According to 100 pairs of sneakers, it is estimated to be around 100,000, and Jeremy Lin’s annual salary in Beijing is close to 20 million. I believe that in addition to the ordinary annual salary, there is more income, and this more than 100,000 For 20 million, the payment may be about one month’s bank deposit interest.

In addition to giving away sneakers, Jeremy Lin also donates 3,000 yuan for every three-pointer he scores in every game. This ratio will definitely be higher than the value of the sneakers. The purpose of Jeremy Lin's doing this is to better reward the fans. Everyone should support Jeremy Lin's approach.

Or in other words, if Jeremy Lin suspends such operations one day, we should not blame others too much. After all, these are all voluntary and do not have to be done this way.

As for Jeremy Lin coming to the CBA, we hope that he can use his experience to help Chinese basketball. This is what we will ultimately benefit from, and this is the most valuable thing.

In other words, how can we measure the behavior of celebrities and businessmen from the perspective of ordinary people's lives? On the surface, Jeremy Lin is simply showing love and doing charity, but in fact, this is a wave of wonderful marketing.

Jeremy Lin has now become Xtep’s sneaker spokesperson. His sneakers are provided by Xtep and he does not need to spend any money to buy them. He gives sneakers to fans after every game. On the one hand, he is giving back to the fans for their support, and on the other hand, he is also building fans for himself, allowing him to gain higher popularity and more praise. This kind of charitable act can bring him closer to the fans and help him better integrate into China. He also needs to make two preparations. On the one hand, he must strive to return to the NBA. On the other hand, he must also consider that if the NBA cannot return, then staying in China and developing will require more support from fans.

For Xtep, of course, it is also willing to accept this method, which is a means of promotion. Jeremy Lin's boots are their flagship product and need to be promoted so that more people know, accept and buy them. TV advertising alone is obviously not enough. Jeremy Lin's way of giving away shoes is very eye-catching and will make people endure. I can’t help but pay attention to Jeremy Lin’s sneakers. And those fans who get the sneakers will definitely post them on WeChat Moments and other methods, which will invisibly expand the publicity.

Giving a pair of shoes for one game only costs tens of thousands of yuan per season, but the effect of this publicity is immeasurable.

Isn’t it just this year? I read Jeremy Lin’s Weibo post on November 2nd. It said that for every 3-pointer he scores this year, he will donate 3,000 yuan to charity organizations, and he will also give away sneakers designed by him. If it were limited to this year, there would not be many games left. It might not be a big deal to Jeremy Lin, but for us ordinary people, this is a big expense. There are many possibilities. One 3-pointer is 3,000, and if you make 10 shots, it will be 30,000. I feel excited just thinking about it.

Many fans joked: From now on, whenever Jeremy Lin shoots a 3-pointer, no one should defend him, let him shoot as much as he wants. Of course, some fans always like to think about the bad side, saying that this is the reason why Jeremy Lin didn't score 3 points. In fact, he really had intention to shoot, but he just didn't feel good. At present, Jeremy Lin has helped the Beijing Shougang Men's Basketball Team achieve 4 consecutive victories, and is "on an equal footing" with the championship candidate team Xinjiang Men's Basketball Team. The reason why the team can achieve such an outstanding record has a lot to do with Jeremy Lin. In every game, he Everyone showed an attitude.

In the first game of the CBA, Jeremy Lin fell to the floor several times. After getting up, he continued to fight until his arms and knees bled. He was quite professional. The Qingdao Men's Basketball Team also gave Jeremy Lin a special favor and sent many players to focus on guarding him. As a result, it became extremely difficult for him to break through every time, let alone score 3 points.

After the game, many fans were discussing why Jeremy Lin fell down so often. Is it a problem with his shoes, the floor being too slippery, or too much defensive intensity? I fell nearly 30 times in 4 games. The data is indeed a bit outrageous. I think it is more of a problem with the shoes. It is easy to slip when accelerating. If the floor is too slippery, everyone will often slip and fall, but in fact such slips are very rare. Is the defensive intensity too high? This can be ruled out.

It’s not easy to make some money! It's not okay to fall like this. Sooner or later something will happen. It's better to find the cause to avoid injuries caused by too many falls. I also hope that Jeremy Lin can protect himself and stay away from injuries. Come on. Guess how many 3-pointers Jeremy Lin can score in the Shenzhen men's basketball game tomorrow?

Don’t be afraid, Jeremy Lin’s sneakers are provided by sponsors, and the sponsors will continuously provide Jeremy Lin with new sneakers, not to mention every game, he will give out a pair every day, 365 days a year. Shoes are definitely enough.

Jeremy Lin is one of the most watched players in the CBA this season. Jeremy Lin, who has a Chinese face, has no sense of distance from Chinese fans, and his high emotional intelligence and affinity have made his popularity even higher, and he has the tendency to become an idol star in the CBA.

Jeremy Lin has done something slightly crazy since the start of the game: after every game, he will give his sneakers to the fans at the scene, and sometimes he even throws his sneakers to the audience thoughtfully. seats, allowing fans in the back rows to also have a chance to get sneakers.

This trick can really "increase fans". The attendance rate of Beijing Shougang team's games is very high. Many fans go to Jeremy Lin. Not only can they watch him play, but they also have the opportunity to win. The boots he wore were really a bargain.

In addition, Jeremy Lin also did a crazy thing, that is, he announced that he would donate 3,000 yuan for every three-pointer he made. This behavior further demonstrates Jeremy Lin's charity spirit, and I am sure he will continue to do so.

Jeremy Lin really brought a breath of fresh air to the CBA. He may not be the strongest foreign player in the history of the CBA, but he is the most popular foreign player with fans. Maybe many Chinese fans don't regard Jeremy Lin as a foreign aid from the bottom of their hearts, which makes him closer to the fans.

I hope Jeremy Lin’s high emotional intelligence and affinity can influence domestic players. They deserve to learn from Jeremy Lin in terms of interacting with fans.

First of all, the sneakers are sponsored. Once you enter the CBA, you will sign a contract with a certain brand. Don’t worry about this, it will also have a publicity effect.

Secondly, Jeremy Lin enters the CBA, and I hope to bring some changes to domestic basketball. Some other foreign players obviously came to the CBA to make money and would not care about the development of Chinese basketball. Although Jeremy Lin is also a foreign aid, he is of Chinese descent after all. I believe he wants to do something for Chinese basketball.

So sending sneakers is a small thing, but it can also show the determination to promote basketball. Don’t some big-name NBA stars often give away sneakers?