The boss's three puzzles:
1. I want to push myself to the society and let the society know about my enterprise, but I can't find a suitable channel.
2. I want to integrate the four forces of society, customers, enterprises and employees into a powerful joint force, but I can't find a suitable method.
3. I want to make the team into a superpower, but I can't find a suitable strategy.
Enterprises are desperately digging for resources and looking for opportunities. In fact, real resources and opportunities are around.
It is not resources and opportunities in itself, but it will definitely bring you endless resources and opportunities!
It is not wealth in itself, but it will definitely bring you rich wealth indirectly!
who is it?
It's the annual meeting, a shocking annual meeting!
A good enterprise and a good boss will certainly make good use of the annual meeting to carry the enterprise higher and further.
Three common misunderstandings in the annual meeting of enterprises today;
1, mistakenly thinking that the annual meeting is just a press conference.
2. I mistakenly think that the annual meeting is just a report (just a handbook for next year) and an award (just recognition of the past).
The annual meeting was held reluctantly because of mistakes, wasting people and money year after year.
How can the annual meeting really attract employees, show teams, promote enterprises and gain more social resources? How can an enterprise hold an annual meeting to make employees feel, make customers sacred and satisfy the boss? 90% Hunan companies want to attract you.
First, the significance of the annual meeting.
The annual meeting is a major festival for enterprises!
1, the program of the annual meeting: I am working hard for my parents' smile!
2. Operating principle: How to make employees feel?
3, the soul of the enterprise: manage the employee's motivation, realize the employee's dream, and realize the boss's dream by the way!
4. The core of the annual meeting: Let employees do well in the company next year!
5. The purpose of the annual meeting: pull
① Pull employees.
A, in order to reduce the employee turnover rate, use activities to retain employees; Inspire employees to take action and let more employees see the hope of doing business with the company; Show the glory of the company and let the employees' families support their work in the company more; Therefore, the annual meeting must be different from previous years, and employees must feel it; Let employees earn more money next year!
B, is to stimulate the motivation of employees, mobilize the enthusiasm of employees, so that employees have a high degree of work enthusiasm at the beginning of the new year and quickly enter the working state.
2 pull customers.
A, be sure to invite some of our big customers to attend our annual meeting, so that our customers can feel sacred and grateful at the annual meeting site, show our team and company culture to our customers, and convey an impression to our customers!
B, you can invite some interested customers to attend the annual meeting, so that old customers can share it at the annual meeting site, leaving a deep impression on new customers and making them feel good about the company.
③ Pull other forces.
A. Invite several upstream and downstream partners to show them our planning and team, and increase their confidence and dependence on us.
B, invite several leaders of relevant local departments (or industries) to show them our culture, its pull and contribution to the local (or industries) (for example, we want to be a big taxpayer in a certain area, etc.). ) and get support.
Second, the preliminary preparation:
I. Planning and preparation:
Determine the main person in charge of the meeting and set up a preparatory group.
2. Make the annual meeting plan (sample) and determine the theme and activity framework.
3. Provide annual meeting process plan and annual meeting program selection menu.
4. Provide the design scheme and renderings of the venue and stage layout.
5. Recommend relevant music background information.
B. Pre-implementation:
1. Finalize the annual meeting process and annual meeting plan.
2. Prepare and make site layout props and related activity equipment.
3. Determine the employee performance items and the host.
4. Write relevant documents for the annual meeting
5. Make a work schedule.
6. Arrange meeting place
7. Arrange the dinner place and atmosphere of the annual meeting.
C, set up the annual meeting project implementation team:
The most important participants in the annual meeting are employees, not leaders, so all leaders should serve employees. Each leader applies for the position of the meeting group and sets up the mechanism. What if he doesn't devote himself wholeheartedly!
1, welcome to the reception etiquette group; (Responsible for the reception of suppliers and guests, parking guidance and award ceremony service)
2, material procurement and distribution group; (Procurement of all annual meeting materials)
3. Dinner party; (Responsible for arranging dining seats and supervising the dining scene)
4. Party group; (Responsible for the programming, rehearsal and hosting of the whole party)
5. Lottery group; (Responsible for the production of certificates and the storage, distribution and handling of prizes)
6. Publicity Group; (Responsible for podium building, banner production, live audio and video recording, etc. )
7. Traffic Command Group; (Responsible for parking lot guidance and orderly and effective parking)
Note: purchase around the process (required materials such as red carpet, spotlight, wreath, trophy, medal, guest corsage, salute, prize, elder banner, etc. Must be prepared two days in advance! )。
Third, invited guests
1. employees: all employees are required to attend, and no leave is allowed;
2. Leaders of various departments of the company;
3. Customers: Try to invite important big customers or customers who are good to the company;
4. Excellent employees and parents: advocate filial piety culture;
5. Weight guests: local leaders or celebrities in the industry (can be said to be mysterious guests in advance).
Fourth, the venue layout:
1, the sound is good and the environment is good. It is best to let everyone have dinner together.
2. Some banners related to the company's philosophy are hung on both sides of the venue (such as the display of company culture, products, vision, mission and slogan, which are displayed at the annual meeting site in the form of booths and reflected by employees).
3. The seating arrangement integrates the concepts of heaven, earth, teacher, monarch and relatives. For example, the first row is the top ten annual performance and their parents. The second row is for customers and guests, and the other seats are divided by departments.
There are huge photos of the top ten annual results hanging behind the venue.
5. Make the photos of the company's outstanding employees, elders and general managers into booths and put them on both sides of the venue.
The venue is arranged according to the principles of heaven, earth, teacher, monarch and relatives to stimulate the motivation of employees. When the top ten players see their huge photos at the scene, they will have a strong sense of sacredness in their hearts, and an impulse will naturally rise in their hearts. The so-called rise of a thought, they are invincible. )
Five, the specific process:
1. All staff members shall call the roll at the sign-in desk and arrange their posts (all members of the meeting group shall wear uniform clothes).
2. When the customer signs in, (the customer should wear a corsage) walk on the red carpet and sign his name (the host will guide him into the venue, and the directors on both sides of the red carpet will warmly welcome the partners and guests to enter, and the spotlight will guide him (note: very dynamic music must be played on the big screen and during this period, which requires the guidance of etiquette personnel).
3, the host, self-introduction and hot field, introduce the guests present.
4. The host will lead all the staff to dance one or two opening dances first (all the leaders will lead the dance).
5. Video (annual review)
6. Award. The host invited the winners to take the stage to receive awards, share and take photos (some cultural programs can be interspersed in the middle). According to the needs of the company, the following awards can be set:
A, the top six (from six to one, the top six please take the stage to receive the prize).
B, the best state award (the best and most persistent state in the company, and can infect and drive people around)
C, selfless dedication award (the company is usually unknown, but silently dedicated to the company, no regrets)
D, Wolf Team Award (all departments of the company participate in the selection, and the selection criteria are decided by the company through discussion)
E, the most motivated employee award (the hardest-working, most motivated and most motivated employees in the company, preferably new employees or' employees with less than one year of service').
F, angel award (the candidate for this award should be the person who cares most about the employees of the company, and everyone is willing to talk to her about anything and care about the people around him like an angel)
G, the biggest contribution award (in the past year, has made a significant contribution to the company)
H, promotion letter of appointment
First, award awards to customers
8. Two hot dances in the second half.
9. Team presentation, showing our team, our culture, our state, our determination, our advantages, momentum, state and demeanor to all the people present.
10, let each department set performance targets for next year.
1 1, local leaders' speeches or relevant leaders' speeches (the host must shape the leaders in place and make them happy. You can communicate with them in advance, or you can suddenly attack and see the temper of the leader. The core is to have fun. )
12, industry heavyweight guests (mysterious guests) speak (similarly, the host should prepare in advance, draw up the shaping words, learn from the current teachers, learn from the industry elites, which is conducive to the progress of employees and deepen their understanding of the industry. )
13. Promulgate the company's policy for the new year (it can be promulgated by the vice president with written documents, preferably red-headed documents).
14. Promulgate 20 14 various reward mechanisms (clear and transparent, so that people can know at a glance, unambiguous).
15, the boss made a summary and inspirational speech! Push all the audience to the top. Don't talk too much, the key is to encourage, shape the company's development direction and prospects, and ignite everyone at the scene! )
16, the host declared the conference officially closed;
17, dinner (some cultural programs can be interspersed in the middle)
Key remarks of intransitive verbs:
1, the host should shape what this section brings to the enterprise before each section!
2. Every winner on the stage must be presented with a wreath by the hostess;
3. Everyone on stage will be asked to walk the red carpet;
4. The spotlight of each performer must cooperate;
5, every link of the meeting must be rigorous, the deployment of materials and personnel;
6.DJ, miss etiquette and host connect all links;
7. The process of awarding prizes is the most important and core part of the conference. What kind of results the company wants to achieve, it will hold a major and grand ceremony for such an event. All winners will have one to three minutes (make a "time-up" sign) to deliver their acceptance speech. The host reminded them to talk less! Everyone who receives the prize chooses the person he likes and gives himself the prize in the way he likes.
8. Gratitude culture:
(1) Thank your parents for their kindness in nurturing and tap the internal motivation of employees.
(2) Thank customers for helping them realize their dreams and make them feel sacred.
(3) Thank the company for giving me a platform to reassure employees and give them.
The annual meeting of the company is like the annual Spring Festival Gala. You can't do it without it. Without it, you won't feel the meaning of a year's work. Therefore, it is essential and indispensable! We must open it, we must open it, we must open it.
Can summarize the company's work for one year;
Can reward advanced, encourage backward, set an example and take the lead in setting an example;
It can create momentum, boost morale and spirits;
Can reflect the company's strength and humanistic care;
It can unite people and give people confidence;
It can enhance the friendship and gratitude of customers;
You can unify your understanding, deploy strategies, lock in your goals, and inspire your fighting spirit;
This is one of the best situations to create potential profits!