turning on the TV in the past two years, You will see a series of popular domestic variety shows, but they are questioned by "copying Han Zong without copyright":
extreme challenges VS unlimited challenges. The first season
informal talks VS non-summit talks
flowers and teenagers VS fancy sisters
idols come VS heroes
four famous helpers VS national talk shows hello
...
It is not that South Korea accuses these plagiarism.
KBS officially listed "Four Famous Helpers" as being suspected of copying "Hello"
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Now, there may be another one on this list with bad records: Chinese Restaurant, which is about to be released by Hunan Satellite TV in the third quarter, is accused of copying Yin Dining Hall from South Korea's tvN TV station.
Yin Dining Hall just ended in May this year, and the program is set for several stars to run Korean restaurants in Bali. The setting of Chinese Restaurant is simply to turn "Korean" into "Chinese"-
In terms of guest setting, the configuration of Yin Dining Room is the collocation of 7-year-old proprietress+middle-aged male executive+chef's younger sister+grandpa's bartender, while Chinese Restaurant is almost copied.
Because Yin Dining Hall was very popular when it was broadcast, and the ratings reached as high as 14.1%, the news of a highly similar fake version in China immediately triggered a controversy on the Korean Internet. The parent company of tvN TV Station CJ E&; M also quickly said that "Yin Canteen" did not export copyright to any country.
Young-seok Na PD, the chief producer of Yin Dining Hall, also responded these two days: the copyright of the program is not expensive, but I still want to buy genuine products.
even more embarrassing, Luo PD also said that after buying the copyright, Yin Canteen will teach more detailed production process, "we will provide various services".
instead, the plagiarized person respectfully said, I hope you can buy the copyright, and we will provide good after-sales service ... What is this called? Don't talk about China fans who like Han Zong. Any China audience with a little copyright awareness can't afford to lose this person.
besides, plagiarism is not only a matter of principle, but also a stubborn disease of acclimatization-copying is not good for moving.
The Yoon Dining Hall, which will be copied this time, has an insurmountable gap, because the man behind it is Young-seok Na, the national treasure of Korean variety circles.
people familiar with Han Zong will know that the real big BOSS behind a variety show is the program director. From the creative conception to the formation of production team, on-site shooting and post-editing production, it is inseparable from the command of PD. It can be said that PD is like a composer and conductor of a symphony orchestra, and an excellent PD is like a magician who turns the stone into gold.
This is a very mature operating system of Korean variety shows, and it is also the core of domestic variety shows that cannot be copied.
Young-seok Na, an unattractive middle-aged man, has created a series of outdoor variety "Two Days and One Night", a series of tourism variety "In Mood for Youth" and a series of cooking variety "Three Hours and Three Meals", all of which are phenomenal variety with overwhelming popularity in South Korea, and their scores in China audience are also alarmingly high, all of which are 9 points+.
last year, Young-seok Na was judged as the fourth place in Korean entertainment circle power people, just behind Song Joong Ki, Jin Enshu, the screenwriter of Descendants of the Sun, and Yu Jae Seok, the national host. As a behind-the-scenes person, his influence and reputation can be imagined.
After making "Two Days and One Night" with ratings reaching 4% several times, Young-seok Na was called "the man who supported KBS TV". In 213, tvN TV station even spent 3 billion won (2 million soft sister coins), and promised his production team a lot of breathing space, successfully dug up Young-seok Na and started the road of variety hanging.
So what did Young-seok Na win?
People who are not so familiar with Han Zong may have an impression of Han Zong mainly as a running man or an infinite challenge to this theme competitive program. They know that Koreans are especially good at designing funny game links and finding tricks, and they have a strong sense of variety. Everyone is full of noise and joy, and the sensory stimulation is strong.
However, Young-seok Na's representative works often do the opposite-away from the hustle and bustle of the city, away from a lot of artificially designed links, throwing guests into the countryside/the wild like sending savages, go, cook/travel.
For example, Three Hours and Three Meals, which is extremely simple, has only one dog, one sheep, one bungalow and two plots of farmland, and the guests have to cook here for a year ...
I don't want to open it! That's right. Even the guests themselves can't stand it. Every guest who comes to the show can't help but vomit: Does anyone watch such a boring program ... < P > Lee Seo-Jin, the host of the first season, was devastated when he heard the idea of this program: I will seriously let this program die.
When Li Shengji came, he was also wondering while harvesting sorghum: Is it enough to do farm work? Don't you need anything else?
At the beginning of the recent hit Yin Canteen, everyone looked at a loss. jpg: What is this all about?
However, Goose, a program that even the guests themselves are muttering about, all of them are severely slapped in the face with super high ratings.
the setting of such a quality (liao) park (cao) depends on Luo PD's golden master. As the pioneer of Korean tourism variety show and the hardcore producer of food variety show, he just has a magical power, which can make the plain chopping wood, farming, cooking and watching the scenery interesting, and the audience cries and cries. I can watch it for a year.
And this "interesting" permeates many unspeakable details, and also quietly reflects the different production concepts when China copied these programs.
such as casting.
Taking Flowers and Teenagers as an example, domestic tourism variety shows pay more attention to the guests' ability to carry traffic every season. In the third season, they have completely abandoned the tears of the first two episodes as the old flowers, and put young and beautiful flowers and small fresh meat in one pot.
It is also doomed that the guests are unfamiliar with each other and have a process of running in with each other. Therefore, the program group will pay special attention to this thing, enlarge the personality characteristics of a certain part of the guests, and the conflicts and tears that the people like will be born.
but Luo PD likes to choose old acquaintances who already have friendship. For example, In Mood for Youth in Africa, four big boys from Please Answer 1988, namely, Dog Huan, Shanyu, Aze and Zhengfeng Ouba, were gathered together and raced on the African prairie-< P > Everyone was still not satisfied with the plot, but it was surprising to find that Aze was really a stupid group pet, and the dog Huan, who made people feel distressed, was really a steady one. Suddenly, grabbing a wife's stalk in the play is also a warm joke-
The love triangle in the play, Aze, wins over Dog Huan, and Dog Huan suddenly spits out when he gives everyone a SIM card during the trip
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Another example is the three uncles in In Mood for Youth Peru, who have been old friends for 2 years. Years of knowing each other have made the journey very harmonious and wiped out.
Moreover, Luo PD, as the big BOSS of program production, will turn the co-artists into friends, and will continue the friendship, take his old friends with him to participate in several different variety shows, and also develop their different highlights.
For example, Uncle Lee Seo-Jin, the soul of Three Hours and Three Meals (the one who is going to ruin the show), has cooperated with Luo PD in Grandpa Flower before. The handsome uncle set up by the elite studying abroad was tortured by his grandfathers in front of all ages.
Then, by chance, Luo PD discovered his talent for cooking on the show, and he began to plan to drag him on a thief boat ...
Luo PD, who was shocked after eating Lee Seo-Jin's cooking,
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Lee Seo-Jin, who was fed up with cooking on the travel show, was tricked into coming to the real cooking show by Luo PD. Because of their good relationship, the two people often stage a tug-of-war of asking for money VS not giving it. Luo PD often blatantly enters the camera and eats the food cooked by the guests. There is no sense of disobedience at all, but there is a funny atmosphere between family members.
Lee Seo-Jin, who was set up by three generations with a high degree of education, often doesn't show any face to his old acquaintance. Luo PD-
The program group interviewed him and asked him how his life has changed after this program. I love rural life more. A: I love the city more.
q: I heard that I didn't eat well before? Answer this program quickly, which makes my life regular. A: After this program, I only eat one meal every day, and I'm tired of it.
People with "poisonous tongues" are very easy to sell, but Luo PD has never been stubborn about this, but naturally shows the gentle side of Lee Seo-Jin who is poisonous in his mouth but silently helps everyone to do their work well.
For other artists who have worked together, Luo PD never asks for a lively program, and never leads misunderstanding and coercion through editing. Even the artists who have participated in the show privately say that Luo PD doesn't ask for anything, so he lets the artists do what they want quietly. His program group has a real kindness and respect for artists, rather than using them as a tool for hype.
because what Luo PD is really good at is to let the human touch penetrate into the parents' hearts bit by bit. A casual sentence may touch people's hearts.
For example, in "In Mood for Youth Peru" attended by three uncles, although they have known each other for 2 years, it was not until the heart-to-heart talk in the program that Yin Shang, who had given up drinking for 27 years two months ago, was recently taking antidepressants to suppress her illness. Yin Shang, who was persuaded by an old friend, began to wipe her tears silently.
maybe sometimes, just because the relationship is too good, there is no way to show the secrets. An ordinary trip can give a chance to release the knot that has never been shown.
For example, in the recent network synthesis and new journey to the west, which was filmed in China, Jiang Hudong and Eun Ji Won were separated from the big army in the ancient city of Dali. Unexpectedly, in the dark ancient city, a man from a roadside shop took the initiative to lead them, which made them very moved.
When they returned to their residence, the two men were still thinking about this kindness from strangers for a long time. Jiang Hudong also remembered with emotion that when he was a child, his father was such an existence that he walked in the dark without saying a word.
These small details in interpersonal communication may be easily forgotten, but Luo PD's lens can always capture these warmth and let the audience quietly reminisce.
His program also likes to restore the beauty of nature in silence. For example, "Three Hours and Three Meals" will pay close attention to how the crops they planted grow-< P > Their puppy has changed from a small one at the beginning to a puppy's mother.
Every time, the program group will carefully subtitle and tell the audience how many days have passed since they were here last time, which makes people really feel that life and time are flowing quietly.
Luo PD doesn't even mind the scenery and things unrelated to the guests "stealing the mirror" at all. Instead, he will spend a lot of space to present "the years are quiet and good"-
Meow ~
often turns the chattering guests into voiceovers, leaving only the natural beauty on the screen. In fact, a bowl of chicken soup is cooked unconsciously.
In a word, the warmth and delicacy of Luo PD's personal style can't be described in a few words. It can only be summed up by his fans' classic sayings:
I didn't expect this man to have such a wide face and plate, but his mind was surprisingly delicate.
And there are reasons behind this almost willful personal style's great success in Korea.
on the one hand, it is definitely inseparable from the talent of PD in Cairo. After all, he is a strange man who came up with the embryonic form of "Please Refrigerator" when he took the exam on KBS TV-< P > Just because he thought that his mother complained that he was often shocked by the meat that had been frozen for a long time, he came up with the idea that the chef would open the refrigerator doors of stars and ordinary people and cook with limited ingredients.
What's more important is what kind of attitude you have towards doing the program.
in his autobiography, Young-seok Na talked about how much he valued innovation-beyond the status of "fun" and "meaningful".
(Source: Young-seok Na's The Competition is Long Anyway)
From his daily life, he found that only something new enough can attract viewers to look up and watch TV. The audience are the real experts. It only takes ten seconds for them to judge whether something is worth spending time, and Young-seok Na has been fighting for this precious ten seconds all his career.
The Life I yearn for was vomited: How can people in China eat with such a short table?
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At the same time, Young-seok Na can clearly screen what is really important in his program. Everyone praises that his programs always have just the right editing and soundtrack, but this is the result of his careful choice of what can keep the audience concerned.
"Get rid of the boring part and make the rest logical" is the gist of editing. The key point here is "What will happen to the interesting part if you do that?" Interesting here does not simply mean making people laugh, but can be further elaborated as "the power to keep the audience concerned about the program". A joke about being a star is very interesting, and the quiet scenery in the front yard when it rains is another kind of "fun". It is very important to think about which part is "interesting" from many angles like this and make a choice. (Interview with Young-seok Na)
Therefore, Young-seok Na has been able to maintain a consistent personal style for many years: seeing things that others are not aware of in a plain life. The life he showed is more exciting than the real life and more real than the general program.
This is the reason why all his programs are successful: the audience has seen the ideal life that is at arm's length, and even though they know that it is impossible to realize it, they are still willing to see the true and simple beauty.
More experienced fans believe that there has always been an inherent logic in Young-seok Na's programs to care about East Asian culture: the setting of the guests' ages in Grandpa Flower and Sister Flower is very different, which will make people think about the traditional ethics of respecting the young and the old; New journey to the west explores the culture of the ancient Silk Road with great enthusiasm.
These personal characteristics have been well protected by the PD-centered system of Korean variety shows. Young-seok Na has given full play to his talents and potential, and his golden signboard has also become the guarantee of program quality.
But the dilemma of copying Korean variety shows is that we just want to move the splendid "watch", but we don't have the conditions and ability to copy it, which is more critical.