother and sister-in-law fully supported Wang Chuanfu and took charge of the logistics department, which made great contributions to BYD's growth. 1983, Wang Chuanfu was admitted to the metallurgical physics and chemistry department of Changsha Zhongnan Institute of Mining and Metallurgy with excellent results. In his junior year, Wang Chuanfu changed his name to Central South University of Technology. Wang Chuanfu's alma mater, Zhongnan Institute of Mining and Metallurgy, was founded in 1952. During the period of 1952, the departments of colleges and universities in China were adjusted, including Wuhan University, Sun Yat-sen University, Beijing University of Technology, Guangxi University, Hunan University and Nanchang University. The mining and metallurgy disciplines of the college have been formed. The school is located at the foot of the scenic Yuelu Mountain in Changsha City, Hunan Province, on the bank of Xiangjiang River. 1960 entered the ranks of national key universities, 1985 was renamed as central south university of technology, 1996 passed the national "2 1 1? Project audit has become one of the national key construction universities facing the 2 1 century. The school is subordinate to the Ministry of Education, the Ministry of Higher Education, the Ministry of Metallurgical Industry and China Nonferrous Metals Industry Corporation. Since June, it has once again become a university directly under the Ministry of Education. In 2000, with the approval of the State Council, Central South University of Technology merged with Hunan Medical University and Changsha Railway Institute to form the new Central South University. So Wang Chuanfu is an alumnus of Central South University. On October 26th, 2008/KLOC-0, Wang Chuanfu, who has become a rising star in China automobile industry, returned to his alma mater and was employed as an adjunct professor at Central South University. This is also a reward for my hometown. Wang Chuanfu is the pride of Central South University! After entering the university, Wang Chuanfu, who was born in poverty, buried himself in his studies and devoted himself to learning professional courses well. Einstein famously said: Interest is the best teacher. Wang Chuanfu wants to be a scientist and is willing to delve into problems, so his academic performance is among the best in his class. Wang Chuanfu began to contact batteries when he was an undergraduate, which laid a good foundation for his future career. Wang Ganzhi, director and executive vice president of Huiya Group, a venture capital company in China, commented: "Wang Chuanfu is one of the few very dedicated people I have ever met. He studied batteries in college, studied batteries in graduate school and studied batteries. " It is because of his long-term focus on the field of batteries that he can achieve something. Success sometimes depends on persistence. It should be said that Wang Chuanfu is not the kind of student who studies hard. Wang Chuanfu is outgoing and cheerful, and likes to be lively. Therefore, during college, he likes to participate in various campus activities, especially dancing. This is actually quite puzzling. After all, Wang Chuanfu is a domineering man. This kind of person usually plays football and basketball in college. How can they like dancing? Perhaps Wang Chuanfu, whose thinking is different from ordinary people, has his own unique ideas. However, Wang Chuanfu has always been skilled, and his dancing skills were recognized on the campus at that time. Some people even call him a "master dancer" in the school. As a result, when he went to college, Wang Chuanfu's reputation spread in the school, not because he studied well, but because he liked dancing.
Successful experience
Wang Chuanfu began to study batteries after 1987 entered Beijing General Research Institute of Nonferrous Metals. 1990 After graduation, stay in room 30 1. Two years later, at the age of 26, Wang Chuanfu was promoted to the position of Deputy Director of Room 30/KLOC-0. ? 1993, BIG Battery Co., Ltd. was established in Shenzhen. Because it is closely related to Wang Chuanfu's research field, Wang Chuanfu was appointed as the general manager of the company. ? ?
After having some practical experience in enterprise management and battery production, Wang Chuanfu found that batteries, as one of his research fields, are facing huge investment opportunities. At that time, it took 20,000-30,000 yuan to buy a "mobile phone", and buyers had a strong desire to buy. Wang realized that with the development of mobile phones, the demand for rechargeable batteries will increase. In his view, technology is not a problem, as long as it can be scaled up, it can make a big difference. 1In February 1995, Wang Chuanfu and his cousin Lv Xiangyang founded BYD, which is now replacing the monopoly position of Japanese battery companies and becoming a first-class battery manufacturer. During the Asian financial crisis, BYD's exports shrank extremely. But this summer (July 3, 20021), it was successfully listed on the main board of Hong Kong. Last year, it achieved sales revenue of 65.438+0.5 billion US dollars (in 2000, it was 65.438+0.5 billion US dollars), paid taxes of 24 million US dollars, and employed 6.5438+0.5 million people. ? Wang Chuanfu's project also has his uniqueness. Compared with many domestic enterprises who blindly pursue modernization and often unrealistically spend a lot of money to introduce international leading production lines, Wang Chuanfu has been developing products independently from beginning to end. Not only that, Wang Chuanfu also invested a lot of energy in technology, raw materials and quality control, and cost reduction. In addition, Wang Chuanfu directly participated in the supplier's material development, and made use of BYD's powerful scientific research ability to make a plan to reduce costs. For example, a nickel-cadmium battery needs a lot of cobalt, which is a negative electrode manufacturing material. If cobalt with good performance is imported from abroad, the cost is extremely high. BYD cooperated with a company in Shenzhen. After clarifying the quality gap between domestic and foreign cobalt, it formulated detailed measures to improve the quality of domestic cobalt, and finally made domestic cobalt meet the international quality requirements, and the cost was 40% lower than that of foreign products. Due to the wide application of anode materials, BYD can save tens of millions of yuan a year. ? 1995 In the second half of the year, Wang Chuanfu tried to give BYD's products to Bus Company, the largest cordless telephone manufacturer in Taiwan Province Province, for trial use. Unexpectedly, the excellent quality and low price of BYD products aroused Daba's strong interest. At the end of the year, the dam did not hesitate to transfer Sanyo's order to Wang Chuanfu. ? From 65438 to 0997, BYD grew from an unknown role to a medium-sized enterprise with annual sales of nearly 1 100 million yuan. In the past three years, BYD has achieved an annual growth rate of 100%. ? ?
During the period of 1997, the financial turmoil swept through Southeast Asia, and the global battery product prices plummeted by 20% to 40%. Japanese manufacturers were once on the verge of losing money, but BYD's low-cost advantage became more and more comfortable. Philips, Panasonic, Sony and even General Motors have also placed exciting large purchase orders with BYD. In the nickel-cadmium battery market, it took Wang Chuanfu only three years to seize nearly 40% of the global market share, and BYD became a well-deserved leader in nickel-cadmium batteries. ? After gaining a firm foothold in the field of nickel-cadmium batteries, Wang Chuanfu immediately seized the second opportunity and began to develop nickel-hydrogen batteries and lithium batteries with core technologies in the battery market. To this end, Wang Chuanfu invested a lot of money, purchased the most advanced equipment, searched for the most cutting-edge talents, and established the Central Research Department. At that time, the lithium-ion battery was dominated by the Japanese, and domestic counterparts did not believe that BYD could make it. It is said that Wang Chuanfu was ridiculed in the industry at that time, but he believed it was an opportunity. ? Subsequently, Wang Chuanfu specially established BYD Lithium-ion Battery Company, and this decision has achieved fruitful results today. According to the statistics of Nikkei Electronic News, at present, BYD ranks behind Sanyo, Sony and Panasonic in the field of lithium-ion batteries and nickel-metal hydride batteries, and has become an international battery giant with the same reputation as these three Japanese manufacturers. ? At present, BYD's production scale has reached10.5 million nickel-cadmium batteries, 300,000 lithium-ion batteries and 300,000 nickel-hydrogen batteries, and 60% of its products are exported. Customers in the mobile phone field include Motorola, Ericsson, Kyocera, Philips and other international communication giants, as well as new domestic mobile phone forces such as Bird, TCL, Konka, and cordless phone users include VTech, Panasonic, Truly and other industry leaders. BYD has become the second largest battery supplier in the world after Sanyo, accounting for nearly 65,438+05% of the global market. ? On September 29th, 2009, Hurun Research Institute announced that Wang Chuanfu became the richest man in China this year with a wealth of 35 billion yuan, and his wealth increased by 29 billion yuan compared with last year, and his ranking rose from 103 last year to 1 this year.
Edit the business philosophy of this paragraph.
BYD is extraordinary. Its helm, Wang Chuanfu, is called "technical madman". The Shenzhen company he led started from scratch. In 13, he established high-end manufacturing enterprises with an output value of about 20 billion in the fields of battery manufacturing, mobile phone accessories and automobiles. By grafting rechargeable batteries and electric vehicles, BYD claims to become the world's largest commercial vehicle manufacturer in 2025. ? ?
Buffett certainly won't just pay for "a great ideal." What magic weapon does Wang Chuanfu have to impress this harsh Jewish old man? ? This seemingly introverted and simple Anhui native has obtained a bachelor's degree in physical chemistry. 1995, he borrowed 2.5 million yuan from his cousin who made securities, and he plunged into the mobile phone battery industry. From nickel batteries to lithium batteries, BYD has caught up unhurriedly. At one time, Gensonnie, Sanyo and other industries were frightened. Just when people marveled at Wang Chuanfu's aggressive attitude in the battery industry, he traded guns for guns and plunged into the highly competitive automobile industry. Now some people say that BYD is the real rival of Toyota in the future. ? The media seems to have found "King Kong of China". Some people say that Wang Chuanfu despises the existing business order and rules of the game. "He trusts young engineers more than senior technical experts in Europe and America. He thinks that everything can be done by himself, and the things made are more useful than those bought at a high price. He thinks that technology patents are all' paper tigers'? "。 ? Indeed, Wang Chuanfu changed the image of entrepreneurs in China. Among those who are struggling in the global industrial division of labor chain, constantly lowering their status in order to get a position as a low-end wage earner, and even killing each other at the expense of blood, a leader of the "technical school" has finally emerged, taking dismantling the technical barriers of multinational companies as his responsibility, enthusiastically pursuing technological innovation, and organizing a localized technology R&D and manufacturing team that can really adapt to the war. ? " We are never afraid of core technology. Others have, I dare to do, others don't, I dare to think. When every unit of BYD encounters a problem, we will say that you can't solve it, not because you are incapable, but because you lack courage. "A vice president of BYD explained their corporate philosophy like this. ? Wang Chuanfu's point of view is more practical. In view of the "technological phobia" that enterprises in China generally face, he said that this fear is only an industrial intimidation made by competitors to latecomers. They keep telling you that you can't do it, you will spend a lot of money, and research and development will be difficult until you give up. Cars? After all, it's just a pile of steel. " ? Yes, the nation that can send a spaceship to heaven can only do some low-end processing industries. ! ? He has a unique solution. It costs tens of millions of yuan to invest in a battery production line. What if I have no money? Do it for yourself. Wang Chuanfu's "indigenous method" seems clumsy: he makes his own production equipment and breaks down the production line into processes that can be completed manually. No money, no one yet? BYD's "manufacturing secret" is "semi-automation plus labor", and some people call it "millet plus rifle". From battery production line to automobile mold, Wang Chuanfu has explored human resources to the extreme, and twenty engineers will never be able to top a manipulator. In Japan, Europe and America, industrialization is to make big machines and minimize the labor force. After BYD's transformation, "China's characteristic industrial manufacturing" is actually a "sea of people tactics", or it requires engineers to win. ?
Do it yourself and have plenty of food and clothing. "BYD Manufacturing Model" not only greatly reduces the cost, but also integrates the digestion and absorption of technology and process improvement into all aspects of the manufacturing industry from beginning to end. They found that the accuracy of "semi-automatic labor" was not lower than that of full automation, and the problem of large-scale recall after batch processing errors was avoided. It is both reliable and flexible. ? What is more commendable is that BYD pays special attention to the "vertical integration ability" of the industrial chain because of its extreme admiration for human resources and technology research and development. As long as the customer requests, it can provide one-stop service from scheme design to final production. Wang Chuanfu said that OEM is just a service of BYD. Behind it, we are selling parts, not our own technology. ? If you want to compete with others, you have to take the road that others have taken, and that is self-destruction. "The way you play is the same as others. Why did you win? " Wang Chuanfu said. So, say "You hit yours, I'll hit mine". You only regard people as labor, and people can only work. And you regard man as a creator, and he is a designer. BYD's corporate strategy, in fact, is fundamentally to break the superstition that China's human resources can only take the cheap and low-end route. ? In Wang Chuanfu's view, the creativity of engineers in China is the best, because they always put work first and enjoyment behind. "I think China entrepreneurs are very lucky. God has blessed us and put such preferential things on our side. In the past, we only knew how to manage workers and didn't know how to organize engineers. " ? He emphasized that the real advantage of "Made in China" is to make good use of senior and junior talents in China, so that they can give full play to their roles.
title of honour
In 2002, he won the Hong Kong "Bauhinia Outstanding Entrepreneur" Award from 1 1; ? "Outstanding Private Entrepreneurs in China" in 2002; ? In 2002, he first entered the "2002 China Rich List" published by Forbes magazine. ? In September 2003, he was selected as one of the "Top Ten Outstanding Youth in Shenzhen"; ?
In June 2003, as an entrepreneur, Wang Chuanfu was selected as one of the 25 "Asian Stars" of Business Week. ? 2008 CCTV Economic Person of the Year "Annual Innovation Award"? 20 10,65438 On May 4th, 2010 New Fortune 500 Rich List ranked fourth with assets of 34.33 billion yuan.
Wang Chuanfu and Buffett
One of the things that Wang Chuanfu talked about most in the media is that Buffett, the "stock god", became a strategic investor. In 2008, Buffett subscribed for1800 million shares of BYD. At Buffett's shareholders' meeting in 2009, Buffett called Wang Chuanfu a "real star". ? Under Buffett's favor, BYD's share price soared, from about HK$ 8 when it became a shareholder to HK$ 665,438+0.85 at its closing price on September 28th, 2009. The bright rising curve made Buffett earn a lot of money and finally made Wang Chuanfu the richest man. ? Buffett believes that Wang Chuanfu has unique management and operation capabilities. Under his management, BYD is a young and energetic innovative company. As early as March 2003, BYD established the Electric Vehicle Research Department as soon as it entered the automobile industry, and formally established the Electric Vehicle Research Institute in June 5438+ 10, 2006. It is planned to invest/kloc-0.02 billion yuan in the next three years to build an electric vehicle research and development, testing center and production base based on BYD's existing foundation and advantages.
2009 Hurun Rich List
Are Wang Chuanfu, Zhang Yin and Xu Rongmao the top three? The list shows that the top 12 richest people in Hurun Report are: Wang Chuanfu (35 billion), his family (33 billion), Xu Rongmao's family (32 billion), Yang (3/kloc-0 billion), Huang Wei, (30 billion) and Liu Yongxing (30 billion). (30 billion), Zhu Mengyi (30 billion? Byd logo
), Wang Jianlin (29 billion), Liu Zhongtian (28 billion), (28 billion), Zhang (28 billion). ? Wang Chuanfu became the richest man in China in 2009 with a wealth of 35 billion yuan, and his wealth increased by 29 billion yuan compared with last year, and his ranking rose from 103 last year to 1 this year. BYD was listed on the main board of Hong Kong in 2002, and 43-year-old Wang Chuanfu owns 27.83% of the shares. In 2008, Buffett announced the subscription of BYD1800 million shares. BYD is the leader of a new generation of "green cars", which just conforms to the global trends of "technology", "environmental protection", "innovation" and "new energy". ? It is reported that in the 2009 Hurun Report, seven entrepreneurs were among the first 10. Under the international financial crisis, the wealth of 65 listed entrepreneurs exceeded 654.38+000 billion, and the wealth of 654.38+0000 listed entrepreneurs exceeded 654.38+000 billion.
Byd company limited
Watch out! BYD: 20 10 In August, BYD, the car manufacturer that is best at keeping its promises, drastically lowered its annual sales target. Dealers were overwhelmed and BYD left the fast lane. Last week, its company announced that it would adjust the production and sales target of 20 10 from 800,000 vehicles to 600,000 vehicles, a sharp reduction of 25%. The champion of auto market growth ended the myth of doubling sales for several consecutive years. According to the original goal of 800,000 vehicles, BYD only completed 36% of the midway sales task in the first half of the year. With the market growth slowing down and many new cars still in the market incubation period, BYD can't have a big increase.