This means that this person's friends circle content advertisement and Universal Studios are equally divided. The circle of friends we usually brush has a variety of contents, such as friends' daily life, some commercial advertisements on WeChat, or friends going out to play. And half of his circle of friends is occupied by advertising content, because Wechat business usually needs a large number of friends to promote his products. Half of them were in Universal Studios, which was probably the most popular attraction at that time. Many friends took photos and made friends. So half of them are in Universal Studios.