Ma Yun: Napoleon in business
It is said that he is a crazy person. He speaks at 1 universities around the world every year. He once had a heated debate with the president of Nokia on the Harvard platform, and finally won a standing ovation from more than 1, audience.
He is a miracle worker, and he is warmly sought after by businessmen all over the world. His website Alibaba was selected as an MBA case by Harvard and Stanford Business School twice, which set off a nationwide research craze. Since its establishment in 1999, Alibaba has been continuously reported by more than 4 media in more than a dozen languages around the world, and has been selected as the best B2B website in the world by Forbes for the fifth time in a row, ranking even ahead of the global e-commerce giant Amazon! This man is Ma Yun.
Cheater Ma Yun's poor world
Unlike all Internet elites, Ma Yun has never lived among the top people since he was a child, but he lives among ordinary people. Ma Yun said that his brain was stupid, and his homework was not good since he was a child. He scored 1 point in mathematics and only English was particularly good. Not only have I never been to a first-class university, but even primary and secondary schools are third-and fourth-rate. Therefore, Ma Yun has always told employees that if you just look at IQ, 7% of people in the world can succeed!
In 1995, he started the enterprise yellow pages website, and went out every day to tell people about the magic of the Internet, asking people to willingly agree to pay to put the enterprise information online. No one believed him. In Hangzhou in 1995, people didn't know what the Internet was. During that time, Ma Yun lived a life that was regarded as a liar.
Someone saw Ma Yun in a food stall in Hangzhou. Ma Yun drank a little, and he was a real ordinary citizen who talked nonsense with a large group of people. He can't see the quietness and calmness of Hangzhou people at all. However, Ma Yun's website has brought customers to online enterprises, and his website has made a profit.
When the Internet tide in China was raging, Ma Yun began to have his own ideas. He decided to be a B2B website different from all e-commerce websites in the world. He didn't do the business of 15% large enterprises, but only 85% small and medium-sized enterprises. "If enterprises are divided into the rich and the poor, then the Internet is the world of the poor." In an interview with a certain media, Ma Yun said that on the Internet, the service charges for large enterprises and small enterprises are the same, and he wants to bring a revolution to the Internet service model!
foresight or arrogance?
In early 1999, he gave the website a well-known domain name "Alibaba" which represents wealth, and then he said to his team, "I'm going back to Hangzhou to start my own company from scratch. Only 5 yuan's salary is willing to go back; Those who are willing to stay in Beijing can introduce Yahoo and Sina, which have high incomes. " He said that it would take them three days to consider it, but in less than five minutes, the partners unanimously decided: "Let's go back to Hangzhou and go together!" This is the pioneer who was nicknamed "Eighteen Arhats" by Alibaba employees. In March 1999, Ma Yun founded Alibaba in his home in Hangzhou. He and his "eighteen arhats" work day and night, and there is a sleeping bag on the ground. Anyone who is tired will get in and sleep for a while. To be different, Alibaba's website must quickly cover the whole world, otherwise it will become a seller without buyers only in China, and it will lose its meaning if it loses its first place.
This time, for Alibaba, Ma Yun is determined to go global and show his peerless eloquence in various countries. He gave lectures at various universities and preached his B2B model at e-commerce network meetings and forums. Strange looks, provocative eloquence and business ideas beyond the world were blended in this skinny and weak China person, which surprised the audience. Overseas media began to show great enthusiasm for Ma Yun. However, Ma Yun is charming again, no matter how high-spirited he is during his speech, he still has to return to reality: Alibaba is short of money, and the huge operating expenses make Ma Yun breathless. Fortunately, Ma Yun's nonstop lecture tour around the world has killed two birds with one stone-one is to attract customers, and the other is to attract venture capital. Venture capitalists gradually became interested in his Alibaba from Ma Yun's speech. After Cai Chongxin, vice president of AB Company, visited Alibaba and joined Alibaba, dozens of venture capitalists approached Ma Yun to discuss. After rejecting 38 venture capital investments, Ma Yun accepted a $5 million investment from an investment group headed by Goldman Sachs. On the second day after the money was put in place, Ma Yunfei went to Beijing to "see a mysterious figure". It was only when we met that the man was Masayoshi Son, the largest shareholder of Yahoo, the "Emperor of Global Internet Investment" and the chairman of Softbank Corporation of Japan! Originally scheduled for an hour, Ma Yungang spoke for 6 minutes, and Sun Zhengyi said: Ma Yun, I must invest in Alibaba! And with my own money. In January 2, the two sides formally signed a contract, and Sun Zhengyi invested 2 million US dollars. It is said that Masayoshi Son decided afterwards that Alibaba would become as great a company as Yahoo.
In p>2, Forbes commented on Ma Yun: He has Napoleon's figure and Napoleon's great ambition! Soon, Ma Yun and Alibaba became more and more famous in Europe and America, and the click-through rate and members from abroad showed a surge! Since then, Alibaba has been recognized by the industry as the best B2B website in the world. On December 27th, 21, the number of supplier members in China reached 1 million, making it the first B2B website in the world to reach this number, and it made a profit that month. This means that Alibaba really started to make money! This is a great moment for Ma Yun, Alibaba, China Internet enterprises and global e-commerce! It officially announced to the world that the B2B model of e-commerce created by Ma Yun is correct and feasible.
Catch the dreamer
Whether it's the "pioneer cow" in the early days of starting a business or the "airborne soldier" today, joining Alibaba is completely attracted by the crazy Ma Yun and Alibaba. No matter whether it is a challenge or a dream, people always need something fanatical to inspire themselves. I am here not because Alibaba has a visible prospect, but because Alibaba is a huge dream that I don't know the future. It is precisely because there are too many variables that Ma Yun and Alibaba have won the favor of these geniuses. As Ma Yun said in an interview with a certain media: If a decision is 1% correct, there is no point in implementing it; If a decision causes great controversy, it is worth implementing. What Ma Yun decided with a clap of his head often caused disputes among countless people, which made everyone think that he was crazy, but attracted many top figures.
A manager of Alibaba told reporters that they always trusted Ma Yun so much because Ma Yun never let them down. His unparalleled foresight has won the hearts of all employees.