20 15 In September, Lu Han received more than 1 100 million comments on a Weibo forwarded by "Manchester United Fans Club" on 20 12, which set a new Guinness World Record as "the most commented blog in Weibo".
In 20 18, a new song of Kun promoted that the forwarding volume of Weibo was over 100 million, but it was later found to be a data illusion aided by "Lunbo" App satellite. 20 19, Weibo, idolized by Jay Chou fans and Kun fans, topped the list, and the topic of "rice circle" hit the list surfaced. In just a few years, various lists and rankings have emerged one after another. Idolated fans spontaneously become "data workers" and do data for idols day and night, which makes the "traffic is king" in the entertainment circle gradually move towards simplicity, rudeness and disorder.
In addition to creating traffic effect, under the guidance of commercial interests, the trend of "krypton gold" of fans in idolization is getting worse and worse, and its source can also be traced back to 20 14.
That year, SNH48 held its first general election with reference to the training model of Japanese idol groups. Although SNH48's fan base is a minority in the "rice circle" in China, its idolization model has been imitated and popularized in the future. The ranking of SNH48 members depends on the capital investment of fans. One vote for 35 yuan, fanatical fans will buy more than 6,000 tickets for their favorite members at one time. Operators will also classify fans according to the amount of consumption and get different treatment in official activities. Gradually, an idol, a fan, should not only invest in real feelings, but also invest in real money, otherwise it will be regarded as a "screen meal."
This also triggered a comparison of the idolization of the "trench" spirit. Some fans gave Hua Chenyu a luxury supercar, and some fans named an asteroid after LAY. Some fans contracted a private jet to fly around the city on Karry 17 birthday just because Karry said he wanted a pair of wings. On Roy 15' s birthday, some fans put a personal image promo on the LED screen in new york Times Square. Jackson Yee's fans not only contracted private jets for them, but also cooperated with travel agencies to customize tickets for their idols to travel around the world, which are valid for life.