Six steps and techniques for hand-painted POP posters

Six steps and techniques for hand-painted POP posters

Hand-painted POP posters are a form of advertising that the public loves to see. If you want to get a beautiful POP poster, you need to work hard on composition, image and text arrangement, text, color matching, and process. Below, I will share with you the six steps and techniques of hand-painted POP posters. I hope it will be helpful to everyone!

The general process of making hand-painted POP posters

Step 1: Collect event-related or Product-related content

Step 2: Refine the title and streamline the text

Step 3: Choose the appropriate format

Step 4: Choose the appropriate format Color matching

Step 5: Select relevant illustrations

Step 6: Make POP according to the requirements of the format

Tips for making hand-painted POP

Practice hand-drawn POP orthography or movable type well

Chinese characters are the basis of a poster. It is recommended that beginners buy a copybook and use markers and calligraphy grids to practice calligraphy.

Master several commonly used font decoration methods

The title word is the soul of a poster. Good title words can not only highlight the theme, but also make the picture more vivid. But there are many ways to decorate titles, and beginners may not find the direction. You might as well find several decoration methods you like during practice. This way, it will not only be easier to master the techniques, but also the learning effect will be better. While shortening the production time, it will quickly improve the quality of students' hand-painted POP posters.

Be careful about typesetting layout

The simplest typesetting is horizontal layout. Beginners would rather seek stability than extravagant hope for flexibility and change. At this time, the main text and title words can be decorated with decorative lines or color blocks to distinguish them from each other, but also echo each other. Other layouts are as follows:

The title, illustrations, and text each occupy about 1/3 of the poster area

The title and subtitle of a POP should together occupy 1/ of the entire POP area. 4 to 1/2, usually the title occupies about 1/3 of the poster area. (When the POP text content is relatively small, the title can occupy about 1/2 of the poster area; when the text content is relatively large, the title can also be compressed to 1/4.)

Leave space on all sides of the poster

This is also called the external "breathing" of POP posters. If there is no breathing, the content written on the poster will be pushed to the four sides, which will make people feel suffocated and chest tight. The specific width of the blank space will vary according to the size of the poster. For 2-open (530cm×760cm) POP paper, 3-5cm of blank space is required on all four sides; for 4-open (390cm×543cm) POP paper, 2-4cm of blank space is required on all four sides; Generally, leave 0.5 to 1cm blank on all four sides of the explosion card.

The line spacing is greater than the character spacing

As long as the POP content has more than 2 lines (including 2 lines), it should be noted that the line spacing of each line of text must be greater than the character spacing. The specific line spacing size is generally between 1/3 and 1/2 of the character height. The requirement for word spacing is that words should be close to each other, but generally they should not be connected, and a certain gap should be left.

Don’t use too many colors

One poster can have 3 to 5 theme colors. Too many colors will make it cluttered, while too few colors will fail to highlight the key points. For this reason, the author recommends that the title word can be written in 1 to 3 colors, the main text should be written in one color (that is, written to the end with one pen), and the key content (such as "delivery", price, date) can be written in another color.

The choice of illustrations should be relevant to the product

For example, the picture below shows a slender young woman. It is easy to think that Besunyen’s target customers are young women, and Her slender figure further highlights the slimming effect of the product.

Event poster production

Generally speaking, the main title of activity posters is relatively direct, allowing people to know what activity it is at a glance, or the main title can be more interesting and the subtitle Get straight to the point. ;How to make a poster? How to make a poster. If you want to learn simple PS1, open PS, create a new blank document, set the background color to white, and define the document size according to the implementation needs.

2. Then select a picture that can be used as a basemap and open it. Use the "Move Tool" to move the picture to the current document interface to create "Layer 1", and then press "Ctrl+T" to adjust its size and position. Make adjustments. 3. Then click the "Add Layer Mask" button in the "Layer" panel to add a mask to the current layer. Then select the "Gradient Fill Tool" to fill it with a "black and white" gradient. 4. Then open a picture that can be used as a base image, and apply a mask and gradient fill to it. And adjust its opacity to make it look slightly darker. 5. Insert another picture. Since the picture has a background, select the "Magic Wand Tool" to select and delete the background. Then set its "Layer Blending Mode" to "Hard Light". 6. Then select the "Text Tool", enter content related to the adventure theme, such as "SecretAdvertuers", set the shape of the text, and apply the style. The parameters are as shown in the figure. 7. Create a new layer and press "Ctrl+Alt+Shift+E" to create a stamp layer. Execute "Filter" → "Artistic Effects" → "Poster Edge". 8. Then execute "Filter" → "Sharpen" → "USM Sharpening". The parameters and effects are as shown in the figure. 9. Finally, add some textual description information and apply relevant styles. The final effect is shown in the figure. How do novices make posters? The basic detailed process of poster design. I am talking about hand-painted ones. First, buy paper. Buy poster paper 79cm*109cm, which is available in black and white. Generally, one sheet is used vertically. This is the most basic paint. Generally, advertising colors are cheaper. Markers are generally used for short-term posters. When drawing with markers, you must first determine what the theme you want to draw is, and then make a sample, which is to roughly draw a picture on the paper, where to write, and where to draw. Think about everything, and then draw it on the sea. Write the title of the newspaper according to the sample. Write the title at the top and write the title below. Write the specific content of your event that the latter will promote. Use pop characters in small fonts and prominent words. You can check it online. There are also books. If you need to draw posters for a long time, buy a few. Books in this area are always useful. In fact, posters do not need to stick to one format to draw different contents. They can use different formats. Like this one, you can write the title "Exhibition Board for Exchange Activities between New and Old Students" and write about the content of political study and life. Find an open space to draw some lace or a larger piece of land to draw any flowers, trees, cartoon characters. It depends on what your content is and what you draw is basically these. Let me give you a picture. This is the most basic and a bit overwhelming. It should be long (remind you, you said it would be sent to your email, where is the email). How to design a poster? First, look at other people's posters of the same type, then refer to a few more and learn from each other's strengths. Making your own. How to make a poster using Word? File - New - there will be an online dialog box on the right side. If you find it, it will be fine. But I personally think that if you are making a poster, it is not much different from an ordinary wall poster. It mainly depends on your layout and As long as you are proficient in word, it will not take much effort to do it if you want to do it well. How to make a huge poster? If there is no m unit indentation in the software, it will be fine. 1400x200 inkjet printing 30-50dpi printing 300dpi How to make a poster using PS to make a poster 1. Open the material picture (open the picture with people as appropriate) 2. Image-Adjustment-Decolor 3. Image-Adjustment-Invert 4. Image - Levels (for image adjustment) 5. Load the channel. Method: Select all images in the canvas (select under the menu - all), edit - copy (or ctrl+c), click the channel panel - create a new channel, edit - paste (or ctrl+v) - —Cancel the selection. 6. Load the "channel" as a selection. 7. Return to the layer panel - create a new layer and hide the background layer - click on layer 1 (that is, the new layer) - Alt+Delete to fill the foreground color ( When the foreground color is black) - cancel the selection. 8. Create a new layer 2 - move layer 2 below layer 1, ctrl+Delete to fill the background color (if the background color is light, you can also see it yourself) Choose the color you like) 9. Select a brush to erase the background, and then type in words to edit (the erasing effect is shown in the picture). How to make a poster requires elementary school students! How to make a poster in Word is completely possible. The design and layout are very beautiful. Even if you don’t have imagination, the potential in Word is quite large. You can: 1. Insert a text box and choose horizontal or vertical arrangement according to your needs. The text inside the text box can be different from the text outside the box. Different fonts, font sizes, and font colors.

If you don't want that box, set the border to "no line format" in setting the text box format. 2. Insert artistic words, which can be arranged horizontally and vertically, and the size, font, and color of the words can be easily set. 3. Insert pictures, which can be clip art in the word clipping library, or your own pictures and photos saved in your computer. It can be used to accompany pictures in articles, or it can be set as the shading of a certain part of a newspaper. (Insert - Picture - From File). 4. Use "Column" and "Drop Cap" in the "Format" toolbar to create special effects. 5. Use the functions in the "Draw" button to make some modifications. After using these functions, your layout will be beautiful. To make a poster with PS, how to set the size file - New - Default default photoshop size - Select centimeters for the width and fill in 80 for the front - Select centimeters for the height and fill in 120 for the front - Resolution fill in 300 pixels/inch for the poster. That depends on how to make the poster image. No matter what purpose you need, just use beautiful pictures for amateurs. For professionals, use PS or find an advertising company. Maybe I can help you make a good-looking and simple poster.

The following is how to make a good-looking and simple poster:

1. First, open the Word document, create a new poster of the size you want, find the "Page Layout" in the "Ribbon", and change the top, bottom, left and right margins to 0. Then, click "Ribbon" and select "Shape", select a rectangle to draw the frame of the poster.

2. After you have finished drawing, click "Drawing Tools" in the "Ribbon", then select "Fill" to carefully select a background and fill it in. Then select a water drop shape in the ribbon.

3. Rotate and deform the inserted water drop into what you want. Select the graphic and click "Drawing Tools" in the "ribbon", then select "Fill" and fill it with gradient to make the water drop change. To make it more three-dimensional, copy multiple water droplets and perform layout to make the whole picture more vivid.

Four. Then click "Ribbon", click "Drawing Tools", select the "Fill" option, then select "None", click "Line", select a line shape, after setting it, a water droplet The curve of the shape comes out. Finally, add the theme of the poster and adjust the font style and font color.

Poster:

The name poster originated in Shanghai as a way of publicity. In the old days, posters were used as invitations for performances and events such as plays and movies. People in Shanghai usually call professional theater performances "Hai", and those who engage in professional theater performances are called "Xiahai". It is a promotional poster that attracts customers as information about the performance. Perhaps because of this, people call it a "poster."

Formal posters usually include the nature of the event, the organizer, time, location, etc. They are mostly used in film and television dramas and new product promotions, using pictures, text, color, space and other elements to achieve a complete combination.