Current location - Quotes Website - Personality signature - What's the name of Nike's high-end brand?
What's the name of Nike's high-end brand?
Airjordan, Chinese name is Air Jordan, referred to as AJ.

Airjordan is a name introduced by nike for jordan, which not only reflects the technological process of shoes, but also reflects Jordan's playing style. Left a deep impression on many people.

"Flying man" is the nickname people give Jordan. Not only does he bounce amazingly and often make incredible moves on the court, but also because of the AirJordan 1 on his feet, "AirJordan", which is the name of Nike's signature shoes for Jordan.

From 65438 to 0985, the sales of this pair of shoes reached $65438+300 million. By September of 1986, AirJordan 1 had sold 2.3 million pairs, which became a miracle in the history of sports shoes.

Extended data:

Nike's latest technology and creativity are generally the first to be armed on AirJordan sneakers. However, new technologies and ideas inevitably have experimental purposes, which may lead the concept ahead, but the performance may be compromised.

Every generation of Jordan shoes will introduce a special enhanced version. By modifying its details, it will be more suitable for actual combat and closer to the essence of sneakers. The suffixes of shoe names are generally "+","SE", "PE" and .5 "air Jordan".

AIRJORDAN sneakers are far ahead of other products in both sales volume and market demand, and set a higher benchmark for design, innovation and function for the whole sneaker industry every year.

The core of this series of products lies in the perfect combination of athletes and technology-Michael Jordan, the most dazzling superstar in basketball history, and the basketball shoes that accompanied the superstar through a brilliant career, which showed his unremitting pursuit of function, innovation and achievement.

Baidu encyclopedia -AirJordan derivative shoes

Baidu encyclopedia -AJ