Philips China University Football League Logo (2000-2002) Philips China University Football League Logo (2002-2005)
Launched in October 2002. The main graphic of the logo is a dynamic anthropomorphic "star" with a light blue tone, fresh and natural; the simple and tough lines fully reflect the power and beauty of sports events. The strong three-dimensional sense and dynamic shape of the stars give people a huge space for imagination. The football leaping out from the "feet" of the stars and its trajectory perfectly balance and enrich the picture. The European University Football League and the Brazilian University Football League, both sponsored by Philips, also use the same design, but the text is converted accordingly.
In addition to the strong visual effect, the new logo also contains profound meaning. The form of a goal-scoring shot vividly reproduces the most exciting scene of a football match, implying that the college football league is exciting and goals are constantly being scored. The jumping stars also symbolize that the "stars of tomorrow" in Chinese football will rise in the major leagues, highlighting the major leagues as the foundation for the development of Chinese football and its important role in discovering and cultivating talents for Chinese football. The humanized expression technique is very friendly and can better reflect Philips's purpose of fully supporting Chinese football and the young and progressive spirit of the major leagues.
Li Ning China University Football League Logo (2005-2012) Xtep China University Football League Logo (2012-20**)