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1, iqiyi, formerly known as Qiyi, was officially launched on April 22, 20 10, and the brand was upgraded on October 26, 20165438/kloc-0, with the launch of the "iqiyi" brand and the launch of a brand-new logo. Dr. Gong Yu, founder of iQiyi, served as CEO. Since its establishment, iQiyi has adhered to the corporate philosophy of "enjoying quality", taking "user experience" as its life, and provided users with a clear, smooth and humanized viewing experience through continuous technical investment and product innovation.
2.20 13 on may 7th, Baidu acquired PPS video service and merged with iqiyi. 20 16 12 1, iqiyi and Sony Pictures reached a strategic cooperation. 2065438+February 2, 20071day, Baidu announced that its holding subsidiary, iQiyi, had subscribed for convertible bonds of US$ 65.438+53 billion, of which Baidu subscribed for US$ 300 million. The main subscribers of this round of convertible bonds are Baidu, Gaoyao Capital, Apollo Capital, Runliangtai Fund, IDG Capital, Guangji Capital and Sequoia Capital.