Experience is a liability and learning is an asset. This is a famous saying of Mr. Li Ka-shing. He expressed the driving force of learning in enterprise development.

The purpose of entrepreneurs' business is nothing more than to maximize profits. Enterprises can generate profits by improving their performance, reducing operating costs, and most importantly, highlighting their core values. The market economy has been developing for decades. The differences at the product level between various industries and companies in the same industry have become very small. Therefore, companies that can gain a firm foothold in the market must be irreplaceable. The distinctive and distinctive characteristics of a company are reflected in the brand of the company or product. Excellent companies have already begun to establish their own brands a long time ago and rely on their brands to occupy the market. The realization of brand value is actually the embodiment of the core value of the enterprise. Therefore, it can be said that business owners can completely test themselves to see what kind of survival situation their own companies can achieve in the competition. What are the advantages of their own companies? Is it unparalleled product design concepts, product quality, or financial advantages? Brand advantages, unique market insights, or scientific management, an efficient team of professional managers, high-quality talent reserves, etc.

Experience is a liability. Why do you say that? According to statistics from authoritative organizations, the average life span of Chinese enterprises is only 2.9 years. Any enterprise must have good business ideas and a beautiful vision at the beginning of its establishment, but why does it only have such a short survival time? The reason is the boss’s experience. The boss's experience is a double-edged sword. It can make the company's business activities take shortcuts smoothly and develop rapidly; it can also lead to mistakes in decision-making due to "untimely" experience. With the development of the market economy, things may happen and change in an instant. If you just stick to "experience", you may miss business opportunities or make mistakes in your judgment and decision-making. Why are some companies that were leading companies in the industry 10 years ago, but were at an average level in the same industry 5 years ago, and are now struggling to survive? Of course, there are reasons for this, but more importantly, managers’ awareness has not kept up with the development of the times. While competitors are exploring new paths, they are still clinging to their own "experience"; while others are exploring new routes in the blue ocean, they are still struggling in the red ocean.

How to convert experience into benefits, the more common method now is to strengthen learning. Enterprise managers continue to increase their knowledge, methods and skills in management, operation, capital operation, cost control, talent strategy and other aspects, adopt a borrowing approach, and introduce advanced, practical, and immediate methods into their own enterprises and your own thoughts, combined with the company's own situation, using the least time and the least investment to keep up with the pace of the development of the times