Business friends who operate stores in Taobao Mall need to promote their stores, because if the store does not promote, there will be no sales. However, some business friends, such as small and medium-sized sellers, do not have much promotion funds, so they can only look for some free promotion channels. The editor below will introduce to you the content of free promotion. Some little-known free promotion channels

1. Encyclopedia online store promotion method

This is another trick! Now the number of encyclopedia entries is simply increasing like crazy, and many of them are searched Once included, you can create an entry for your online store name in the encyclopedia entry, but you must write it well so that Baidu doesn’t think you are advertising, and Baidu administrators are willing to accept your entry. Once included, your online store will become famous. The biggest advantage of this method is that you can directly use the link to your online store in the reference materials. Generally, people who search for this entry will easily enter your website. Shop

Or you can add your link to relevant entries, which is also very good! For example, if you sell gifts, you can refer to the encyclopedia entry "Gifts" Add your own online store link to the information, but again, be sure not to let Baidu think you are advertising. As for how to write it, it’s up to you

2. Video Flash promotion method

Everyone is used to placing simple information such as pictures on Taobao stores. Have you ever thought about it? Have you ever posted a FLASH video related to the products in your store? If you do, you will be unique. Only store owners with a keen eye can make money that others cannot. Maybe this is the outstanding store owner. , use videos to retain buyers’ footsteps, and use the plot of videos to win buyers’ return rates.

3. Picture watermark promotion method

Some stores often find that, If your main picture is stolen and used as the main picture of another store, the editor recommends: Don’t be afraid of others stealing your store’s photos. On the contrary, let everyone steal your photos as much as they want, but the premise is that the photos have been marked with your own store. If the photo is stolen, others will help you promote it. If you add a watermark to the online store, put the online store address, actively let other sites quote the picture, and increase the exposure of the website, then the publicity effect will be great. Wouldn't it be better? How do novice Taobao sellers do free promotion

1. Recommendation of window display

Many stores sell products of many brands, so how do you let customers know that you sell products of many brands? This requires making good use of the window recommendation. Products recommending your store in the recommendation position should pay attention to the following points:

1. Those who operate the same brand should use the latest products on the shelves in the window recommendation. , the model is also the latest recommendation.

2. If you sell many brands of products, in the window recommendation, each brand should be the latest one on the shelves, and the latest model should be recommended. The products operated in the store can be searched by customers. Many new store owners posted questions about why they couldn’t find the products on the shelves. The reason is also because this function is not recommended by the window display.

3. The most important thing to note when recommending window display locations is that you need to change your items frequently.

2. Post original experience posts and replies on the forum.

This approach is the most sincere form of publicity, I think. Generally, experience posts are written after sales have been achieved, and the experience summed up from it is the store owner's personal experience. I suggest that new store owners should always pick up the pen in their hands. When the store opens for the first time, the first and second thoughts Everything from your heart to the moment you get the diamond must be recorded in writing. This will not only record your journey of growing up on Taobao, but more importantly, it will promote your own store. If the post can be rated as the best, or selected by "Taobao University", then the number of views of your store will continue to rise. As the saying goes: "A diamond can be mixed out of a jar. Haha, if you are moved, take action if you are moved." .

Many merchants say that they don’t know how to write posts. If you don’t know how to write, just go to the forum and reply. Although it is a reply, you can’t reply in a spammy way, as that will only leave your mark. Footprints will not leave a good impression on others, nor will they attract other people's attention to your store. Those who reply to posts must reply carefully, use your brain, and use precise words when replying. Coupled with your witty and humorous words, the reply is quite attractive.

3. Store logo and signature file. (Supplement: How to make a store logo)

Whether you are writing an original post or replying to a post in the forum, on the one hand, your sales experience can be shared with others, and the most important thing is to allow others to use your store logo. , you can see the products you sell in the signature file, so a good store logo and signature file are very important. The purpose of the store logo is to let others know at a glance that your store mainly sells products. The signature file should generally be a display of the products sold in your store. Many people just leave the signature files there and forget about them. This is a very stupid behavior. The signature files should be updated frequently, and you should include the ones that are new to the shelves, have good sales, and that you think are very attractive. Products serve as a display to increase the exposure rate of your store's products. The higher the exposure rate, I believe your pageviews will also increase.

4. Store Links

You can add up to 35 friendly links in Youah. Links must be purposeful and you cannot catch anyone linking to someone. Haha, please pay attention to the following links. Articles:

1. Exchange links with popular stores.

2. Ask for different types of products.

3. Look for store links with high credibility.

Just pay attention to the above points. The win-win model store link will bring you unexpected results.

5. Use of personal space, such as using QQ space to dress up QQ space as a Taobao mall.

After browsing the forum for a long time, I suddenly had a realization. I opened a store, and I often visited other people’s stores to buy things. Until today, I found that I have a habit. In the forum replies, I saw If the shop owner uses his own photo as the shop logo, I will definitely enter. Of course, if the shop owner is a beautiful woman or a handsome guy, everyone will understand.