Shi Lamu wrote more than 30 communication works in his life, totaling about 5 million words. These works are divided into two categories: one is theoretical and the other is applied. The four theories of newspapers and periodicals mentioned above are theoretical. In applied research, Shi Lamu is most concerned about how developing countries can use the media to speed up the modernization process. He is a recognized authority on media and development issues. From 65438 to 0964, UNESCO invited him to write the book Mass Media and National Development. In this regard, he put forward a pair of famous concepts-"big media" and "small media". In his view, developing countries should first develop small media (those that cost less and get quick results, such as slides, radio, textbooks, etc.). ), rather than blindly chasing big media (those media with a high degree of modernization that need to mobilize a lot of manpower and material resources, such as movies, television, computer teaching and so on. His views are still of universal practical significance to the third world today.

Shi Lamu, an American scholar, devoted himself to the study of communication all his life, made outstanding contributions to the establishment and development of communication, and was known as a master of communication. In the late 1970s and early 1980s, he came to China for academic exchanges many times, which greatly promoted the just-started communication studies in China. From 65438 to 0984, his masterpiece Introduction to Communication was published in Chinese mainland (Xinhua Publishing House), which set off an upsurge in the study of communication and is still regarded as a classic.

In addition to diligent writing and writing, Shi Lamu has painstakingly trained a group of graduate students in communication, bringing up many up-and-coming talents with successful studies. Nowadays, many independent communication scholars in the United States come from his school, and some of them are his disciples. Tankard, one of the authors of The Origin, Research and Application of Communication, translated and published by China, was a doctoral student at Stanford University. He often inspires his students to devote themselves to the study of communication with full enthusiasm and regards it as a lifelong struggle. In an article recalling Shi Lamu's academic career, Tankard wrote: When teaching graduate students, Shi Lamu always likes to use the famous saying in President Kennedy's inaugural speech-"Passing the torch" to encourage students to persistently explore the mystery of the kingdom of communication and carry on the research of communication from generation to generation.