Despite the poor start of the global automobile market this year, there are still bright spots-the European new energy automobile market is gradually rising.
Foreign media EV? Sales statistics show the sales of electric vehicles in Europe in the first two months. The data shows that the total sales volume of 65,438+0,265,438+0% European electric vehicles reached 74,663, while the sales volume of European electric vehicles in February was 69,538, up 65,438+0 year-on-year.
In addition to the good sales performance this year, the performance of European new energy market in 20 19 is also very good. Last year, global car companies sold 564,000 new energy vehicles in Europe, while the United States only sold 325,000 new energy vehicles, so Europe surpassed the United States to become the second largest new energy vehicle market in the world.
Europe is the core of the traditional automobile industry, and the rapid rise of the new energy market in Europe means that European people have great acceptance of new energy vehicles.
The rise of the European market is inseparable from the active participation of century-old car companies such as Volkswagen, BMW, Mercedes-Benz and Peugeot Citroen. The joining of these old car companies will further promote the development level of the global new energy automobile industry.
At present, the three major automobile markets in China, the United States and Europe have been fully transformed into electric vehicles, which means that electric vehicles have become a global industry trend and truly opened a new era.
1. In the first two months, the sales volume of electric vehicles in Europe exceeded 654.38+0.4 million? Year-on-year growth 1 17%
EV? According to the sales data, in June 5438+10, the global electric vehicle manufacturers sold 74,663 electric vehicles in Europe, up by 12 1% year-on-year. This is the first time that electric vehicles have achieved a three-digit growth rate in the European market since 20 15.
▲ June 5438 +2020 10 European new energy vehicle sales list.
After February, the sales of new energy vehicles in Europe rose instead of falling. In February, the sales volume of electric vehicles in Europe was 69,538, up by 65,438+065,438+065,438+0% year-on-year, once again continuing the strong performance of 1 month. Among these models, the proportion of pure electric vehicles reached 57%.
In the first two months of 2020, Europe * * * sold 1445 15 electric vehicles, with a year-on-year increase of 1 17%.
▲ Sales list of new energy vehicles in Europe in February 2020.
Compared with the European market, the recent performance of China's new energy vehicle market is not very good. Due to the special situation in the first two months of this year, the sales of domestic cars are very low. You can look at the data of 1 1 and 1.2 last year.
According to the data of China Automobile Association, the sales volume of new energy vehicles in China in 20191month was 95,000, down 43.7% year-on-year. In June 5438+February, the sales volume of new energy vehicles in China was163,000, a year-on-year decrease of 27.4%. This continuous decline in sales also reflects the current situation of the domestic new energy vehicle market.
However, there is a serious COVID-19 outbreak in Europe. Automobile factories in many parts of Europe have stopped production, and the development of automobile industry has also been suspended. In March this year, the sales of new energy vehicles in Europe may also drop sharply.
China, the United States and Europe are the three most important automobile markets in the world, accounting for 65% of global sales. At the same time, there are also most automobile manufacturers in the world, including Dongfeng, Changan, SAIC, BAIC and GAC in China, GM and Ford in the United States, Volkswagen, BMW in Germany and Peugeot Citroen Group in France.
Although the sales of new energy vehicles in these three markets fluctuate slightly, they are all moving towards electrification as a whole, and Chinese, American and European car companies are also actively promoting the transformation of electrification.
In other words, the most important automobile groups and markets in the world are moving towards electrification, the general trend of new energy industry is irreversible, and a brand-new electrification era is coming.
2. What are the three major new energy markets in China, the United States and Europe? The era of electrification is coming.
In fact, the rise of new energy vehicles in Europe has long been a harbinger. In 20 19, the European market became the second largest new energy vehicle consumption market in the world. In 20 19, global car companies sold 564,000 new energy vehicles in Europe, which has far exceeded the 325,000 vehicles in the US market.
▲ European new energy vehicle market sales in the past six years.
In the last five years, the sales of electric vehicles in the European market have been increasing. EV? Sales data show that in the past five years, the sales volume of electric vehicles in Europe has increased from 6,543,800 to 564,000, a five-fold increase. It can also be seen that the acceptance of electric vehicles by European electric vehicle owners is increasing, and the sales of electric vehicles in Europe are increasing.
But this is not the ceiling of the European electric vehicle market. At present, the growth of electric vehicles in Europe is still very obvious. McKinsey's report "Electric Vehicle Index 2020" predicts that Germany is expected to surpass China as the world's largest producer of electric vehicles in 20021year, with an annual output exceeding10.7 million electric vehicles.
According to the report released by McKinsey, according to the latest EU carbon emission requirements, EU manufacturers must sell more than 2 million electric vehicles in 202 1 year to avoid paying fines.
Although the sales of new energy vehicles in Europe are increasing, China is still the largest new energy vehicle consumption market in the world. In the past five years, the sales of new energy vehicles in China have also increased significantly.
▲ Sales volume of new energy vehicles in China in the past six years.
According to the data of China Automobile Association, the sales volume of new energy vehicles in China in 2065,438+04 was 75,000. After four years of development, the sales of new energy vehicles in China reached its peak in 2065, with 4.38+0.256 million electric vehicles sold throughout the year.
In 20 19, due to the continuous decline of the domestic new energy vehicle market in the second half of the year, the total sales volume was only1206,000 vehicles.
Compared with the rapid development of China and Europe, the new energy vehicle market in the United States has not developed so rapidly. According to EV? Sales data show that in 20 14 years, the United States sold120,000 electric vehicles, which was the largest electric vehicle market in the world at that time.
▲ Sales of new energy vehicles in the United States in the past six years.
In 20 15, the United States sold 1 15000 electric vehicles, down 4% year-on-year, and was surpassed by China and Europe at the same time, becoming the third largest electric vehicle market in the world. 20 18, thanks to Tesla models? 3 Sales volume, the United States * * * sold 359,000 electric vehicles, a year-on-year increase of 79%.
However, 32.5 vehicles were sold in 20 19, and the sales volume not only did not increase, but decreased, which was mainly related to the loose policy and subsidy restrictions of the US government on fuel vehicles (the subsidy for car companies to sell more than 200,000 new energy vehicles was cancelled).
▲ Tesla model? three
Although the sales of new energy vehicles in these three regions have fluctuated in recent years, it can be seen that the demand for electric vehicles in China, the United States and Europe is increasing, which will play a very important role in promoting electric vehicles, and electrification has become an irreversible trend in the future.
Third, European car companies are actively transforming? Local brands sold more than Tesla.
The rise of the European electric vehicle market is also inseparable from the positive transformation and electrification of European car companies.
Is Tesla the best-selling electric vehicle in Europe in 20 19? 3. The sales volume of this car in Europe is 95,247, accounting for 65,438+07% of the total sales volume of electric vehicles in Europe in 2065,438+09.
▲20 19 European new energy vehicle sales ranking
In second place is Renault Zoe? In 20 19, 47,408 cars were sold in Europe, up 23% year-on-year. It was the best-selling local model in Europe last year. BMW i3, Volkswagen Golf Electric Edition, Audi e-tron and Jaguar I-PACE are also European native models with good performance.
▲ Volkswagen Golf Electric Edition
Although Tesla models? It is still the best-selling electric vehicle in Europe, but it should also be noted that among the 20 best-selling electric vehicles in Europe, there are 12 models produced by local European car companies, and Renault, BMW, Mercedes-Benz, Volvo, Volkswagen, Jaguar and other car companies have begun to make efforts in the new energy market in Europe.
▲ jaguar I-PACE
After entering 2020, European car companies will work harder. In the sales list of new energy vehicles in Europe from June, 5438 to June, 20201October, seven of the top ten models were produced by local European car companies, Renault Zoe and Peugeot 208? EV and Volkswagen Golf Electric Edition ranked in the top three, while peugeot 3008? PHEV, BMW 330e, Audi e-tron, BMW X5? PHEV ranked sixth, seventh, eighth and tenth respectively.
And Tesla models? The sales volume of 3 is only 15 17, ranking 14 on the list.
Among the top 20 electric vehicles sold in June 5438+ 10, 15 was produced by local European car companies, and many cars such as Peugeot, BMW and Volkswagen entered the list. Due to the good sales of various vehicles, BMW also became the best-selling electric vehicle manufacturer in the world with the total sales of 12976 vehicles in June.
▲ June 5438 +2020 10 European new energy vehicle sales list.
In the sales list of new energy vehicles in Europe in February 2020, Renault Zoe and Volkswagen Golf Electric Edition continued to maintain the top two sales lists, Tesla models? In February, it finally entered the top ten of the European new energy sales list, ranking third with 3,589 vehicles.
Among the top 20 cars sold in February, there are still 14 cars produced by local European car companies, and many models of Peugeot, BMW and Volkswagen still maintain their previous hot state and continue to dominate the list. However, it is worth mentioning that BMW failed to hold the position of global new energy sales champion in February, and Tesla became the sales champion in February with a total sales volume of 16276 vehicles.
▲ Sales list of new energy vehicles in Europe in February 2020.
From the perspective of models, European consumers are increasingly fond of pure electric vehicles. Whether it is the new energy vehicle sales list in 20 19, or the new energy sales list in 1 and February this year, pure electric vehicles account for more than half.
However, compared with China and the United States, the proportion of plug-in vehicles in Europe is still relatively high. According to public data, in 20 19, China * * * sold 972,000 pure electric vehicles, accounting for 8 1% of new electric vehicles. In 20 19, the sales of pure electric vehicles in the United States reached 240,000, accounting for 74% of the new electric vehicles.
Judging from the sales list of the European new energy vehicle market, the right to speak of European auto companies in the European new energy market is increasing. Although Tesla still occupies a certain market share, from the situation this year, Tesla's monopoly is being broken. With the acceleration of electrification transformation of European automobile enterprises, Tesla's life in Europe will be even more difficult.
4. EU emission regulations are getting stricter and stricter? Car companies will intensify their transformation.
Whether it is the total sales volume or the performance of European car companies, it has become an indisputable fact that the European electric vehicle market is rising. So how does the European electric vehicle market rise rapidly in a few years? This is inseparable from the joint efforts of European governments and car companies.
In 20 19, the EU issued the latest automobile emission regulations: by 202 1 year, automobile manufacturers must reduce the average carbon emission per kilometer from118.5g to 95g, and those who fail to meet the standards will face a fine of 95 euros (about 744 yuan) per gram. It is planned to further tighten the standard to 75 grams of carbon emissions per kilometer by 2030.
At present, many car companies in Europe cannot meet this emission requirement, and the automobile industry may face a sky-high fine of up to 30 billion euros (about 233.9 billion yuan).
These measures are taken by the European Union to avoid further deterioration of the environment. The environmental pollution caused by automobile exhaust is very obvious. Some elements in automobile exhaust will directly pollute the atmosphere, and may also raise the temperature and cause glaciers to melt.
Under the pressure of the European Union, many car companies began to carry out electrification transformation.
Volkswagen has made a huge transformation plan for electric vehicles. At present, the ace electric car ID.3 has been produced, and ID.4 and ID are still being planned. Space? VIZZION、ID。 ? BUZZ,id.dimension,id.bug,id。 ROOMZZ and other models.
▲ Volkswagen ID.3
Audi and Porsche, two sub-brands of Volkswagen, are actively carrying out electrification transformation. At present, the first pure electric products of these two brands, Audi e-tron and Porsche Taycan, have been delivered, and these two car companies are also planning a number of new electric vehicles.
Audi said that 30 electric vehicles will be launched in the next five years, 20 of which are pure electric vehicles, while Porsche will launch an electric version of its classic models.
▲ Audi e-tron
Two other well-known German car companies, Mercedes-Benz and BMW, are also actively carrying out electrification transformation. Mercedes-Benz has launched the first pure electric SUV? EQC is also testing many cars, such as EQA, EQB, EQE and EQS.
As early as 20 13, BMW introduced electric cars i3 and i8, and recently released the concept car i4, while BMW iX3, iNext, i7 and other models have also been tested.
▲ BMW i3
In addition to the active electrification of German car companies, European car companies such as Peugeot Citroen, Renault and Volvo are also undergoing electrification transformation.
The accelerated electrification transformation of European car companies will also affect the global new energy vehicle market. Because most European car companies belong to multinational car companies, they have factories in many parts of the world. The electric vehicles of these car companies will be listed globally after verifying their models in Europe.
In this way, there will be more electric vehicles to choose from, which will promote the further development of electric vehicles and profoundly change the current pattern of electric vehicles.
▲ Volkswagen ID. At first glance
At present, China is still the largest electric vehicle market in the world, and European car companies also attach great importance to the domestic market and have established joint ventures in China. With the acceleration of its electrification process, more foreign electric vehicles will enter the domestic market, which will bring great pressure to domestic new car enterprises and independent brands.
Conclusion: The rise of electrification in Europe will affect the global automobile market.
Previously, the world's largest new energy vehicle market was China and the United States, but in recent years, the European electric vehicle market began to rise slowly, becoming the second largest new energy vehicle market in the world in 20 19.
Many traditional big-name car companies in Europe have also been electrified, among which Volkswagen, Mercedes-Benz, BMW, Audi and other car companies have started mass production of electric vehicles, which may break Tesla's long-standing monopoly position.
In addition, European car companies will increase their output in China after accelerating the electrification transformation, and more joint-venture electric vehicles will enter China, which will intensify the competition in the domestic new energy market.
Europe used to be the oldest automobile market, and even Europe began to vigorously develop electric vehicles, which indicates that electric vehicles will soon have a far-reaching impact on the automobile industry.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.