Father’s Day theme activity plan 1

1. Time:

2. Location: In the park

3. Theme interpretation< /p>

A long-standing practice in our country is that the father works outside the home and the mother takes care of the housework and educates the children at home. Often the father goes to work before dawn every day and the child is still awake; when he comes home very late, the child is already asleep. On Sunday, the father fell asleep with his head covered and spent very little time with his child. Therefore, the father's weight in the child's mind was relatively small, and the relationship between the father and the child was relatively weak.

IV. Activity goals:

1. Through various activities, guide children to experience deep family affection, stimulate children's love emotions, and cultivate them from an early age to know how to drink water and think about its source, respect and appreciate others. Work hard, know how to repay, and care for others.

2. Focus on guiding children to understand their father’s responsibilities and work through various forms

3. Know the origin of Father’s Day. In 1910, the United States first proposed the initiative to celebrate "Father's Day", and since 1934, the third Sunday in June each year has been designated as "Father's Day". Since around 1950, Japan has officially designated "Father's Day" as a national holiday.

5. Activity preparation:

1. Ask the teacher to send a school newsletter to communicate with the father, tell the children what they do and what they can do, and play games with children such as tug-of-war and guessing. , Big pressing game

2. The children and their fathers completed the handprint painting of "big hands holding small hands" together. (The teacher handed out paper for dad to print his big hand)

1. Drawing paper, paint, music, colored paper, etc.;

2. Successful quality holiday-themed teaching materials, holiday-themed music

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6. Activity process;

1. The teacher introduces the origin of Father’s Day to the children.

2. Children share their father’s happiness (please tell the children what my father would do? I like my father),

Show his father’s big hands “big hands holding small hands” Handprint painting.

⑤Children sing "Father's Day" songs;

⑥Children make small homemade gifts for their father. (Belt, bag, pillow, glasses)

3. Give dad a small gift when you get home and say: Dad, you have worked hard and I love you.

Father's Day theme activity plan two

Activity schedule

1. Posters will be posted on Friday and Saturday in the early stage of publicity. "Promote the content of activities carried out on Father's Day. Inform the public of the content of the activities in a suspenseful or inciting way. To achieve the purpose of attracting people's attention and increasing the flow of people on the day of the event.

For example: On Father's Day, father and son went shopping together at Xinbai Mall and there were many surprises.

On Father's Day, we went shopping at Xinbai Mall and got xxx for free (please see the poster in the store for related activities). On Father's Day, Xinbai Mall was full of surprises. ...This weekend, come to Xinbai Shopping Mall and have a similar experience with your father... Time: June 19th - June 20th (Sunday) 9:00-21:

Location: Xinjie, Nanjing City Xinbai Department Store Target: Customers who visit this mall

Sponsored by: Xinbai Department Store Planning Department: Mobile phone

Scene layout: "can be pasted on the walls and stone pillars inside the venue." The content of the banner with the words "Father'sday Party": Xinbai Department Store and XXX remind you: Father's love is like a mountain in June. Father's love is the most profound love in the world. If you have it, you will have the greatest wealth in the world! 2010 Happy Father's Day. Several posters with blessings related to Father's Day can be posted in Xinbai Mall. Activity 1: Opening Ceremony

Details:

The host or DJ will announce the festival carnival. The beginning of the event and stimulated the atmosphere of the scene.

The stage DJ adjusts the volume of cheerful music (from low to high in order to arouse the passion of the guests). The host or DJ can also inform the guests: Male friends will be the protagonist tonight, Lyndon Johnson. The president finally signed a presidential proclamation in 1966, declaring the third Sunday in June every year as Father's Day. On this day, male friends can put aside the fatigue of work and enjoy carnival music and refreshing wine. (Limited drinks provided) Budget: 5--10 minutes.

Activity 2: Promotion details of the day:

Father and son (daughter) family photos. On the day of the event, if the children come to shop together, if the children can tell clearly their father’s birthday, they can take a father-son photo as a gift ( Female) One photo, and the mall will be responsible for mailing the photo.

To write in the signature message "What I want to say to my father most", the customer can write a message to his father on a big red cloth or paper. If you need to mail it, Penguanzi can do it for you. The campaign uses provocative posters to trigger emotional touches. (Anyone can participate)) Game customers can participate in the game with their shopping receipt (how much yuan can they participate in). For example:

. The tacit understanding test involves two people shopping together, one of whom will complete a questionnaire and answer some questions about their preferences. The other person (who is not allowed to see the answer sheet) will be asked by the on-site host. If the two people have the same answer, they can receive the corresponding small gift or continue to participate in other activities. (How many yuan can you participate in?) The table tennis players with long poles stand outside the one-meter line and use two long poles to clamp table tennis balls from one basin to another. Prizes or other prizes will be awarded for the number of balls caught. (How many yuan can you participate in?) Others can be considered again.

At the exit of the gift balloon shopping mall, two sales ladies (preferably two children can be found to hand it out) will say to the customers who are coming out of shopping that they wish you a happy Father's Day and give them a balloon as a gift.

Activity 3: (1) X Building Men’s Clothes Happy Shopping, Level 6 Good Gifts for Dad During the event from 19th to 20th, XX Building Men’s Clothing will have a 50% discount on all items, and member shopping discounts will be even lower.

For purchases over 100 yuan - 199 yuan, get a piece of XXX laundry soap, for purchases over 200 yuan - 399 yuan, get a roll of XXX plastic wrap, for purchases over 400 yuan - - 599 yuan, get a bottle of XXX dish soap, for purchases over 600 yuan - - For RMB 899, you will receive a roll of XXX cling film + a piece of New Mart laundry soap + a bath towel for a purchase of RMB 1,000. - For RMB 1,999, you will receive a roll of XXX paper (three boxes) + a piece of New Mart laundry soap + a set of bath towels for a purchase of RMB 2,000. The above will give you international brand XXXX dry red wine. On Father's Day (21st), you can get an additional 15 yuan in cash when you purchase men's clothing on the third floor with the flyer.

(2) Men’s related products on boots, knitwear, sports and leisure on the Card-purchased boots and shoes, knitwear, sports and leisure on the

(3) Jewelry, toiletries, and watches: A men’s gold jewelry exhibition will be held to promote gold necklaces and diamond jewelry of more than 15 grams with a 40% discount for men. Skin care products will be promoted for men and are produced by the marketing department. The KT board promotes the idea that men should use skin care products more. Watches mainly focus on international famous watches, and domestic watches are sold at discounted prices.

(4) The food industry mainly promotes high-smoking and high-alcohol famous teas and various nutritional products. At the same time, it contacts ZIPPO suppliers to establish a gift recommendation area (you can consider going downstairs for bags on the third floor) to promote ZIPPO and Swiss Army Knife. , belts, belts, mobile phone cases, wallets, fanny packs, backpacks, satchels, watches, sunglasses, flower glasses, pens and other men's gadgets to keep the father in mind and never forget the mother: women's shoes, women's clothing, knitwear (bras, summer underwear) launched ten Special sales on famous products from two major brands (four per day) with discounts of less than 30% off.

Special event: Members can enjoy more services when shopping (1) During the event, members of XX Building who spend more than 200 yuan at XXX can receive family photos, father’s gentleman photos and XX Club provided by XXX Photo Studio fitness cards and other gifts.

(2) On Father’s Day, members will receive double points when purchasing men’s clothing and shoes. With membership cards, you can enjoy the lowest discount in the store when shopping in Hainan with your father:

Anyone in During the event, you can participate in the lottery if you make a full purchase at XX Building Department Store and XX Supermarket XX store. A single receipt of shopping is over 200 yuan (over 100 yuan in supermarkets, precious commodities such as jewelry, gold, imported watches, home appliances, leather clothing, and fur products) 1,000 yuan), and so on, up to 3 draws; there are five prizes throughout the event, and 3 first prizes will be awarded, including a 5-day trip to Hainan (this is just an example, the actual prizes can be determined according to the actual situation) 5 second prize winners will be awarded a set of Father's Day souvenirs worth 1,000 yuan; 8 third prize winners will be awarded a set of Father's Day souvenirs worth 500 yuan; 30 fourth prize winners will be awarded fathers worth 65 yuan. One piece of festival merchandise (fan or razor blade); 50 fifth prizes, a fine souvenir worth 30 yuan; commemorative prizes are basically free of charge. The prize is a small toy, such as a pen and a pack of tissue paper. 1 balloon event requirements: This event is a marketing event for men. The men's clothing industry is requested to carefully implement the products to ensure that the products are fashionable and foldable.

Other businesses ensure further reductions on the original discounts. Private discount reductions are prohibited in the early stages of the event and gifts can only be given to men.

Advertising:

"Nanjing Daily" daily business card from June 1st to 10th, "Jinling Evening News" June 11th color banner, "Modern Daily" June From the 11th to the 19th, business cards will be broadcast continuously on Nanjing Channel 18 and Nanjing TV Life Channel on May 10th; 20,000 copies of leaflets, small product information printing at the front entrance; or other matters such as posting posters:

Appropriate holiday blessings can be inserted during the playing of tender music to express the club's care and congratulations to new and old customers, so as to win customers' review rates.

If there are changes, changes can be made during the implementation of the event to correct the shortcomings of this plan.

Father’s Day theme activity plan three

1. Activity background: June 19 is Father’s Day, a festival dedicated to fathers, and also a golden opportunity for men’s products to sell well. Carrying out cultural marketing activities with this theme can create family ties and better spread the sense of family culture. At the same time, it is also the golden period for students to go shopping during the holiday after the college entrance examination.

2. The theme of the activity: Kindness is as deep as the father of the sea. Love without borders

3. Activity time: June 19 (Friday) - June 21 (Sunday) *** three days

4. Activity goals: 1. Men's products set off a hot summer sales climax, driving the whole audience; 2. Create a Father's Day atmosphere and experience family marketing, 3. The whole store's sales are guaranteed to increase by 20%

5. Activity content:

(1) Happy Father’s Day, family prices for all customers

*All sales areas will offer a certain discount to customers who hold credit cards for purchasing men’s products*

1. Noble Father's jewelry and watches, gold and platinum are the lowest in the city, and men's jewelry and watches are at deep discounts.

2. Handsome Father’s cosmetics category mainly promotes men’s sun protection and skin care products and new summer makeup products, with full discounts and gifts.

3. Aijia father’s women’s clothing and women’s shoes brands flexibly carry out discounts, full discounts, purchase gifts and other activities.

4. Recommended summer new sports products for Active Father, recommended outdoor functions, sports products for middle-aged and elderly people, and ultra-low discounts on equipment.

5. Various fashionable father’s leisure brands flexibly carry out discounts, full discounts, purchase gifts and other activities.

6. Recommended holiday gifts for Shuxin’s father, Dashang Electrical Appliances, small household appliances, mobile phones, digital products and other gifts. Modern home appliances make his father’s life more comfortable, with heavy purchases and gifts, as well as branded gifts, making the festival special. Enjoy free gifts, set purchase rewards, etc.

7. Healthy Father Building food, Dashang Supermarket food, health care products, tobacco, alcohol, sugar and tea are popular as holiday gifts.

(2) Father’s Day is my favorite, a double gift for shopping

Brand gifts: Each brand in each sales area organizes their own brand gifts, which must be novel, practical and in line with the brand’s characteristics.

Industry gifts: Various industries have launched large-scale gift-buying activities. The gifts should be combined with the theme of Father’s Day activities, such as beer, red wine, summer cooling supplies, etc. Focus on promoting family ties, gifts, and the level of gifts is determined by the industry and reported to the marketing department.

(3) Blessings from the Gold List, students’ discounts, and freeing their hearts:

1. All new trendy clothes are on sale: Hold your student ID card to shop in various clothing categories. Enjoy discounts ranging from 0.50% to 10% off, or add brand gifts on top of the original discount. The sports and leisure sales area on the fourth floor is the focus of this event. The product display should highlight the fashionable and youthful atmosphere, carry out brand discounts or new product recommendation activities for the student group, and carry out outdoor product promotion weeks based on the characteristics of student travel, and refer to the sports storm. .

2. Dashang Electric’s 3C digital products are on sale: 3C digital products (mobile phones, computers, cameras) should timely launch low-price special sales with a wide range of products, and purchase brand gifts at the same time.

(4) Member activities:

1. During the event, you can apply for a xx Building membership card for free by holding a men's products credit card or student ID card, and you can spend more than 200 yuan with the card. The above are free gifts for members.

2. If you hold a men’s shopping credit card or student ID card and spend more than 300 yuan, you will receive a xx travel agency travel discount coupon.

(5) Special activities:

1. "Father's Love" in-store display of excellent prose, poetry or stories

Play several articles describing father's love and praise Father's excellent prose, poetry or stories (very short stories), combined with passionate music, arouse customers' screams, launch free song request activities, and create a family atmosphere.

2. Filial Heart Series Story Exhibition: Produce several traditional Chinese short stories about filial piety to your father with pictures and texts, and display them in front of the main entrance or in the open space inside the store to call out the awareness of filial piety and exaggerate the family-like atmosphere of the building.

6. Requirements

Product information should be reported to the marketing department before 11:00 on June 21. The reported products should highlight key points and be targeted.

Father’s Day theme activity plan four

1. Activity background: Compared with mothers, fathers are shy to express their love. They always keep love in their hearts. Mother's love is loud, but father's love is silent. As a country of etiquette, the Chinese nation has always attached great importance to honoring parents and repaying gratitude. Therefore, we must make full use of this opportunity to carry out interactive family love cultural marketing.

2. Activity theme: Praise father, filial piety to the world

3. Activity time: June 15th

4. Activity content:

Any father born on June 20th can enjoy a 40% discount on birthday cakes at xxx store with valid ID.

2. Beer-drinking competition. Those who hold a single shopping receipt of more than 50 yuan on the same day at the mall store can participate in the beer-drinking competition.

Activity details: Each session is divided into two groups, with 5 people in each group. As ordered by the host, the person who can drink 1 drink in the shortest time wins. The winner will receive 2 cans of beer on the spot.

3. Win big prizes through colorful levels:

During the Father’s Day event, all products are 12% off. Those who purchase products with a single ticket of more than 128 yuan after the discount can participate with a computer receipt. "Colorfully enter the levels, win the jackpot, and draw a Father's Day gift for your father" activity, presenting exquisite Father's Day gifts to your father.

(1) Prize settings:

Special prize: one piece of clothing of your choice; first prize: a designated product; second prize: 20% off on purchased goods; third prize Prize: 30% off on purchased goods; (2) Event details:

a) Place a long promotional table at the entrance and exit of the shopping mall checkout counter and cover it with a red cloth; place two lottery boxes on the table , each box contains ping pong balls of 5 colors, namely 4 white, 3 blue, 2 green, 1 yellow and 1 red.

b) As long as the color of the table tennis balls that the customer grabs from the box twice in a row is the same, he can get the corresponding winning prize; the red ball represents the special prize; the yellow ball represents the first prize; the green ball represents the first prize. The ball represents the second prize; the blue ball represents the third prize; the white ball represents the fourth prize.

4. Win prizes for dad. Set up a stage in front of the shopping mall and hold the fun game "Win prizes for dad", in which the children wear blindfolds to find out who their dad is. Slogan: Win prizes for fathers and fathers!

(1) Activity details:

a) Select 5-7 pairs of fathers and sons from the audience. The age of the child should be 4 ----Between 7 years old.

Fathers put on identical coats provided by the mall and stand aside. There should be numbered tags on the coats, and the numbers correspond to the numbers on their children.

b) Blindfold the children and let the host lead them one by one to find their father. They can touch and smell, but they are not allowed to speak or make other suggestive actions. Violators will be disqualified. After the child found his father, he stood behind him but could not take off the blindfold. Then complete the following children’s game of finding their father.

c) When everyone has found their father, take off the blindfold to see the result.

d) If the father can be found accurately, the child will receive a KFC or McDonald's meal coupon, and the father will receive a shirt. Other children who have not successfully found their father will also receive a delicious food or drink (about 5 yuan).

5. Advertising and budget:

1. "XX Newspaper" business card promotion from June 19th to 17th. Budget amount: 2,000 yuan

2. The radio station will broadcast it during a certain period from June 19th to 17th (to be determined). Budget amount: 1,000 yuan

3. 5,000 paper leaflets. Budget amount: 500 yuan

Father’s Day theme activity plan five

1. Activity time: June 13-16

2. Activity theme: June Gifts Dress Up Father

3. Activities:

June Gifts Dress Up Father---Colorful Challenges and Win the Big Prize

Father’s Day Activities During the period, all products are at a 12% discount. Those who purchase products with a single ticket of more than 128 yuan after the discount can use the computer receipt to participate in the "Colorful Challenges to Win Big Prizes and Draw a Father's Day Gift for Dad" event to present a beautiful Father's Day gift to his father. .

Prize settings:

Special prize: one piece of clothing of your choice;

First prize: one designated product;

Two First Prize: 20% off on purchased goods;

Third Prize: 30% off on purchased goods;

Fourth Prize: A celebrity poster;

Event details:

1. Place a long promotional table at the entrance and exit of the store’s checkout counter, and cover it with a red cloth; place two lottery boxes on the table, each box containing 5 colors of lottery tickets. There are 11 table tennis balls, 4 white, 3 blue, 2 green, 1 yellow and 1 red.

2. As long as the color of the table tennis balls that the customer grabs from the box twice in a row is the same, he can get the corresponding winning prize; the red ball represents the special prize; the yellow ball represents the first prize; the green ball represents the first prize. The ball represents the second prize; the blue ball represents the third prize; the white ball represents the fourth prize.

Put in the shopping bag "Don't forget to call your father today" and "When is your father's birthday?" There is only one day for father's holiday. "Celebrate your father's birthday?" and other cards with warm words. The New Century name and advertisement are printed below.

Note: Based on the emotional needs of consumers, it is easy for children working outside to miss their fathers. Moreover, this kind of publicity is public welfare, and customers will not be resistant at all. It plays a very good role in establishing an emotional and responsible new century image.

Make a beautiful message board at the entrance of the store, use pink as the base, draw a picture about your father in the upper right corner, write a poem about your father in the lower left corner, and use paper origami in the middle. The paper cranes are pieced together into a big heart shape, and the sides are pieced into a smaller heart shape, connected with a small heart.

Everyone can write blessings for their father on it. Just as a public welfare activity, it can increase popularity and give customers a good image.