In our daily life, many people like to wear air Jordan's clothes. Air Jordan's shoes and clothes are deeply loved by everyone. Air Jordan is aj in everyone's mouth and a brand of Nike.

What's the difference between Air Jordan and Jordan brand?

Jordan Brand is a brand name, which has two series of Jordan Sport and Jordan Lifestyle, while Air Jordan is a series of Jordan Sport, so the difference between them is that Air Jordan refers to AJ series, while Jordan Brand includes all Jordan brand shoes and clothing.

The difference between aj and Jordan brand

Jordan brand is a classic brand of Jordan series, which has many celebrity endorsements. For example, the most famous brand is air jordan endorsed by Jordan, that is, Air Jordan series, and now there are a series of shoes endorsed by stars such as Paul and Anthony in the new era. They are all very good in workmanship and have good practicability in classics. I'll take you to get to know it. Jordan brand and Air Jordan belong to Nike brand, which is the general name of the whole brand. Air Jordan is a series under the Jordan brand, that is, Jordan brand is a brand and Air Jordan is a product series. For another example, NIKE is a brand, Nike Air Force 1 is a product series, jordan brand is a brand owned by Nike, and jordan Sport series includes Jordan series basketball shoes, sports training shoes and jerseys. Air Jordan only sells Jordan series basketball shoes, not including other sports products. Among them, Air jordan 1 to 19 are very popular, that is to say, Jordan brand is the general name of Jordan sports equipment owned by nike, Air Jordan is the basketball shoes brand endorsed by Jordan, and Jordan Sport series includes Jordan series basketball shoes, sports training shoes and jerseys, all of which are products with high breathability and stability, and are avant-garde in functionality and modeling. Air Jordan's actual combat function is the core value of Jordan brand. Adopting high-quality materials and innovative technology, and introducing more perfect technology, it pioneered Jordan brand signature functional shoes and guided the development direction of other shoes under this brand. Air jordan said that the AIR JORDAN series sports shoes are far ahead of other products in terms of sales volume and market demand, and set a higher design, innovation and functional benchmark for the entire sports shoes industry every year. The core of this series of products lies in the perfect combination of athletes and technology-Michael Jordan, the most dazzling superstar in basketball history, and the basketball shoes that accompanied the superstar through a brilliant career, which showed his unremitting pursuit of function, innovation and achievement.

Brand spokesperson

Jordan, carmelo anthony, chris paul, ray allen, Blake Griffin.

Brand story

Air Jordan is a series named after Michael Jordan, the most famous NBA star in history. 1985, Michael Jordan was signed by Nike, a small sporting goods manufacturer at that time, with a high salary contract, and Nike immediately launched Jordan's first sneaker named after Jordan, which is the first model of AIR JORDAN series. Although this sneaker had peculiar color matching and novel technology at that time, no one thought it would be the beginning of a myth. The AIR JORDAN outsole features solid grip and excellent flexibility. The groove is designed to imitate the natural movement of human feet. Tom Luedecke of Jordan Brand explained, "Its weft engineering actually matches the footprint. We are looking for footprints, looking for the first place where shoe wear occurs, and the appropriate traction method. " The proprietary knitting technology developed by Jordan brand is no different from the standard carbon fiber, but the size and shape are different. It provides moderate rigidity while allowing the foot to bend naturally. AIR JORDAN XX not only adopts the latest scientific and technological concept of "protective rope at ankle", but also tries its best to use laser engraving technology to highlight the glorious past of Michael Jordan and AIR JORDAN series. As long as you look closely, it is not difficult to find that the magic bandage on the upper of AIR JORDAN XX is carved with patterns of various shapes and sizes, and each of these patterns is an independent whole. Among them, we can find the highest score of Jordan's career; We can also see Jordan's birthday; Or, that car can attract your attention, because it is Jordan's first car; There is also a hand with six fingers, which actually means that Jordan already has six championship rings. Nowadays, Air Jordan XX is no stranger to most shoe fans. However, the significance of launching Air Jordan XX in 2005 should not be forgotten. For us, the pattern on the upper of Air Jordan XX is a kind of text attached to history. It shows the wind and rain of the previous 20 years, but records the glory of Jordan and Air Jordan series for 20 years.

Are Jordan and Air Jordan the same brand?

Jordan and Air Jordan can be said to be the same brand. Jordan usually refers to the Jordan brand, and air jordan is a series of this brand, which was specially built by Nike for Jordan. Air Jordan and Jordan brands are both related and different. Air Jordan was founded in 1985. At first, it was a brand that signed shoes for flying basketball player Michael Jordan. It's the same as Nike's signature sneaker series for James, Kobe, Owen, Pickled Pepper and Brother Alphabet. Nike sponsors Jordan's sneakers, and Jordan can only wear basketball shoes made of Nike on the basketball court.

Air Jordan and Jordan Brand Introduction

Air Jordan and Jordan brand belong to subordinate relationship. Air Jordan is a series of Jordan brands, all of which belong to Nike. The rise of Nike in the late 1980s. At that time, Nike did not hesitate to sign a contract with Mike Jordan, who had just joined the league, and spent a lot of money to pay the fine, so that Jordan wore red basketball shoes-Air Jordan1,which was banned by the NBA at that time, so the shoes sold well. Since then, Nike has become the leader in the sporting goods industry, surpassing Adidas. Of course, Nike will continue to provide Jordan with signature shoes. Later, there were more and more products in Jordan series, and a sub-brand of Nike, Air Jordan, was established under the trademark of Air Jordan. Due to Jordan's own call, Michael Jordan quickly became popular and was deeply loved by consumers. Now Michael Jordan is very mature and even has his own sports technology (IPS), but he still relies on Nike for the main sports technology. However, due to Air Jordan's logo, the price is generally much more expensive than Nike products of the same level. Like Kobe's scabbard series today, Durant's kd series and James' lbj series. Recently, Paul cp3 Griffin and Wade of Jordan brand moved to Li Ning, and they also had their own logo, product sales chain and publicity in the fly Wade series of Jordan brand for some time. Perhaps it is because Joe Wang is so famous, and Jordan's shoes are really the design color, so they are deeply influenced by consumers and sneake. R's likes to make Jordan a relatively independent brand, but it does not belong to Jordan himself, but to Nike, but the reputation of its shoes has far surpassed that of shoes with only the swoosh logo. Michael Jordan has become a symbol of flying trapeze in culture and a representative of the trend.