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Specialty Introduction of Art and Design College of Yichun University
A, art (normal undergraduate)

Training goal: to train art teachers and artists with the basic theory and skills, practical ability and innovative spirit of school art education.

Main courses: basic painting, basic design, Chinese painting, printmaking, oil painting, sculpture, pottery, photography, art education in primary and secondary schools, art introduction, Chinese and foreign art history, etc.

Second, art design (undergraduate)

Training goal: to train people who can engage in indoor and outdoor environmental art and planning and design; Or engaged in commodity packaging, advertising, display, corporate image design; Or engaged in landscape art and planning and design, and has a variety of professional adaptability and innovation ability of applied talents.

Professional direction: visual communication direction, environmental art design direction and landscape art design direction.

Main courses: the first year of school is courses such as design foundation, basic painting and historical theory. After one year, choose the professional direction and offer professional courses according to the professional direction.

Visual communication direction: exhibition design, advertising design, book binding, web design, VI design, advertising copy and creativity, commercial illustration, packaging and decoration, etc.

Direction of environmental art design: ergonomics, furniture design, sculpture, pottery, urban landscape design, interior design, architectural decoration, materials science, architectural space design, hand-painted performance foundation, garden design, construction technology, project budget, etc.

Garden art design direction: garden CAD, garden architecture, garden flowers, indoor greening design, artistic photography, garden engineering budget, garden aesthetics, urban garden green space planning, hand-painted foundation, etc.

Third, animation (undergraduate)

Training objective: To train applied talents who have the knowledge and ability of animation art design and creation, teaching and research, and can engage in animation art design, production, teaching and management in animation art education, design, production and business units.

Main courses: painting foundation, original painting design, animation principle, animation sketch, animation lens drawing, film and television audio-visual language, film and television (game) animation foundation, animation illustration, manual animation production, DV production, post-film and television (game) professional creation, digital comprehensive creation, etc.

Five, calligraphy (normal undergraduate)

Training objectives: To train calligraphy teachers with basic calligraphy theory, knowledge and skills, and the abilities of calligraphy teaching, creation, research and appreciation, as well as senior professionals in publishing, culture and art management. Main courses: seal script, official script, regular script, cursive script, seal cutting, introduction to calligraphy, China calligraphy history, ancient Chinese, painting foundation, calligraphy teaching method and pedagogy.