Credit card is a special carrier card issued by commercial banks to individuals and units, which is used to buy goods from special units and deposit and withdraw cash from banks. It is in the form of a card with the name of the issuer, expiration date, number and cardholder's name printed on the front, and a magnetic stripe and signature strip on the back. Credit cards are divided into credit cards and quasi-credit cards according to whether the reserve funds are deposited in the issuing bank. Credit card is a credit card that the issuing bank gives the cardholder a certain credit limit, and the cardholder can spend first and then repay. Quasi-credit card is a credit card that deposits a certain amount of reserve money according to the requirements of the issuing bank. The credit card we are talking about now generally only refers to the debit card.
How to choose a credit card?
Judging from consumers' personal preferences, we can roughly divide consumers into the following categories:
(1) Price sensitive person: If you are particularly sensitive to price, whether to pay the annual card fee is your first consideration. Some banks will offer free annual fees for group cards or annual fees for specific units.
(2) brand guidance: the price is not very important to you, but you are particularly particular about the brand. You can apply for your favorite bank card brand, no matter whether you advocate the old brands of the four major state-owned banks or the new brands of commercial banks, you can be satisfied.
(3) Welfare priority: What benefits the card can bring you is your most concerned focus. You can compare various benefits first, including the validity period of points, additional risks, supporting bank discounts, discount points in shopping malls and so on. In addition, various co-branded cards are also the best choice for people who care about the benefits of using cards.
(4) Convenience first: Time is money. What you need is whether you can handle the card at home, whether it is convenient to send the card and pay, the quality of customer service telephone service and the related services of online banking.
(5) Popular followers: You want to be the envy of everyone. At present, the cards issued by domestic banks are transparent in material, exquisite in pattern and irregular in shape, which can meet your demand for fashion.
In addition, our more important division is from the perspective of consumption habits, which can be basically divided into three categories: credit card traders, credit card turnover, and composite users.
Credit card trader: Credit cards are only used for convenience. Use credit cards instead of cash and checks, and settle the arrears in one lump sum at the end of each month;
Credit card turnover: as a financing tool, credit card is willing to use the revolving credit function of credit card to pay loan interest;
Compound users: absolute classification is unrealistic, and there will also be cases where they belong to the above two consumers at the same time. In other words, it is a trader in some small consumption and a turnover in some large consumption.
In addition, this classification method is too general, only the most basic classification, in fact, the classification method is not unique, because credit card value-added services are diverse and have different functions. For example, integral feedback, flying miles, shopping discounts and special services are all enough to influence consumers' choice of credit cards. What's more, in order to highlight the differentiation of their products, card issuers also issue joint cards and identification cards.
AffinityCard: a card jointly issued by a bank and a third party, and the third party can obtain value-added benefits from each transaction. For example, alumni associations or museums can get a certain percentage from membership card transactions.
Co-BrandedCard: a card related to a third party (such as a retailer or an airline), which can provide rebates, discounts or other value-added services to users according to their shopping amount in a specific period of time.