Question 1: How should you write the copywriting for WeChat friends circle? In fact, the graphic and text content of friend circles follows two principles:

1. Is it valuable to your WeChat friends;

2. Is it interesting and suitable for some friends?

Only when at least one of these two principles is satisfied can you send it. If it has nothing to do with it or is only for yourself. There are benefits, so I advise everyone to bear with it!

Let’s take a look at how to send content to WeChat Moments

1.

Arouse buyers’ interest or desire

Since If you want to advertise, then the simplest principle is to do what you do and never think about anything. Just like making money, don’t think about making money. Isn’t it very confusing? The same goes for posting on Moments. If you only think about how can I post it and let people buy it? Then this advertisement must not be posted well. When posting ads on Moments, you must not simply think about the audience receiving the information, but to arouse their interest or desire.

The simplest thing is to use a headline. For example, if you want to expand your circle of friends in the micro-business world, so write a very attractive title, which will increase your performance tenfold. The title piques your interest. Of course, there is no distinction between the title and the main body of the article in Moments. It is very simple. The first line of text is the title. The first 7 to 15 words are the key points to stimulate the audience's interest. You must consider it carefully so that others will have the urge to click on it when they see it.

2. The number of pictures must be 3, 6 or 9.

It is recommended to send 9 pictures, but there are not so many pictures every time, so you can send 3 or 6 pictures. 1~2 pictures are too few and I don’t want to click on them. It actually doesn’t matter if you send out 4, 5, 7, or 8 photos. It’s just that there are so many blank spaces on the screen. Does it look good to you? Why not put it to use? Wasted publicity opportunity? In terms of quantity, send as many as possible for layout.

The second question is what to post. If you want to advertise a product with soft copy, don’t just post photos of the product. Anyone who sees it every day will get tired of it. Send some photos of the product in use, after use, customer feedback, etc. Of course there are also some life scenes, nude photos, party photos, etc.

3. Have an exclusive avatar

Regarding the avatar issue, this seems a bit far away. But it does have a lot to do with the title. Your avatar is your trademark, and your image is your credibility. When you first start doing micro-business, you may think that just a random avatar will be enough, and gradually you will accumulate customers to a certain extent. Do you think you should change to a taller avatar to show off your awesomeness? Slowly your customer base accumulates more and more, and you finally change to a super tall avatar. But it seems to have nothing to do with your business. In my circle of friends, there are many avatars of fashionable and artistic people or pictures of various beauties. There are even some people who use photos of themselves applying facial masks as avatars. OMG! Use your brain and think about it, okay?

Try not to change your avatar. It must be related to the product you make and your own image. Let others remember who you are and what you do. Isn’t the reason why Brother Back Figure is so special just because of his ecstatic back view? The same issue applies to album covers.

4. The relationship between product category and title.

This may seem irrelevant, but it is actually the most important part. The type of product you sell determines how you write your title and how you post pictures.

To give a simple example, there is a store on WeChat that specializes in selling women’s watches. All the main pictures in her store are of people wearing watches with their left hands and facing in one direction, so that after looking at them for a long time, , whenever I see the watch in this posture, I think of her store. Seeing this, everyone understands what I mean.

No matter what you sell, you must pay attention to creating a symbol to let the audience remember you subtly. One of the most commonly used techniques in cosmetics is to stick the product on your face to sell cute photos.

This is a kind of symbolic culture. If you are selling bracelets, you can refer to the example of selling watches I mentioned above. If you are selling skin care products, you can pose in the same pose for each skin care product, but change the scene to shoot. Friends who sell other treasures can do whatever they want.

5. When is the best time to publish?

Get up early in the morning before the office workers set off. Since it is fragmented time, then send the information out before the fragmented waves. Of course, if you post too early, other people's messages will be deleted, so you can selectively post something between 7 and 9 in the morning. It is best not to post advertisements at this time, but to post your mood, daily photos, etc.

No one wants to get up early in the morning to read advertisements. You can post some selective and focused advertisements from 11:00 to 13:00 noon, and you can post some customer notices from 16:00 to 18:00 in the afternoon. ....gt; gt;

Question 2: How to write and post the first Moments copy for a novice micro-business person to inform friends how to attract people and how to post it. Now that you have started to do micro-business, Moments It is your facade. The first step is of course to attract friends to come and see your circle of friends.

Question 3: How to write copy when posting to WeChat Moments for the first time as a micro-business. You may have dreams and hope that you can transfer money without leaving home like Penyou Quanli Weishang. Or maybe just hearing a little bit of Wei Shang Zhuanqian's story through hearsay has expanded your imagination infinitely.

You have only seen the part of others harvesting fruits, but you have never understood the part of planting fruits and fertilizing. Therefore, they carry out their own path of excellence with their own inherent ideas and ways of thinking, and naturally they become more and more tired as they go.

Let’s take a look at some of the little problems they all make.

Rambling around without a goal

Watching others play Weishang Zhuan or watching others transfer all their friends' money always feels very simple. So I post content every day without any skills. As a result, no one else will read your post.

One is the image, ngy950616.

The second is signature.

Third, my friends will not be able to post the entire copy.

Even more novices heard that doing Weishang requires splitting threads, so they either relied on adding fan artifacts or joined various groups in an attempt to quickly add fans, so they believed it. It turned out that after adding people

, there was no interaction, and when I couldn't buy anything, I collapsed instantly. In fact, don’t waste your time, learn one or two methods of adding powder, take your time, don’t rush.

If you want to promote or buy software, please do not add me! I will only teach you the method. Of course, some methods require fufei. Once you learn the method, you can add as much as you want. Because I have an authoritative v letter camp~~ sales teaching~~ process, and guide you step by step throughout the process, Fang~~! The method will definitely amaze you! Are you willing to learn? Success is very simple, can you catch it? Your choice! !

Question 4: How to write hello in the copywriting of micro-business circle of friends for newbies, it is like this

It depends on what you want, the method and approach to find, and decide based on the needs. The source of the loan is Yes

You can find the one that suits you based on your actual situation. If you don’t know, ask more. If you ask more, you will understand. You will be here at any time. . . .

Question 5: How to write copywriting for Wechat Business Moments in order to be attractive? As long as you use these 6 public notices flexibly, you will definitely be able to write awesome copywriting

Formula 1: Question Inciting solution

Formula 2: Stacking benefits with specific numbers Problem method appeal

Formula 3: Powerful but brief benefit value

Formula 4: Specificity beyond expectations Results method/secret questions

Formula 5: Story, imagination, pain, change to beauty

Formula 6: Extraordinary results, rapid speed*** Limited time high value gifts

Question 6: How to write marketing copy for Wechat Business Moments 4. Share your own experiences to gain the trust of others. Our journal-style experience talk may not be considered sophisticated in terms of text organization, but it will add value to readers. A lot of trust, thus shortening the distance between you. Invisibly, you don’t need to introduce how good you are. You just talk about your experiences and experiences in a straightforward manner, and others will take the initiative to have centripetal force towards you. At this time, you don’t need to recommend yourself highly to others. I will look for ways to add you to WeChat so that I can have a deeper understanding of you and learn from you. So the establishment of trust is crucial.

Question 7: 9. How to write micro-business copy for Moments. In fact, graphic and text content for Moments follows two principles:

1. Is it valuable to your WeChat friends? ;

2. Is it interesting and is it appealing to some friends?

When editing the article, you need to pay attention to the title, keyword layout, accurate argument, sufficient argumentation and usefulness. There are several issues such as value content, and Lao Yuge believes that only after these issues are reasonably resolved can it be possible to create high-quality article content.

Question 8: How to write copy for Wechat Business Moments to be more attractive? Write an article! I started writing in the third grade of elementary school and have been writing for decades

Kuai Cheng Yun Tui is pretty good at this aspect, from analyzing objects, selecting topics, making outlines, typesetting, illustrating pictures, and publishing articles through multiple channels. , think in many aspects, consider, and finally create a good and attractive article.

Question 9: How to write short copy for Wechat Business Moments in a compelling way Hello! I am very happy to answer your questions. 1. How to write short copy for Moments

First of all, what should I write for short copy in Moments?

1. Writing about life

means sharing your real life status and life scenes. The most direct way is to publish personal life photos. Whether it's going out to play or having a big meal...all the fun, interesting and desirable things in life can be posted on Moments to show the truest version of you.

2. Write about hot topics

For your circle of friends to be lively and interesting, you need to keep up with hot events. Usually pay more attention to Weibo's popular rankings and Baidu rankings, share hot topics to attract attention, and then express your own views on events to show a lively you with personality and attitude.

3. Write interesting articles

Publish riddles, quizzes, surveys, etc. Usually collect more high-quality content of this kind, and then express it in your own words. Appear real and bring interaction. To make friends in the circle of friends, you need to "make friends carefully."

4. Write about products

To run a micro business, you definitely need to write product copy. Whether the product copy is well written directly determines whether your advertisement is attractive or objectionable. Writing about the product includes customer feedback, your own experience of using it, packaging and shipping details, company news, etc. The product copy is condensed into three sentences: Look at me, why buy me, you must buy me!

5. Write value

You need to write professional knowledge or suggestions, To project your professional image, it will be easier to win the trust of potential customers and make sales easier.

Pure advertising is just a sales machine without warmth. WeChat business must become a person with personality and an expert in solving customer problems. Only then can it be possible to do well in WeChat business.

Secondly, how to write short copy for Moments?

1. What needs to be shown?

Mainly include: health knowledge, professional ability, taste, positive image, sense of humor, etc.

2. Where do the materials come from?

①Current hot spots. There are always hot topics, such as major holidays, Tu Youyou's Nobel Prize, Huang Xiaoming's wedding, Meituan Dianping's merger... Articles that chase hot topics are the most likely to become popular. In order to chase hot topics, companies often stay up all night writing articles and making posters.

②Details of life. What you see and hear in life can also be used as an entry point for topics. For example, what did you think after reading the book, what did you gain from watching the movie, heard an interesting thing, saw a touching scene...

③Novel discovery. You have made a novel discovery, and you think others will be interested in it, but you don’t want to keep it to yourself, so you want to share it.

④ Sudden whim. For no reason, you have an idea that you find interesting and want to share.

3. What is your unique insight?

Refer to the first point to show what performance you need to show, and try to contribute as much value as possible when showing yourself. What value is, simply understood, is something that is useful and inspiring to others. Always maintain a willingness to give and share.

4. How to improve your performance?

Tasteful, valuable, rare, expensive items, texts, pictures, etc.

5. Arrange the pictures

Make the sentences smooth and avoid ambiguity. Attach a cool picture.

Types of failed short articles in Moments:

1. Moments are not only messy, but also forward things that are irrelevant to you and do not reflect your style from time to time, such as often forwarding other people’s QR code collections praise.

2. Make brushing a habit. What was supposed to be a bit cool, like watching a musical, ended up scrolling through the small screen eighteen times in one go.

3. Treat violent tempers and foul language as bloody behavior. Writing is different from speaking. Without the coordination of expression, tone, and body language, joking can easily turn into a personal attack. Don't try to show off by suppressing others. This method of death also includes spreading negative energy, vulgar words, and stomach-churning pictures.

4. There are too many colorful special symbols interspersed in the copy, which looks messy and has no aesthetic feeling.

The short copy of the Moments should be as concise as possible, and it is more appropriate to keep it within 120 words. Text that is too long will be folded, making it less likely to be read.

In addition, the most important ability to write good copy is to think from the customer's perspective, what they like and what they dislike. Many people are disgusted with WeChat business before starting a WeChat business. Therefore, after writing the copy, read it yourself and ask yourself: "If I were not a WeChat businessman, how would I feel after reading this circle of friends?" Many WeChat businessmen admit that they When I look back at my circle of friends, I don’t like it, so how do I impress my customers? ...gt；gt;

Question 10: How to write copywriting for Wechat Business Moments so that the content is more attractive and combined with life,

Don’t just use product information, be useful Better

The picture fits the situation