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What does membership card mean and what are the common categories?

Membership cards generally refer to ordinary identification cards, including membership authentication in shopping malls, hotels, fitness centers, restaurants and other consumer places. They have a wide range of uses and can be applied wherever identity identification is required. to the identification card. So how much do you know about membership cards? The following is what I have compiled about what a membership card is. I hope you like it!

Introduction to membership cards

Membership cards generally refer to ordinary identities Identification cards include membership authentication in shopping malls, hotels, fitness centers, restaurants and other consumer places. They have a wide range of uses and can be applied to identity cards wherever identification is required, such as schools, clubs, companies, agencies, groups, etc.

Membership service is also a popular service management model, which can increase customer return rates and increase customer loyalty to the enterprise. Many service industries adopt this service model, and most membership systems take the form of membership cards. The membership card issued by a company is equivalent to the company's business card. The company's logo or pattern can be printed on the membership card to promote the company's image. It is an ideal carrier for the company's advertising. At the same time, issuing membership cards can also attract new customers, retain old customers, and enhance customer loyalty. It can also realize functions such as discounts, points, and customer management. It is a feasible way to increase efficiency.

Membership card, literally, is the card held by members. The scope of use of membership is very wide, such as shopping malls, hotels, entertainment venues and other various consumer centers have membership certification. Membership cards are an important means of traditional marketing in modern civilized society. Membership cards first appeared in European entertainment venues and clubs. Now with the rapid development of the Internet, membership cards have entered the Internet and have been respected and praised by many Internet users. welcome. It can be said that membership cards are the most effective way for merchants to lock in customers. Membership card production process

Membership card production process is divided into: frosted card, transparent card, matte card, glossy card, magnetic stripe card, barcode card;

Membership card production The craftsmanship corresponding to the variety:

Glossy card: Glossy membership card production is the simplest and most common. It can be divided into screen printing, offset printing and offset printing after screen printing. Silk screen printing, offset printing and post-silk screen glue glossy membership card production can add hot stamping, magnetic strips, barcodes and signature strips. The variety and craftsmanship of PVC cards are the same as those of glossy cards, with only the difference in light and feel

Frosted cards: The production of frosted membership cards is similar to that of glossy membership cards: only the synthetic time pages are laminated and frosted. The difference between lamination and matte cards cannot be added with hot stamping, magnetic stripes, bar codes and other processes

Transparent cards: Transparent membership cards are made of transparent PVC material and can also be divided into silk screen printing, offset printing and screen printing followed by offset printing. Transparent cards look and feel better than glossy cards.

Matte card: The production of matte membership card is similar to that of glossy card. Only the surface of the glossy card is covered with a layer of sub-film. The matte card looks neither as shiny as the glossy card nor as rough as the matte card. Common classifications of membership cards

Membership cards can be divided into: ordinary printed membership cards, magnetic stripe membership cards, IC membership cards, ID membership cards, and metal membership cards according to their materials.

Membership cards can be divided according to industry: hotel membership cards, gourmet membership cards, travel membership cards, medical membership cards, hairdressing membership cards, clothing membership cards, and Internet cafe membership cards.

Membership cards can be divided into VIP membership cards, gold membership cards, silver membership cards and ordinary membership cards according to their levels.

Membership cards can be divided into prepaid membership cards, cashback membership cards, points membership cards, and discount membership cards according to their functions.

Membership cards can be divided into: ordinary membership cards and third-party membership cards according to the issuer.

Membership cards can be divided according to storage media technology: PVC cards, magnetic cards, radio frequency ID cards, IC cards (radio frequency IC cards, contact IC cards), dual-interface IC cards (magnetic stripe IC cards, dual Interface contact IC card), video card.

Membership cards can be divided into: formal membership cards, temporary membership cards, and permanent membership cards based on usage authorization.

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