HUGO BOSS is a world-renowned luxury brand, which originated in Germany and mainly deals in accessories such as men's and women's clothing, perfume and watches. The first BOSS perfume was launched on 1993. Hugo Boss China official online shopping mall has been launched 20 13.
The consumer group positioning of BOSS brand is urban white-collar workers, which is subdivided into black label series with formal clothes as the main, orange label series with casual clothes as the main and green label series with outdoor sportswear as the main.
2. Adidas
Founded in 1949, Adidas is a member company of German sporting goods manufacturer Adidas AG. Named after its founder Adolf Dassler, the company began to produce footwear products in Auracher, Hetsogen, in 1920.
1949 August 18 was registered under the name of Adidas. Adidas was originally founded by two brothers. After parting ways, Adolf's brother Rudolf Dassler opened the sports brand Puma.
Its classic slogan is: "It can't be nothing". 20 1 1 In March, we spent1600,000 euros to launch a brand-new advertising slogan-Adidas All in.
3、? Escada
ESCADA, the world's top fashion brand from Germany, is one of the three major brands in Germany (Hugo boss, Joop! ESCADA) was founded in 1978 by German-born Margret Rey. As a fashion model, Margret Rey once swept the European and American catwalks with her beautiful blonde hair and good figure.
4、ETAM
Iger originated in Germany 19 16. This year, the first retail store named "ETAM" opened. By 1928, the chain store network has developed to Paris, and on this basis, it has gradually become a famous women's clothing chain store in France and even Europe.
1982, Paris already had an ETAM store, and based on the world's most famous fashion capital, it gradually became a famous women's clothing chain store in France and even Europe.
5. aigner
Since its establishment, aigner has always adhered to two unchangeable principles, namely "exquisite quality" and "honesty". For the leather part, only the skins of the nape and throat of German or Italian cattle are selected (bison is not used based on the principle of conservation), because the grain there is the most unique, and the durability and toughness are the best, which meets the basic requirements of aigner for leather.
References:
Baidu Encyclopedia-aigner
Baidu encyclopedia -ETAM
Baidu Encyclopedia-Escada
Baidu Encyclopedia-Adidas
Baidu Encyclopedia-Hugo Boss