WeChat public platform is a new functional module added by Tencent on the basis of WeChat. Through this platform, individuals and enterprises can create an official WeChat account to realize all-round communication and interaction with specific groups of words, pictures and voices.
Methods/steps
1 You can only register if you have a QQ number.
Wechat public platform entrance:
Click to register: Please log in to this platform with QQ with unbound micro-signals. Registration has been completed, this QQ will
Bind with your official WeChat account.
2 Fill in the account information
WeChat official account Name: Chinese names can be repeated, so don't worry about someone grabbing your WeChat WeChat official account.
Micro-signal: it can be changed, but the change is one-time and cannot be changed after the change.
Apply for authentication: The platform requires at least 500 users to apply for authentication.
Region: Select region information.
Wechat user information: The early version is personalized signature, that is, others can see your user description information in WeChat information, which is a good publicity method (less than 140 words).
Replace avatar: the replaced avatar will be displayed in the QR code.
QR code: Click to download.
3 material management materials
Management is a big classification of WeChat public platform, which mainly uploads pictures, voices and videos to mass messages, and further edits these uploaded contents in the graphic messages of message materials. The edited message includes title, cover and body. After editing, you can send the preview to your friend's WeChat by sending the preview function to see the final effect. If the effect is not good, it can also be modified. For the size of the cover picture, it is recommended to use 640*360 for better display.
4 User management
In the user management module, users who pay attention to WeChat can be grouped. The default groups are ungrouped, blacklisted and star groups. You can add new groups by clicking the New Group button. At the same time, the module also provides users with a search function, which is convenient to use when there are many users concerned.
5 mass messages
In the module of mass messaging, there are two main functions, one is to create mass messaging, and the other is to view the sent messages. In the new group sending message, you can select the sending object, that is, the grouping information in the user management mentioned above, and select the gender and group sending area of the sending object. When you choose the range of mass information, you should edit what you send. If it is a short message, you can edit it directly; Voice, picture and video need to be uploaded in the material management module; Click the recording option to start recording; Graphic message selection is a file edited in material management. Click on the group message to send.
6 reply settings
Among the setting options, there is a reply setting option, including adding automatic reply, user message reply and user-defined reply. Its specific meaning is as follows: adding automatic reply: the content that is automatically sent to users when you are concerned by them; User message reply: the content that users automatically reply when they send messages to their accounts and cannot reply in time; Custom reply: When a user sends a specific keyword to WeChat, the system will automatically reply according to the keyword.
7 male assistants
Male assistant is also an option in the setting module. Male * * * assistant will bind your male * * account with your private account, and the message sent on the private WeChat account through the male * * * account assistant will be regarded as the message sent by the official WeChat account to all fans.