Through the practical training of foreign trade English correspondence, I understand and become familiar with the key steps of foreign trade import and export business, focus on mastering the key points of writing foreign trade business letters, and initially achieve the ability to write accurate and accurate content under normal circumstances. A letter that is well-expressed, conforms to specifications, has smooth sentences, and has no grammatical errors. Understand the relevant terminology in the foreign trade business process, including transaction conditions and environment. Understand the trends of business letters, and learn the relevant knowledge and writing methods of telex, fax, and email.
1. The format and components of business letters
In addition to the simple letter format and functional letter format, business letters usually consist of the following components:
1. Letterhead
It is the name and address of a company at the top of the letterhead.
2. Dateline date
The date when the letter was written.
3. Inside Address
The inside address is the address of the recipient, including the name and address of the other party's company.
4. Salutation
It can be Dear Sir(s), Ladies and Gentlemen. If you know the other person’s name, you should write the other person’s last name (Mr/Mrs xxx). It depends on the situation.
5. Body of the Letter
This is the intention and purpose of your letter. Note that business letters should be as concise and direct as possible to avoid ambiguity and misunderstanding.
6. Signature Block
First write some Complimentary Close (courtesy phrases at the end of the letter), such as: Yoursfaithfully, Yours truly, etc.
Hand-Written Signature and SignatureIdentification Hand-Written Signature and Signature
The signature part includes a handwritten signature and a printed signature. The handwritten signature should be on top of the printed signature.
2. Basic principles for writing letters
1. Courtesy: Polite language must be polite and modest. Replying to letters in a timely manner is also a sign of politeness.
For example: We have received with many thanks your letter of 20May, and we take the pleasure of sending you our latest catalog. We wish to draw your attention to a specialoffer which we have made in it. You will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of 20 May.
2. Consideration and understanding
When writing a letter, you should take into consideration the other party’s opinions. Consider what needs are from the perspective of yourself instead of starting from yourself, and be more respectful of the other party in tone.
For example: "You earn 2 percent discount when you pay cash. Wewill send you the brochure next month. " is better than "We allow 2 percent discount for cash payment. Wewon't be able to send you the brochure this month." Be better.
3. Completeness
A business letter should outline all necessary matters. For example, an invitation letter should state the time, location, etc. Do not send ambiguous letters. .
4. Clarity expresses the meaning clearly, please pay attention to:
(1) Avoid word mistakes: For example: As to the steamers sailing from Hong Kong to San Francisco, we have bimonthly direct services. There is ambiguity in bimonthly here: it can be twice a month or once two months. Therefore, readers of the letter are confused. It can be rewritten as: 1. We have two direct sailings every month from Hong Kong to San Francisco. 2. We have semimonthly direct sailing from Hong Kong to San Francisco. 3.We have adirect sailing from Hong Kong to San Francisco.
(2) Pay attention to the position of the words:
For example: . We shall be able to supply 10cases of the item only. The former has the meaning of more than two goods.
(3) Pay attention to the structure of the sentence:
For example: We sent you 5 samples yesterday of the goods which you requested in your letter of May 20 by air. We sent you, by air , 5 samples of the goods which you requested in your letter of May 20.
5. Conciseness
(1) Avoid nonsense:
For example: . We wish to acknowledge receipt of yourletter...Can be changed to: We appreciate your letter... .Enclosedherewith please find two copies of...Can be changed to: We enclose two copies of...
(2) Avoid unnecessary repetition:
(3) Use of short sentences and words: Enclosed herewith----->enclosed at this time----->now due to the fact that- ---->because a draft in the amount of $1000----->a draft for $1000
6. Concreteness
7. Correctness
< p>3. Establishing business contactsIn international business exchanges, establishing business relationships is the basis for the initiation and expansion of transactions. Business relationships are generally established through the following channels: domestic and foreign chambers of commerce and trade promotion associations, embassies, consulates, commercial counselor's offices, overseas customers, publicly issued industry directories, market research, business fairs or exhibitions, banks, trade representatives Exchange visits between groups, market representatives introducing themselves.
Basic writing principles
1. Tell the other party how you are familiar with its address and business scope, and express your intention to establish a business relationship with the other party; 2. Introduce yourself to the other party (the nature of the company, the nature of the business, Business status, business scope and reputation, etc.); 3. Send or request samples, price lists and other information for reference;
4. End with polite language to express the hope of cooperation with each other, Develop mutually beneficial trade relations and look forward to the other party’s reply. When drafting a letter about establishing a business relationship, it is key to convey the writer's intentions clearly and completely in a courteous, decent, concise, and unpretentious manner. The language style is to be straight to the point, concise and to the point. Avoid being sloppy and using unfamiliar vocabulary or difficult to understand technical terms.
4. Inquiry
Inform the other party from which channel it was obtained
Your name has been given us by the Chamber of Commerce
Commerce / the Embassy/ the bank in ) (We Commerce/ the… Embassy/the… bank in…. We learned your name from the chamber of commerce in…/from the…embassy/from…the bank.
Your firm has been recommended to us byBayer AG, with whom we have done business for many years.
Messrs…of… have given me your name as soleagents for… in… the company of… has given me your name as sole agents for….
(2) Be straightforward about what you want to buy
We are considering the purchase of... We intend to buy....
We are interested in importing snookertables but we need to have further details of the costs before making a finaldecision.
We are regular buyers of men’s knitwear.
(3)Request
Will you please send us your illustrated/latest catalog and price-list. Please send us your illustrated/latest catalog and price-list. .
We should like to receive a copy of your latest catalog and full details of your export prices and terms of payment, together with samples. and sample details.
Kindly let me have a description of your electric hedge trimmers.
(4) Emphasize that the price quoted by the other party should be reasonable and
If your quotation is really competitive, …if your quotation is competitive,…
Provided prices are right. Provided the price is cheap.
If your products and terms comparefavorably with those of other suppliers, we shall send you an order. If the conditions are superior to those of other suppliers, we will place an order.
5. Contract
A business contract is a legal document with legal status signed in business activities. , it uses rigorous and accurate expressions in wording to reflect the rigor of legal language; it uses a straightforward method to state things in order to clarify the rights and obligations of both parties to the contract. The vocabulary of English contracts is accurate, rigorous, formal, solemn, and The characteristics of conservatism and standardization are embodied in the use of formal book words, professional words, archaic words, foreign words, synonyms, vague restrictive words, and the use of common words with specific meanings. The grammatical feature of contract language is the repetition of clauses. , attributive clauses and adverbial clauses are widely used, and the adverbial position often appears inside the main clause or within the clause to ensure the rigor and clarity of the legal language. Contract language interweaves and merges various subordinate clauses into a lengthy and independent compound sentence. Do not use omitted sentences, do not use exclamations, and rarely use simple sentences. The characteristics of the contract language are standardized structure, clear organization, and the general sentence pattern of legal documents.
In addition, I am still practicing. I learned a lot of correspondence in other aspects such as payment, packaging, etc. Practical training is the preparation before work. The foreign trade industry is a challenging career. The complexity and diversity of foreign trade transactions determine the work. The requirements for the quality of talents are relatively strict. After completing the practical training class, you will have a full understanding of the limitations of your own knowledge level. In future studies and work, you must continuously improve your knowledge level and physical fitness. Gradually develop into comprehensive personnel to adapt to the demand for talents in the 21st century. All in all, although this internship was short, it still benefited me a lot, allowing me to sublimate my textbook knowledge and improve my perceptual understanding. Known rationally.