I will give you two birthday plans, which were made by my previous company. Hope it's useful to you.

Girlfriend’s birthday plan

Let’s grow together in the shining years

Creative background: From stranger to familiar, our feelings have accumulated bit by bit, No one can give me my happiness except you. You are always so generous and patient with me. You love me to the core. No matter how tired you are, you always chat with me. No matter how busy you are, you always take the time to play with me. Even if what I say doesn’t match my words, you’ll understand, and you won’t feel embarrassed even if you don’t say anything. Thank you for never leaving me, my bestie. Happy birthday to you!

Creative theme:

●The purpose of celebrating birthdays is to enhance each other’s feelings and give an unforgettable birthday party to the best friends with whom you usually have the best relationship. Our entire birthday party embodies surprise, warmth, unforgettable and touching effects.

●Promote birthday culture and increase company visibility through birthday activities.

●Our party mainly highlights the birthday girl as the protagonist, and everything revolves around serving her to fully satisfy her vanity on her birthday.

●Our birthday party has the most unique entrance method to show your dignity.

Population positioning: The protagonist is suitable for young people aged 20-30.

Market analysis: Girls between the ages of 20 and 30 want to celebrate an unforgettable birthday for their besties. People at this stage are actually a huge hidden market. They are students or have just entered the workforce or just started a family. These women are more forward-thinking, willing to try new things, and occasionally have little fantasies. We can target this characteristic and design a party that can reflect novelty, surprise, and warmth and bring the relationship between friends closer.

Creative highlights:

Theme banquet - each party has its own theme, which is determined according to the birthday girl's preferences. For example: some like movies, some like animation, some like shopping, and some like football. Based on these, decorate the birthday party venue with a theme. (On every birthday, you only need to change the background, decoration, and small ornaments to the scene she likes. Some of them can also be provided by your best friends, which will not take a lot of energy) Bodhisattva

Birthday Goddess ——Since the birthdays are all girls, we can arrange two "birthday boys" in suits to serve the birthday boy. Wear a corsage. Mainly responsible for cutting cakes, pouring wine, serving dishes and other chores at the birthday party. (We can choose from the waiters at the venue where the birthday banquet is held, or it can be voluntarily chosen by the birthday boy’s male best friend) This mainly satisfies the birthday boy’s “male god plot”.

Birthday cake tower - different from the previous cake forms, the form is novel and unique, and it is convenient for everyone to eat.

Weibo big screen - let more people share the wonderful birthday moments of the birthday boy.

Record birthday greetings in advance - Record birthday greetings in advance, such as: "xxx, happy birthday, be happy every day." "xxx, happy birthday, may you be happy forever."

"Face-swiping authentication for entry" or "electronic invitation authentication for entry" - This plan is aimed at young people, and a concept of "face-swiping" or "electronic invitation" can be set up. Satisfy the vanity of guests. It is used to show that not everyone can come to this birthday party. It is the most stylish way to enter a birthday party.

Blessing delivery - After sitting down, each person writes a blessing for the birthday boy, and then puts it together in a bag with our LOGO printed on it. Let everyone's blessings pass on.

Interactive game to introduce our wine - using our Xifeng Peach Wine as a prop to bring the atmosphere of the entire birthday party to a climax.

Activity budget: In line with the most economical means to achieve the best results. The program is suitable for the general public.

Specific process:

1. Pre-birthday SMS blessings

Group SMS blessings before birthdays. Before the birthday, organize everyone to send messages to the birthday girl. Let the birthday girl feel that his friends care about him even before his birthday.

2. “Enter with face authentication” or “electronic invitation with authentication” (free fluorescent bracelet)

Method 1: “Enter with face authentication” given by the birthday girl in advance We provide a list of friends who will be there on the day of the birthday party along with photos. On the day of the birthday party, I just swiped my face. My friends came to the door of the party, took out their mobile phones, entered the WeChat scanning interface, and followed the WeChat public account: Xifeng Peach Wine. Send your own photo on your phone to "Xifeng Peach Wine". You can enter after we verify it. The "birthday boy" will take his friend to the designated location.

Method Two: "Electronic Invitation Verified Admission" Before arriving at the venue, friends can only receive the electronic invitation letter and admission ticket through WeChat. The admission ticket has clear birthday party coordinates for the convenience of friends. Arrived accurately and quickly. On the day of the birthday party, recognize the ticket but not the person, and keep the ticket properly in your mobile phone.

(You do not enter the party with your mobile phone.) Friends find the party location according to the time on the ticket, and will see the sign-in artifact next to our signature wall at the door. Take out your mobile phone, enter the WeChat scanning interface, and follow the WeChat public account: Xifeng Peach Wine. Send the ticket on your mobile phone to "Xifeng Peach Wine". After we verify it, you can enter with your ticket. The "birthday boy" will take his friend to the designated location. (The person who accepts the ticket is determined by the birthday boy)

3. "Happy Birthday" made of candles

After the "birthday boy" brings the birthday girl's friends to the designated location , wait for the birthday girl to see "Happy Birthday" made of candles as soon as she comes in. Then play the pre-recorded birthday greetings. After playing, everyone says "Happy Birthday, we love you" to the birthday girl, then applauds and turns on the lights.

4. Take a group photo

Before the birthday officially started, everyone took a group photo with the creative banner printed with the Wanpin logo and took a photo with our birthday girl. (The banner can be made of paper. We have designed the background illustration in advance and asked the birthday boy’s friends to write some blessing words on it and then sign it.)

5. Cake session

At this time When the birthday music starts, you can choose Weiqi Fan’s songs: one is like summer and the other is like autumn. This song mainly highlights the friendship between best friends. The cake is different from previous cakes, taking the form of a birthday cake tower. Pushed in by the "birthday boy".

The birthday boy stood in front of the cake tower and said his birthday wish out loud! ! ! Let every friend here share the happiness of the birthday boy.

After eating the cake, give the birthday girl a DIY photo album that records the memories and friendship between best friends (the DIY photo album is mainly made by the birthday girl’s best friend, or they can provide us with photos and we will be responsible for making it).

6. Weibo Big Screen

Create a Weibo big screen, use the computer to connect to the projector, and interact with the Weibo big screen. Organize everyone to send some birthday wishes to the birthday girl, and send someone to take some photos of the birthday scene at the scene and synchronize them to WeChat. Finally, we will conduct a lottery through the Weibo platform, and you can give us small gifts, such as peach brother and peach sister dolls. (On the one hand, when everyone sees their posts blessing the big screen, they will also have a sense of vanity and feel that they are unique in order to be on the big screen. On the other hand, we use our Weibo to actively participate in interactions and increase our Weibo number of fans)

7. Blessing delivery - at the beginning of the banquet, everyone randomly draws a piece of paper from the "blessing bag" and reads out their blessings to the birthday boy, so that everyone's blessings can be passed on to everyone. Alone

8. Interactive program:

It can’t be fake (prop Xifeng Peach Wine)

How to play: Pour the Sprite, water and wine in advance Put it into everyone's cup, drink by yourself, and then confuse everyone with expressions that confuse others, and let everyone guess that what they drink is liquor, water, or drinks. If you guess wrong, you will be punished. The punishment can be drinking or by this round. The person who drank something brought up the punishment content.

See who is the luckiest: (Props Xifeng Peach Wine)

Place three circles of wine on the table, the first circle is beer, the second circle is red wine, and the third circle is white wine. There are poker cards under each cup. But there is only one card in each circle. 10 people break through the level and 10 keep it. The challenger picks a drink on each lap. Until the king is drawn. The gatekeeper drinks the rest. And so on.

Through these two designed mini-games, the atmosphere of the scene can be mobilized and detonate the whole scene.

"Seize your youth and have a high with your buddies" Birthday Party

★Project Planning

1. Background

Today In society, the pace of life is getting faster and faster. Apart from the two points and one line at work and home, good brothers spend less and less time together. But a man cannot live without his brothers. Brothers are the closest people to a man besides his family. Men generally don’t like to celebrate birthdays, but as a good brother, preparing a birthday party for him is not only a surprise for him, but also an opportunity for all the good buddies to get together at this time and know how they are doing. .

2. Purpose

1. Give the best brother a most unforgettable, happy, fun and lively birthday;

2. This is a social integration The opportunity of resources can make the gradually estranged brotherly relationship become hot again;

3. Fully reflect the planning level of Wanpin Company, so that those who participate in the birthday have a feeling of "this kind of birthday is really enjoyable", so that The birthday person feels that he or she has special face, many friends, and great appeal.

4. Consider all the details for the customer, and prepare a card with specific time points for the customer, so that the customer knows what will happen next, so that the process is in order, so that the customer no longer worries about the birthday process Worry about any details.

3. Theme

“Seize your youth and have a high with your buddies”

4. Target

Singles aged 20~40 , Married men

5. Birthday principles

This is a birthday carefully prepared by brothers for their brothers. You can bring your partner, but it is best not to bring children as they will not have fun. Everyone is very familiar with each other, but may not have seen each other for many years. I hope to take this opportunity to connect with each other and help each other in the future.

★Project Execution

6. Specific process

1. Invite friends to the event with a special video invitation. (Picture or instant photo) Special invitations are delivered to relatives and friends in various ways: WeChat, MMS, email, etc.

2. Choose a venue where you can sing. The brothers arrived at the venue with their birthday buddy. As soon as they opened the door, they could see a large beer barrel on the table. Two people helped lift the barrel and poured the beer into glasses. The birthday boy has a special big cup! Everyone uses a small cup to touch the birthday boy's big cup and wishes him "Happy Birthday"! Guys do it, ladies do whatever they want.

3. Eat cold dishes, eat melon seeds, go on stage to sing songs, and warm up the atmosphere. Waiting for the cake stage. Waiting stage. At this time, you can play the mini-game "One Person, One Sentence Story". Let the birthday girl randomly pick up a sentence, for example, "One day, Xiao Ming came back to the house," and the second person added, "Suddenly he found the door open," and each person continued. This game is not a game in the traditional sense. It is mainly used for bragging. Men can add all kinds of imagination into it together. The unspeakable one went to the stage to dance with the singer!

4. When the birthday cake was about to come, one person stopped everyone and stood up to set the rules. "Today the birthday boy is the biggest, so the birthday boy is the eldest. The one sitting on the left is the second eldest child, and the one sitting on the right is the third eldest sister. The ladies are the eldest sister-in-law, the second sister-in-law, and the third sister-in-law. The second and third eldest children are responsible for helping the eldest brother and cutting the cake. Can everyone agree? If you don't do it well, the boss will be punished. Who made the two of them lucky to be close to the birthday boy?" "The second child" and "the third child" smiled and stood up to accept the order.

5. The host said: "We Chinese have three treasures for birthdays, birthday noodles, birthday cakes and birthday peaches. They are indispensable now. The birthday noodles will be served immediately, and the birthday cakes will be topped with cake. Now let’s all eat longevity peaches together. We are men, how about this? “Zhizhi Xifeng Peach Wine. When everyone drinks a glass of Xifeng Peach Wine together, it is like eating the longevity peaches of the birthday star together.

6. After eating longevity peaches, start eating longevity cakes-that is, cakes. A friend gave the birthday boy a headband with the words "Today I am the biggest" written on it. He also put on a big cloak with very cool words printed on the back, such as "cock" and "cow". A friend made a temporary guest appearance as the emcee and stood up to preside over the ceremony. The host said: "Okay, now let me say a few words. Our buddy held the girl's hand when he was in kindergarten. Do you think he is a dick?"

"Dick!" Give him a toast!" Then the brothers toasted and said "Happy!" After drinking. The host continued to ask in this sentence pattern, "When our buddy was..., do you think he was great?" "Great!" "Here's another drink!"

Drink After three or five cups, the host said: "Brother, you have to decide now. Do you think your group of buddies are great?" "Great!" Everyone booed. "Okay, the birthday boy will drink a cup to moisten his throat first, and then make a wish."

7. After the birthday boy finishes drinking, the background music "Happy Birthday to You" starts, everyone claps and sings the birthday song together, and the birthday girl makes a wish and blows out the candles. , the birthday boy cuts the cake for the first time. The second and third eldest children helped the birthday boy cut the cake.

8. The cake can be customized according to the birthday girl’s preferences. For example, if the birthday boy likes football, the cream will be made into half a black and white sphere. At this time, the theme song of the World Cup will be played on the screen, and everyone can sing together.

9. Spread the cake. On the birthday of the oldest person, the birthday person points to whom, for example: "The sixth child!" The order was just arranged, and some people fell into the trap before they knew who they were. . . . . . Everyone rushed forward to spread the cake for him. Later you can start playing with it, wiping it on whoever you want. After playing, go to the bathroom to tidy up.

10. After eating the cake, it’s time to eat. Chatting while eating. At this time, everyone should come forward to offer wine to the birthday girl and take photos of this precious moment. After eating, we started drinking and playing games.

11. (Each group of men has its own exclusive games. Such as punching and playing dice.) When you are familiar with the game, you can use truth or dare as a punishment. The boys present will have to drink a glass of wine with the girls. punish. After playing the game, I was full of wine and started singing.

12. You can sing in various ways, such as Solitaire, guessing the song name, dancing while singing, having someone designated by the birthday girl to sing, etc.

13. At this time, a buddy got through the phone call of the birthday boy’s parents.

When the birthday boy saw that his parents' call had been answered, he chatted with them. Then the brothers grabbed the phone and said hello to their uncles and aunts, assuring them that they would take good care of this brother. "Brother's parents are the parents of all of us. Let's say hello to our uncles and aunts together." Over the phone, everyone toasted a glass of Xifeng Peach Wine to the birthday boy's parents to express their respect for them.

14. Sing.

15. "Speak out your love for the goddess" activity. You can express your love to a real girl present, but use a fictional name! For example, the birthday girl designated: Third child, go confess your love to Fan Bingbing! So the third child found a lady and said to him: "Fan Bingbing, I have liked you for a long time!"

16. Photo session. Use the "universal photo-taking tool" provided by Wanpin Company to put on a peach-shaped bow or a small peach headgear and take three photos of each person, and quickly post them to Moments to ask for likes. Those who dare not post or have few likes will be invited to dinner next week.

17. The last song: the MV "Friends" composed of the scenes of the brothers together. Everyone sings a line and sings a chorus at the end. This MV was pre-produced by the brothers. The past events and photos of the brothers were made into animations, allowing everyone to sing and reminisce at the same time, and sing out the brotherhood.

18. The MV is produced by Wanpin Company.

19. The brothers used the prepared plasticine template to make handprints together and give them to the birthday girl as a special gift. Everyone squeezed together to put their fingerprints on the template, take photos, and give it to the birthday girl!

20. When we go back, we all agree on a time to send text messages to the birthday girl: Happy birthday! "When the birthday boy receives dozens of "Happy Birthday" messages rushing to arrive at the same time, he will definitely be very touched.

21. The birthday person can receive scratch-off tickets from Wanpin Winery. 100% to win.

22. Wanpin will post a Weibo to collect likes for the birthday star, and at the end of the birthday, the birthday star’s friends will @ the birthday star’s name and forward it to him

23. Wanpin helps you ask for likes and blessings on Weibo. Your birthday can be broadcast live on Wanpin Weibo platform to help you add followers and show your style.

Hope it is useful to you. .