Know a car brand every day-Hongqi
Basic information
Brand name: Hongqi; English name: Hongqi; Country: China; Headquarters: China-Jilin-Changchun; Brand type: Chinese; Founded in 1958; Group: China FAW Group Co., Ltd.
brand profile
hongqi, as a high-end automobile brand owned by China faw, was founded in 1958 and headquartered in Changchun city, Jilin province, China. Hongqi brand is not only a famous automobile brand for Chinese people, but also a deep feeling and sacred memory. After the reform and opening-up, "Red Flag" began the process of marketization while continuing to undertake the heavy responsibility of "national car".
the strategic goal of hongqi: to build hongqi into a "new noble brand" that is "China No.1 and world-famous", to satisfy consumers' pursuit of "good life and wonderful travel" in the new era, to shoulder the heavy responsibility of the powerful automobile industry in China given by history, and to create a comprehensive and high-quality automobile life for users with the concept of "professionalism, peace of mind and exclusive enjoyment".
logo
the red flag logo mainly includes the front logo, the rear logo, the side logo and the logo of the steering wheel inside the car, in which the front logo is marked with "red flag" and the rear logo is "red flag", and Mao Zedong is borrowed as the inscription on the cover of Red Flag magazine, which is currently the main publicity logo of the red flag brand.
logo history, the logo before the early red flag was a red flag set up to represent Mao Zedong Thought. The logo on the back of the car is "Red Flag", and the bottom is supplemented by HONGQI Pinyin logo. In 1964, the golden sunflower logo designed by Ai Biyao, a technician of the car factory at that time, was born. The golden sunflower logo represents the flag, direction and high-end, which means "blossoming sunflower to the sun".
in p>1996, after years of debugging and assembly, Hongqi officially resumed production with the brand-new CA772, and replaced the eagle-shaped automobile logo with the word "1" as its visual center and the word "automobile" as its wings.
In p>27, with the listing of new celebrities, Hongqi had a brand-new logo. In 218, Hongqi released a new Logo, the concept of which comes from the red flag fluttering in the wind. The brand-new "Supreme of the Country" through flag will replace the original sunflower logo, and the concept comes from the red flag fluttering in the wind, symbolizing the spirit of the red flag, which will appear on the steering wheel and wheel hub of Hongqi models.
Vehicle information
Hongqi has a higher positioning at this stage, including medium-sized, medium-sized and large cars, as well as medium-sized and medium-sized SUVs, covering fuel and pure electric types. Among them, Hongqi L5 is an E-class car with 1% independent intellectual property rights, which was officially developed by China FAW on Hongqi L platform. With its price of more than 5 million, it has won the title of "Independent Rolls Royce", which has been used as a diplomatic courtesy car in China and has appeared in many major diplomatic occasions.
1. representative car series: red flag H5
guide price: 15.98-225.8 million
I don't know when luxury brands began to popularize top-down inheritance, and decentralized the design concept of flagship models, so that entry-level models can also have top-level noble temperament, and this inheritance also appeared on the brand-new red flag H5. The most surprising thing is undoubtedly the appearance of the new red flag H5. By adjusting the details, not only the noble temperament of the flagship model is fully grasped, but the whole vehicle also looks young.
although hongqi H5 inherits the higher-end and distinguished style of hongqi H9, it is also being optimized and adjusted according to its own market, and it is integrated with fashion and sports.
2. representative car series: hongqi H9
guide price: 39.8-86, yuan
as the luxury flagship model of hongqi brand, the H9 model has many designs and configurations tailored for Chinese people, thus redefining Chinese luxury. Red Flag H9' s unique design and two-color body make it stand out from the crowd in an instant. The front face design of Hongqi H9 is undoubtedly the most recognizable part, which adopts the oriental color "silver division ratio", that is, 1: 1.414, so it is more in line with the aesthetics of Chinese people.
the comfort configuration of hongqi H9 is also extremely high. There is an adjustment panel in the middle position to control the seat, and the functions of seat adjustment, ventilation, heating and massage are all adjusted here. No matter from the perspective of patriotism or product strength, this H9 is enough to meet all the expectations of consumers for new Chinese luxury models.
3. representative car series: hongqi HS5
guide price: 18.38-24.98 million
hongqi HS5, as a luxury medium-sized SUV, has fashionable and dynamic exterior design, and the body design not only keeps the brand heritage but also has innovative ideas: with angular lines, it looks very dynamic and young as a whole. Among the latest models, one of the biggest changes is the Logo of the red flag. The new design is flat, and the silver chrome-plated part and the red highlight part of the current model have been replaced, thus making the new HS5' s mid-net look better.
Moreover, it is very rich in configuration. As the most luxurious brand in China, Hongqi has given HS5 more sense of advanced than its peers.
4. Representative car series: E-QM5
Guide price: 12.28-23.98 million
As a pure electric medium-sized car built by Hongqi brand, Hongqi E-QM5 continues the design characteristics of Hongqi E pure electric car series, looks unique and individual, and also represents the characteristics of Hongqi new energy vehicles. His interior is simple and generous, and the configuration is rich and complete. In terms of power, according to the different models of charging version and changing version, Hongqi E-QM5 is equipped with motors with 14 kW power and 1 kW power, which is a model that can fully meet all your needs.
red flag models for sale
cars
1. Red flag H5 classic, 14.58-19,6.
2. Red Flag H5, 1598-2258.
3. hongqi E-QM5, 12.28-22.58 million.
4. Red Flag H7, 25.28-28.88 million.
5. Red Flag H9, 3.98-86, yuan.
SUV
1. Hongqi E-HS3, 22.58-26.58 million.
2. red flag HS5, 18.38-24.98 million.
3. Red Flag HS7, 27.58-45.98 million.
4. hongqi E-HS9, 5.98-779.8 million.