As a shoe shopping guide, the most important thing is to guide customers to buy shoes through their own sales skills. Next, I will bring the sales skills and vocabulary of women's shoes, hoping to help you!

What are the sales skills and words of women's shoes? As a shoe shopping guide, the most important thing is to sell shoes in your own language. The language of selling shoes is skillful. It doesn't necessarily mean that customers will buy shoes as long as you say so. In order to sell shoes better, it is necessary to know the sales skills and words of shoe guides.

First of all, you should have a good eloquence in communication and be polite to customers. These are all necessary. You should learn more about the sales skills and words of shoe guides in order to stand out among many salesmen.

If you want to know the skills and techniques of shoe guide, you must first be familiar with your own products and know which shoes you sell and what size they are. This is the most basic thing. Only by knowing this, can we take good advice when answering customers' questions and get in touch with the sales skills and words that a shoe guide should have.

Greeting customers is also a sales skill of shoe guides. This greeting should be played naturally, so that customers feel cordial and natural, in order to better sell.

Understand the skills and vocabulary of shoe sales, and understand the information of potential customers. According to the customer's age, gender, occupation and other characteristics, flexibly decide the content of the question. Taking the initiative to ask questions can dispel customers' doubts, and at the same time, it can quickly understand customers' purposes and provide a basis for the next service.

There are still many skills and words in shoe sales. As a shopping guide, you need to study hard, learn more sales skills and vocabulary, and really take sales as your career.

Sales Skills and Words of Women's Shoes Part II Sales Skills and Words of Selling Shoes The first situation is:

Taking the initiative to ask questions will arouse customers' disgust. If a customer approaches the counter, the salesperson will ask, "What can I do for you?" When the customer heard this question, he not only refused to accept it, but asked the salesman, "If you don't buy it, can't you watch it?" Both sides are embarrassed.

Selling shoes, skills and words, the second case is:

Due to busy business or other objective conditions, sometimes the sales staff can't take the initiative to ask questions to every customer.

The third situation of selling shoes, skills and words is:

Some customers only look at the goods, and the salespeople don't ask or ask. In this case, we should find a good time to ask questions.

When customers stop at the counter, when customers touch goods or discuss goods with other customers, when customers come to the counter with money, it is a good opportunity for salespeople to ask customers. Language must be civilized, polite, sincere and cordial, and the first sentence should be properly addressed. What can I do for you, miss and sir? Use language tactfully and become active. For example, the clerk at the counter was sorting out the goods and didn't notice the customers coming to the counter. At this time, the customer shouted to the clerk, "Miss, show me this dress." The clerk should put down the sorted goods at once. While putting down his clothes, he asked, "Are you wearing it or are others wearing it?" This question belongs to wit, from passive answer to active question, which can lay the foundation for the smooth progress of the whole service process. Be flexible. The clerk can't stare at the customer when asking questions. "Miss, what can I do for you?" "What do you want, sir?"

Selling shoes, skills and words also needs to be done: ask questions according to the situation.

First of all, according to the age, gender, occupation and other characteristics of customers, flexibly decide the content of questions. Taking the initiative to ask questions can dispel customers' doubts, and at the same time, it can quickly understand customers' purposes and provide a basis for the next service.

Then: Our answer: When the customer chooses a commodity and thinks the price is too high, the clerk has two answers to this question: one is "Although the price of this commodity is higher, the quality is good", and the other is "Although the quality of this commodity is good, the price is higher." Although these two sentences are just reversed, they give people a completely different impression.

Before and after the two statements will make customers feel that this product is of good quality, even if it is expensive, it is worth buying. Answer customers' questions according to their expressions. This means that the clerk answers the customer's questions while observing the customer's reaction, so as to understand the customer's attitude towards the goods and determine his own answer. If the customer asks the clerk, "What color should I wear?" The clerk pointed to the customer and said, "I think this color is beautiful, don't you?" If the customer says "Yes, it's really nice", the salesperson can continue to introduce it. If the salesperson shows the simple pattern to the customer, the customer will frown and say nothing after seeing it. Salespeople should understand that customers are not satisfied with this and should show it to customers in bright colors, otherwise it will definitely affect customers' buying mood.

Finally, to say a polite farewell to customers who are about to leave the counter is not only a simple polite expression, but also has rich internal meaning. A caring farewell. This farewell is used for special customers and careless customers. For example, elderly customers are slow in words and deeds and have poor memory. When the salesperson says goodbye, he should say in a friendly and caring language, "Grandpa, please take it and walk slowly on the road!" This farewell speech meets the psychological requirements of elderly customers from the use of words and intonation.

When a careless customer leaves after shopping, the salesman should say, "Miss, please put your money away and take your things well. Goodbye! " In this way, customers will feel that the reminder of the sales staff is too timely, thus generating gratitude!

There are many skills in language and art, and shopping guides should be used according to different situations. This is not only a sign of courtesy, but more importantly, it brings pleasure to customers after the transaction, laying a foundation for future services, thus establishing a good social image for the company's brand.

Sales Skills and Words of Women's Shoes 3 1 Customer: "Which shoe should I choose?"

Shopping guide: I think white is softer and black is more noble. what do you think?

2. Customer: If it were you, which would you choose?

Shopping guide: I think white is softer and black is more noble. Which one do you like?

3. Customer: "I saw this kind of shoes last year, which is a bit out of date."

At first glance, it is an old customer of Decheng. You can see at a glance that there was a pair of high heels of similar style last year. In fact, this is a new style this year. Her characteristic is ... ..

Yes, I can tell at a glance that you are an old customer of Decheng. So I want to tell you that this is our model last year, and it is the most cost-effective to buy it now.

4. Customer: "I still don't want it. I will buy XX brand. " .

Guide: If you are really not interested, I certainly won't force you. I just want to know what makes you want to buy another brand. Is my service poor? (Then take the next method according to the guest's answer)

5. Customer: Is there anything wrong with the quality of shoes?

Shopping guide: Yes, we can understand your concern, so we will get you with sincere quality. I'm worried. Our sales staff are very confident about this, ensuring that you can buy with peace of mind and wear with peace of mind.

6. Customer: "Your after-sales service is not credible."

Guide: Yes, we can understand your concern. What do you think can make you feel at ease about our after-sales service? We have three packs.

7. Customer: The style and color of this shoe look out of date.

Guide: Yes, I can understand. It's just that this style and color reflect an unpretentious sense of nature, and there is a modest and restrained style, which makes it feel different to wear. The unity of people's style and shoes' style is the embodiment of real personality.

8. Customer: How much are your new sandals?

Guide: Miss, the price will definitely satisfy you. Try it on here first and see if you like it. If you like it, it is very valuable. If you don't like it, you are not satisfied with its price.

9. Customer: It's too expensive. I'm an old customer of yours. Can you make it cheaper (a brand is expensive)?

Shopping guide: Thank you for your continuous support to our XX store. I really appreciate it, but I'm really sorry. Because XX shoes need corresponding quality, there will be corresponding costs, and quality is the most important virtue in buying shoes, right?

/kloc-0 0 Customer: I know your boss. Let's make it cheaper.

Guide: Yes, that's great, so you must know that our XX store pays attention to honest service, and the price must be honest and reliable, the quality is guaranteed, and we must spend money with confidence.

1 1 customer: the style of this shoe is similar to that of other stores, but the others are much cheaper.

Shopping guide: Yes, there are many shoes with similar styles, but the leather we use has always been cowhide or sheepskin, and the workmanship is very fine. Some styles like this have been imitated, although they look the same, in fact, the temperament reflected on the feet is different. In addition, our company has a perfect after-sales service process, which you can definitely rest assured.

Customer: I'm thinking about it.

Guide: I believe your cautious attitude, but I really want to know what you are worried about. Because I am afraid that what I introduced is not in place and you will miss a good shoe (good opportunity). Are you considering price, quality or style?

13, customer: Are special shoes discounted after the price increase?

Guide: Miss, please rest assured. I believe this is not your first time shopping in Decheng. We have been doing business in Germany. Now the special price is the original short-term promotion. Please feel free to buy.

Sales skills and words of women's shoes 4 1. The customer said that the front of leather won't break when kicked, but our shoes break easily!

Coping skills: (don't argue with customers about leather and non-leather, remind customers to pay attention to maintenance when wearing leather shoes to avoid collision and scratches)

Response statement: any leather is very soft, leather shoes are fine, and even the best shoes will be damaged when kicked on hard objects. Pay attention to maintenance when wearing it at ordinary times to avoid collision and scratch.

2. The customer is worried that the patent leather is easy to scratch or fall off the knee.

Coping skills: tell customers that as long as they wear it with proper attention, if it is not suitable for climbing mountains, the leather itself can be protected by a protective film. Usually pay more attention to avoid their anxiety not to buy!

3, some leather is particularly hard to pinch, how to wear it will not be soft, and it is useless to hold it (or some heels are very grinding).

Note: It is suggested that the commodity department distribute a certain amount of wax oil, which can effectively prevent foot rubbing. For the case that leather is particularly hard, you can tell customers that this is a natural phenomenon. New shoes have an adaptation process with people's feet. Just wear them for a few days! (Wrap the hammer with a cloth and tap the back bag)

Customers often ask us to do activities 365 days a year. Or ask if the price of the shoes you just bought has dropped? )

Response statement: Our company will do some activities from time to time to give discounts to new and old customers, and our company has never done advertising, so the company will give the saved advertising fees to consumers. Now doing activities, the price is low, the shoes are of good style and the quality is guaranteed. Why don't you take this opportunity to buy more pairs?

Customers often ask us how much discount on the retail price.

Note: You can clearly tell customers that this is a unified activity of the company! If there are shoes marked with retail price, you can tell the customer after calculation. The current activity is just a few discounts, and often such customers pay more attention to the price of shoes!

6. Customers who often come to veiing to buy shoes say that they will come back when the company reduces the price.

Coping method: since you are a regular customer, you can't give up. If we don't listen to the explanation, we can talk to the guests at any time to reduce their resistance, introduce the products in the middle, increase their desire to buy, and analyze the advantages and disadvantages of new products and discounted products as friends (mainly new products). New products will not be reduced in price at any time.

Response statement: sir/madam, in fact, our new products will not be reduced in price, and only some old shoe enterprises with broken sizes will sell them at special prices. Besides, the shoes you tried on are the latest styles that have just arrived, with neat sizes and good sales, so the price will not be reduced. Miss, it looks good on you, so don't wait any longer. Just this pair.

7. Customer feedback: Your activity didn't indicate that VIP can't be discounted. You engage in activities every day, and VIP cards are basically useless.

Response statement: Our company has different styles listed at different times. The purpose of company activities is to give discounts to new and old customers. There is no discount for special goods. The price is very favorable now. You might as well buy more pairs now.

8. Many old customers complained about the use of VIP card points.

Answer skills: VIP card points are our company's understanding of customer sales. When the points reach a certain point, the company may give corresponding gifts. (Now the points are temporarily cancelled)

9. Customers ask for VIP discounts from other customers, and we don't allow them.

Response statement: Sorry, sir/madam, our VIP card only accepts the signature of VIP. If you spend all the money in 300 yuan that day, you can apply for a VIP, and you can use a VIP card to get a discount next time. Isn't this better?

10, isn't there a 20% discount for VIP cards? Why is it 10% off again?

Response statement: the regular price of our VIP card is 20% off, and the discounted products can be 10% off. This discount is already very low in the industry, and the intensity is relatively large. At present, all the products in the company's promotional activities are discounted, and the price is very affordable. It's a good deal to buy shoes with cards.

1 1. A few days ago, you gave me a 8.8% discount on this price, and now the price has increased. We are old customers.

Response statement: We used to give a discount of 8.8% on the basis of preferential price. The purpose of company activities is to give back to old customers. In fact, today's activities are stronger than the original activities. You can see that the price of our soles is the same.

12. Two stores adjacent to the same brand have different activities and different prices.

Response statement: the company's activities for different commodities are different, and the price difference will not be too big. Besides, the most important thing in shopping is liking and convenience, don't you think?

13, customers often ask why the style is so old-fashioned and not fashionable enough.

Response statement: Sir/Miss, in fact, this style is a classic style of our company and is very popular. It has been sold out in our XX store, and there are not many in our store (and then the FAB of the product will be introduced).

14. Why are the toes of some shoes in your company crooked?

Response statement: Sir/Miss, this is specially made by our company and is suitable for people's feet. After you wear it for a while, it will fit your feet better, so it will be more comfortable to wear.

15, customers often say that our shoes are imitations of Belle and Tata.

Answer: You have a good eye. This style is the most popular this year. We don't imitate Belle and Tata. Many domestic brands are inspired by Italy, and our brand is from Italy. Compared with Belle and Tata, our price is more affordable.

16. Except for the brand, your shoes are exactly the same as those on the market in style, sole and leather, but your shoes are more expensive.

Response statement: Sir/Miss, you may not know that our fabrics are all imported materials, and the soles are wear-resistant and non-slip. The cost is much higher than the market, and we also have a good after-sales service guarantee.

17, I don't know how to match it when I bought it. I'd better come with my friends.

Response statement: Sir/Miss, in fact, several of my friends (or former guests) have bought this style, and they are all matched in this way, and the effect is very good. Why don't I give you a reference?

18. When the customer looked at the shoes, he suddenly found that the nail holes of the shoes were rusted. How do you explain this?

Response statement: (tell the customer in a relaxed tone) This is a minor problem. Metal products exposed to air for a long time are bound to be oxidized. Let me handle it for you. It looks better than the original. Then clean the rusty part with fine sandpaper, and then apply nail polish! In this way, it will not rust easily in the future. It is better to seal it with a layer of wax for better protection. )

19. After the customer tried on the shoes satisfactorily, he repeatedly asked for a discount?

Answer skills: tell customers clearly that we are a national brand chain store, and the price is uniform, which is formulated by the company, even if we buy it ourselves.

20. The customer felt satisfied after trying it on, but the price was too high, so he found fault and asked for a discount.

Response statement: Sir/Madam, our price is unique! You have a good eye. The shoes you choose are the best sellers. They may be out of stock today, and the price of good things will be higher!

Sales skills and words of women's shoes 5 1, with clear goals.

Successful business people must first have clear goals. Clear goals usually include: determining the customers to visit every day, finding out what kind of customers need, that is, finding potential customers. The mistake of customer target group positioning will make clothing sales staff waste a lot of time, but get nothing. In addition, clothing salespeople need to know how to approach potential customers and fully understand customers' preferences, which can often leave the best impression on customers and persuade them to buy products in the shortest time.

Excellent clothing salespeople have an implementation plan, including: the target group to visit, the best visiting time, the method of approaching customers, and even the explanation skills and solutions to help customers dispel doubts and quickly decide to buy products.

2. Healthy body and mind

Psychologists' research proves that the first impression is very important. Because of the particularity of sales promotion, customers can't have enough time to discover the inner beauty of clothing salespeople. Therefore, the first thing clothing sales staff should do is to have a healthy body and give customers a vibrant impression. Only in this way can customers have the will to communicate.

3. Strong ability to develop customers

Excellent clothing sales staff have strong customer development ability. Only by finding the right customers can the clothing salesmen sell successfully. Excellent clothing sales staff can not only locate the customer base well, but also have strong ability to develop customers.

4. Strong self-confidence

Self-confidence is an essential feature of successful people, and successful clothing salesmen are no exception. Clothing salespeople will think they will succeed only if they have strong self-confidence. Psychologists have found that things tend to develop in the direction of imagination and according to people's minds.

When holding the idea of approaching and persuading customers and returning home with a full load, clothing salespeople will not worry and fear when visiting customers. Successful clothing salespeople have strong interpersonal skills. Only self-confidence can win the trust of customers and have the desire to communicate with customers.

5. Strong professional knowledge

The fifth key factor of sales success is strong professional knowledge. Excellent clothing sales personnel have much stronger professional knowledge of products than ordinary business personnel. For the same question, the general business staff may need to consult the information to answer, while the successful clothing sales staff can answer immediately and give a satisfactory answer in the shortest time. That is, excellent clothing salespeople are always better than ordinary clothing salespeople in learning professional knowledge.

6, find out the customer needs

Finding customers' needs quickly is the sixth key factor to win sales. Even if it is the same product, different customers have different needs, and their demands for products are different. Excellent clothing sales staff can quickly and accurately find the purchase needs of different customers, thus winning orders.

7. Explain skills

In addition, the excellent explanation skills of clothing sales staff are also the key to success. Excellent business personnel are good at using briefing skills, providing information that customers want to know concisely and accurately, answering customers' questions accurately and satisfying customers' hopes.

8. Be good at handling objections.

Being good at handling objections and turning them into selling points of products is the eighth key factor to win. Excellent clothing salespeople always make deals with customers faster than ordinary clothing salespeople. The competition in the sales market is very fierce, and customers often have many choices, which brings great pressure to the clothing sales staff.

To seize customers, business personnel need to be good at handling customers' objections, seize customers' buying signal, and let customers sign bills easily and happily.

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