SEO should understand the basic web page making, at least you should understand the html language and master this foundation skillfully. In SEO, the website is also inseparable from its own. However, as the structural language of the website, everyone must skillfully use html as an optimizer, such as the most basic optimization website code. If you are given a website, the first thing you need to know is what the internal structure of the website is like. Anyway, some basic optimization operations within the website are necessary. Alt H7 tags, and the most important titles, etc.
Second, the choice of keywords
In fact, the selection of keywords is also the knowledge learned in the process of slowly practicing. Regarding the selection of keywords, for example, in my own company's optimized enterprise station, the general format of keywords is, product _ product _ product-company name, in which the most difficult to optimize is at the front, and then move back in turn, but don't put too many product keywords, not more than three, which will easily lead to the dispersion of keyword weights.
Third, the construction of internal links
This mainly refers to how the content of the website can be better linked together, imitating Baidu Encyclopedia. Although not as powerful as encyclopedia, some positions in the article can also be skillfully linked together. The title of the article page of a general website is "article title-company name", so when putting the internal link, it is placed in the middle, just like the "article title" (the website with this article), which is small.
Four: the release of external links
There are too many ways to follow about external links, such as the simplest forum signature, such as A5 forum signature. Recently, it has been observed that A5 forum has a high weight. Generally, a post will be included soon, so the signature will have a certain effect. Bloggers and the like should know linkwheel. Interested friends can go to Baidu by themselves. Although this method is the most tiring, it has a good effect. And another friendship link is very important. Sometimes a good friendship link is no less than a post with a signature of 50. Friendship link is the direct partner of the website, please pay attention.
Five: Every excellent SEOER has several websites that belong to him to help him grow. Even if this website is not profitable, it is a way to improve his ability. With the website, he can try this network. I remember a sentence on seowhy: "in fact, it is often not knowledge but spirit that makes him successful!" If you always make excuses for yourself, you will have to postpone your success. Execution, today! " I like this sentence very much. If you have your own website, don't leave it idle, and irrigate it with your own ideas every day.