In order to ensure that the activity is carried out with high quality and high level, it is usually necessary to prepare an activity plan in advance. The content and form of the activity plan must be developed around the theme of the activity, and ultimately achieve the purpose or meaning of the activity. What issues need to be paid attention to when formulating an activity plan? Below is my carefully compiled 2022 Valentine’s Day event planning plan (generally 6 articles). Welcome to read and collect. 2022 Valentine's Day event planning plan 1
1. Event time
20xx year x month x day.
2. Event location
Customer Service Center on the first floor.
3. Activity content
During the activity, in order to reflect the atmosphere of Valentine’s Day activities and seize the holiday business opportunities, a gift-giving activity in the store with a marriage certificate will be launched during the activity.
4. Activity operation
① Anyone who comes to the store with a marriage certificate and does not need to shop can receive xx roses for free; limited to xx roses, while supplies last.
②Customers who are couples who spend any amount of money in the store and are getting married (year of marriage) will receive xx roses as a gift; limited to xx roses, while supplies last.
③Customers who are couples who spend any amount in the store and are getting married (year of marriage) will receive xx roses as a gift; limited to xx roses, while supplies last.
④Customers who are couples who spend any amount of money in the store and have a pearl wedding (year of marriage) will receive xx roses as a gift; limited to xx roses, while stocks last; plus xx chocolate box, limited to free xx box, while supplies last.
⑤Customers who are couples who spend any amount in the store and it is a ruby ??wedding (year of marriage) will receive xx roses as a gift; limited to xx roses, while stocks last; plus xx chocolate box, limited to free xx box, while supplies last.
⑥Customers who are couples who spend any amount in the store and have a golden wedding (year of marriage) will receive xx roses as a gift; limited to xx roses, while stocks last; plus a xx box of chocolates, limited to xx Box, while supplies last.
5. Division of activity
The planning department is responsible for the purchase of roses and the atmosphere creation at the event site; the finance department is responsible for issuing registration gifts at the event site; the operations department is responsible for event supervision and inspection. 2022 Valentine's Day Event Planning Plan 2
1. Event Time:
August 16th
2. Event Name:
" "Love the Chinese Valentine's Day, let's meet"
3. Activity content
1) "The night becomes more beautiful, the Chinese Valentine's Day will never be lonely" Large-scale intimate date party for talented men and beautiful women
South of the hotel The 500-square-meter square is carefully decorated with various leisure tables and chairs. Soothing and romantic background music is played in the square. In-house guests can enter for free with their room cards, while other customers can enter with their admission tickets. The site is equipped with beverage sales points, snack sales points, Chinese Valentine's Day merchandise sales points, etc.
Every guest who comes will have the opportunity to draw a Chinese Valentine’s Day surprise prize worth 5,000 yuan in jewelry. In addition, all men and women who have a successful date will receive a beautiful gift as a souvenir.
2) Guest rooms:
On the day of the event, a "Qixi Festival" special price room is launched. The superior double room in Building 1 is 428 yuan/room night, with free buffet breakfast for two people the next day and free boutiques. One rose, one free fine red wine, one exquisite lollipop, and two performance tickets.
3) Catering:
The restaurant launches
277 yuan Chinese Valentine’s Day set meal (including set meal for two, one red wine, one rose)
< p> RMB 577 Chinese Valentine’s Day set meal (including a set meal for two, a bottle of high-end red wine, a bouquet of roses, and a box of chocolates)RMB 777 Chinese Valentine’s Day set meal (including a value-for-money set for two, a bottle of imported high-end red wine) , a bouquet of roses, 2 tickets to the Dahe Show)
Restaurant
On the day of the event, if you spend 77 yuan or more in the restaurant, you will receive a rose as a gift.
IV. Implementation details
1) Please contact the purchasing department to purchase the gifts required for the event (such as roses, chocolates, red wine, etc.)
2) Please The catering department presents different set menus and appropriately decorates the dining tables. Please ask the person in charge of the Snack City and Jiuqu Restaurant of the Food and Beverage Department to collect relevant items and cooperate with them according to the activity content.
3) Please ask the Finance Department to inform each restaurant cashier to prepare discounts.
4) Ask the front office department to actively sell Chinese Valentine's Day special rooms for individual travelers and introduce relevant content; ask the housekeeping department to receive relevant gifts and cooperate with the activities.
5) The planning department designs and produces party tickets (raffle tickets), lobby posters for seats 1 and 2, and related publicity.
6) Please ask the banquet department to arrange the party scene in advance, and cooperate with the planning department and engineering department to decorate the scene.
5. Promotion
In-hotel posters and single pages
Hotel official website and friendly link websites
Information port floating advertisements ( One month)
One-quarter color version + 600 words of soft copy
Fashion magazine hard copy and soft copy
Street light box film
Text messages to target customers
6. Cost budget
Roses 2 yuan/piece, 500 pieces, 1,000 yuan
Chocolates 50 yuan, 20 boxes, 1,000 yuan
Lollipops 50 yuan, 10 sticks, 500 yuan
Red wine, 150 yuan, 10 sticks, 1,500 yuan (sponsored by the wine merchant)
High-end red wine, 300 yuan, 10 sticks, 3,000 yuan (sponsored by the wine merchant) )
Exquisite gifts 200 yuan, 200 yuan, 40,000 yuan (corporate sponsorship)
Banner/poster 80 yuan
SMS promotion 0.04 yuan/item 60,480 yuan 2,400 Yuan
Sponsorship of tickets for Dahe Showdian performances (within 100 tickets, excess replacement)
Sponsorship of jewelry
Small gifts and hotel inventory gifts
About 68,000 (full replacement)
Total: 2,500 yuan (excluding replacement)
Someone said: "The happiest thing in my life is that no matter how many beauties (handsome guys) ), his eyes are always on me. ”
There is always a lot to say about love, but I don’t know where to start when I see you. Just like the moment I saw you for the first time, I have been deeply involved in it since then...
Chinese Valentine's Day is approaching, and your wedding dress will create the most perfect moment for you!
Love is set on Chinese Valentine’s Day, and love will last forever!
You deserve the best of me!
With all the drama and thrills, loving her is actually very simple.
Step One: Attention of Love
From now on, the official Weibo: Wedding Photography will post an event Weibo on Weibo every day. As long as you follow Wedding Photography and reply on the same day, Customers who repost this Weibo post will have the opportunity to receive a hug bear worth 188 yuan provided by Wedding Photography.
(Note: Among the customers who retweeted Weibo that day, I will select the 8th, 28th, 48th, 68th...and so on. We will send a gift every 20th place. , and each Weibo account can only receive one gift)
Step 2: Call of love
If you love TA, you must say it out loud, and follow the official Weibo from now on: When netizens of wedding photography repost the wedding Qixi Festival event on Weibo and @your loved one, you can use this Weibo post to go to the store to receive a gift of love that we have carefully prepared: a Swarovski necklace.
Step 3: Love is very simple
Love is very simple. In fact, it doesn’t require much. I will also give you a simple love during Chinese Valentine’s Day wedding photography! Just register with the online customer service, and the limited Chinese Valentine's Day love-exclusive 2,999 yuan super value package is available now! Love must last forever!
Step 4: Gratitude for love
From now on, all netizens who follow the official Weibo: Wedding Photography, as long as they find the customer service of the Wedding Photography Network Department and report it, and refer their friends to Those who successfully place an order for wedding photography can enjoy a set of summer passionate and charming photos worth 888 yuan.
Step 5: Love is the most beautiful
All customers who participate in this event can enjoy the latest international brand wedding photography permission once more when placing an order, as long as they register through online customer service! 2022 Valentine's Day event planning plan 3
1. Activity theme
Love is priceless, love me and you will get a prize
2. Event time
From x month x to x month x, 20xx
3. Target audience
Participants and husbands (or boyfriends) of beauty salon members
4. Activity content
During the period from x month x to x month x, 20xx, all men who purchase the "Romantic Heart Gift for Couples" special package and the husband (or boyfriend, note) of the beauty salon member will receive the gift. : No need to purchase the "Romantic Heart Gift for Couples" special package) you can get a love vow card at the beauty salon, write your own touching love words, and paste it on the heart-shaped board at the entrance of the beauty salon, so that everyone can witness your love for each other. Love your lover's thoughts and let your love last forever!
5. Promotion of the event
1. Key promotion time: five days before the event.
2. Publicity methods:
a. Distributing orders (theme: a letter to a man);
b. Hanging banners (activity theme);
c. Poster posting or x exhibition stand display (activity content description);
d. Newspaper folder;
e. Chinese Valentine's Day couple advertising balloon promotion.
6. Event Notes
1. The leaflet must be provocative and appealing, and propose the most reasonable, romantic and considerate ideas. Reason, in order to impress the target audience - men;
2. Key points of publicity words: Emphasize that sending a special package of "Romantic Heart Gifts for Couples" is the most caring thing for your wife (girlfriend). Actual performance of love;
3. Set sales goals for the event and decompose them into corresponding task indicators for each beautician (beauty consultant). After the event, rewards will be based on the achievement rate;
4. The interior of the beauty salon must be appropriately decorated to create a festive promotional atmosphere and stimulate customers' desire to buy; if there is a "Stop for Men" reminder posted, it must be removed during the event; at the same time, be careful when placing heart-shaped boards outside the store
5. Can cooperate with florists, Western restaurants, men's clothing stores and other merchants for joint promotions to enhance the influence of the event;
6. This plan For reference only, the specific promotion content and implementation details should be adjusted and supplemented based on the actual situation of the business district and beauty salon. 2022 Valentine’s Day Event Planning Plan 4
1. Event Background
Valentine’s Day is coming on February 14th. Creating a romantic and heartwarming program for consumers is a must for every family. Hotels are working hard. Over the years, they have been sending roses and chocolates to decorate the venue to convey the message of this program to consumers.
2. Activity theme
xx Hotel Valentine’s Day Pink Tour
Rose, pink, story
3. Activity time
p>
February 14th
4. Activity location
Main location: Lijun Club Hall
Secondary location: Guest room sauna
p>5. Activity methods
1. Create a warm and charming palace of love for consumers through romantic scene arrangements;
2. Set up a "lover's message" "Board" for couples to write their love words on it.
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4. "Pink Couple Suite" is set up in the guest room and sauna room, which is cleverly decorated and comes with roses, chocolate, champagne and double breakfast.
5. Sprinkle Bar launches cocktail cocktail content for couples.
6. Atmosphere creation:
Nightclub:
1. Use pine branches, flowers, and pink snow gauze to form a heart-shaped arch at the entrance.
2. Mark the theme of the activity on the beam at the entrance door.
3. Set up a 4 × 2 meter "couple message board" on the glass wall on the second floor.
4. The hall is decorated with pink snow gauze, roses and pink balloons.
5. Guest rooms and sauna rooms: decorated with pink snow gauze, roses and pink balloons.
7. Advertising methods:
1. Leaflets: 10,000 copies, distributed by yourself.
2. SMS release: 3,000 yuan.
3. Internal advertising: (including spray painting and computer screen).
4. Advertisement text:
A. I am lucky to have you in my life. I will cherish you throughout my life. (Advertising words)
B. Spring letters bloom, roses bloom, love comes, your story begins; Valentine’s Day is here, prepare a cherished gift at Dongguan Villa, and then carry you gently She or he starts dating on this romantic day. (SMS)
C. On Valentine’s Day on February 14th, the "Pink Couple Suite" is 188 yuan. I wish you a happy Valentine’s Day! On February 14th, single nobles in Dongguan Villa will meet each other for couples, "PARTY" We are looking forward to your presence! Rain of roses, fine wine and candlelight, Lijunhui’s Valentine’s Day pink trip, waiting for your participation!
8. Promotion plan:
1. Guest room design Eight "pink couple suites" cost 228 yuan per night each, and come with 8 roses, a box of chocolates and a bottle of champagne.
2. There are eight "pink couple suites" in the sauna room, each priced at 218 yuan per night, and come with 8 roses, a box of chocolates and a bottle of champagne.
3. The nightclub lobby launches a "couple cocktail" package.
4. "Single Nobility" and "Couple Matching" activities in the nightclub hall.
9. Event Arrangement
1. Marketing Department: launch event advertising before February 10th, and do a good job in creating a Valentine’s Day atmosphere before February 13th
2 , Entertainment Department: Combine the marketing plan before February 10th, formulate the details of the Valentine's Day activities and do a good job in creating a Valentine's Day atmosphere before February 13th
3. Sauna and Housekeeping Department: Do it on February 13th The layout of the pink couple's suite
4. Engineering Department: Combined with the activity plan, make arrangements for lighting and electricity use and the production of special props.
10. Cost budget:
1. Simulated roses: 6,000 × 0.3 yuan = 1,800 yuan
2. Roses: 500 × 1.00 yuan =500 yuan
3. Chocolate: 100 boxes × 20 yuan = 2,000 yuan
4. Pink snow yarn: 100 yards × 5.0 yuan = 500 yuan
5. Leaflets: 10,000 sheets × 0.25 yuan = 2,500 yuan
6. Inkjet printing: 200 square meters × 10 yuan = 2,000 yuan
7. Others: 500 yuan
Total: 9,800 yuan 2022 Valentine’s Day event planning plan 5
1. Target strategy
1. The overall goal is to achieve the success of the event in the XX Tianmen Valentine’s Day event , and attract more customers for the flower shop, win more people's support and love, and ultimately achieve benefits.
2. Specific goals During the event, strive to achieve a three-day turnover of more than xx million yuan per day, order no less than xx flowers per day, and deliver flowers no less than xx times per day. The total number of scattered flowers is xx.
2. Purpose of the event
With the improvement of people's living standards, people's various needs for the service industry are constantly developing. As it caters to market demand, the flower delivery market has huge consumption potential. Although the current consumers are not obvious, with the creation of the company's brand, the improvement of credibility and various publicity effects will definitely inspire more consumer groups to start. Our team will be committed to creating a unified and standardized management and operation model and creating our own brand. Therefore, we use this event to enhance the brand awareness and reputation of our flower shop, as well as increase our sales.
3. Objects of the activity
All consumers.
4. Activity theme
Valentine’s Day.
5. Activity methods
First, determine the partners for this activity. We can find companies that provide us with bouquet decorations and flower care products to cooperate and strive to obtain sponsorship from their companies.
The second is promotion method.
1. Flower reservation activity.
2. Valentine’s Day themed flower exhibition.
3. Valentine’s Day flower bouquet promotion.
4. Special Valentine’s Day flower scattering event.
5. Small supplies related to flower arrangement.
6. Event time and location
1. Event time: The event time is xx days, which are xx, xx and xx days respectively. 2. Venues of the event: This time, our cinemas, entrances to large entertainment venues, squares, gardens and other places where Valentine’s Day lovers will go together.
The third is the advertising coordination method.
1. Large exhibition boards.
2. Flyers.
3. Signage design, flower shop decoration and layout.
4. Website promotion.
7. Prepare a personnel arrangement in the early stage
Recruit xx temporary workers, xx women and xx men before the event day, to be responsible for delivery, customer service, bouquet decoration, publicity and For jobs such as selling loose flowers, delivery personnel must be familiar with the local environment, so that there will be no problems such as being unable to find the location or being late for flower delivery. We need xx delivery personnel. Our store originally has xx delivery personnel and xx male temporary workers; we need xx personnel to answer phone calls and online orders. Our store originally has xx customer service personnel and xx female temporary workers; our store has xx bouquet decoration personnel. Originally there were xx bouquet decorations, xx female temporary workers; xx door promotions, xx street promotion personnel, xx temporary workers, xx women, xx men. The women would publicize at the door, and the men would go nearby to promote on an excuse; arrange xx personnel to The loose flowers are sold to nearby universities, movie theaters, entrances to large entertainment venues, squares, gardens and other places where Valentine's Day lovers will go together. Our store originally had xx sales staff, and xx are female temporary workers. The sales staff will do this xx temporary workers need a little training; in addition to the necessary requirements for delivery temporary workers, other temporary workers can hire some college students working part-time nearby. The cost of college students working part-time is relatively low, and hiring them can reduce costs.
2022 Valentine’s Day Event Planning Plan 6
1. Activity Theme
Mutual support and loving Chinese Valentine’s Day
2. Event Time
20xx August x - August x
3. Planning Purpose
1. The Chinese Valentine's Day should be distinguished from Valentine's Day, from the caliber of communication to the organization of activities, focusing on the relationship between husband and wife Love.
2. The theme of the entire planning revolves around emotion, love, and family, achieving the integration of activities and marketing activities.
4. Activity content
1. We love each other and love the Chinese Valentine’s Day. I and my lover are a large-scale collection event
I still remember your first group photo. Do you still remember the promises you made when you faced your relatives and friends? xx My lover and I large-scale collection event has begun. We are collecting the earliest wedding photos and the earliest wedding promises from now on. After the event, according to the date of the photo shooting, , the wedding time is scheduled sooner or later.
The earliest 5 wedding photos, the owner of each photo will be rewarded with xx exquisite gifts worth 200 yuan.
The earliest 5 wedding promises, the owner of each promise will be rewarded with xx value A beautiful gift worth 200 yuan.
Photos (after the collection is completed, they will be made into a display stand, and the original photo will be returned to the person). The promise will be handwritten and signed by the customer, and will be made into a display stand and placed on the x square event site for display.
Person in charge:
2. We love each other and love the Chinese Valentine's Day xx Pedestrian Street clothing category at a 23% discount on the current price. (On August x, 20xx, the discount was announced on live broadcast)
The pedestrian street is responsible for negotiation and implementation.
Contact person:
3. We support each other and love the Chinese Valentine’s Day xx large-scale theatrical performances and exciting live events.
August x, xx Square Wedding Show
August x, xxx Square Wedding Show
August x, xxx Square x Cultural Year Series Activities
Person in charge:
4. We love each other and love the Chinese Valentine’s Day the most. Thousands of paper cranes express our sincerity
xx Pedestrian Street has thousands of paper cranes to welcome the Chinese Valentine’s Day. In the early stage xx employees can fold it themselves, and the materials used will be reimbursed by the company. On the Chinese Valentine's Day, paper and pens for paper cranes can be prepared on site. Customers can fold the paper cranes themselves under the guidance of the staff to express their love and happy life. Praying, the final unity was hung in the pedestrian street x square.
Notices will be issued on the afternoon of August 8th, requiring pedestrian street employees to fold paper cranes first. Person in charge: /p>
Purpose: To take advantage of the Chinese Valentine's Day, a traditional Chinese festival, to hold a social welfare Magpie Bridge event to attract more customers to enter and learn about xx.
Time: x month
Program content:
Form:
The registration form for blind daters should be filled in the blind date meeting registration form.
The staff will The filled-in registration form is registered into the blind date registration card produced and posted on-site.
Activity stage:
The first stage: Registration stage from August x to August x< /p>
Interested persons can register at the xx main service desk, the main service desk of Century Plaza, and the service desk of Sano Supermarket.
The second stage: the blind date stage
< p>On August x, a large-scale folks meeting will be held in xx, and company personnel will make a list of applicants.Person in charge:
6. Let’s help each other, what is my favorite thing to give to my lover on Chinese Valentine’s Day!
From August x to x, I will have enough shopping at xx For RMB 100, you will receive a special discount card from x Flower Shop Zhilan Flower House. ***1000 pieces in total, while supplies last, you can also enjoy the special planning service of free flowers delivered to your home.
Person in charge:
7. Love each other and love each other the most. Love competition between couples on Chinese Valentine’s Day
Love competition between husband and wife, Chinese Valentine’s Day party, held at x Square: passed in advance The media announced that 10 pairs of customers were invited to participate in the couple's love competition to compete in tacit understanding, talent, and craftsmanship.
Invite jewelry and cosmetics manufacturers to increase title sponsorship, as well as event gifts, backgrounds, performances, and 40% off jewelry items