You must say, I don't remember such jargon?
No, jargon refers to the fact that some groups in society will create and use some words, expressions or symbols different from other social groups because of the same sex in their work, activities or other purposes. (This explanation comes from Baidu Encyclopedia)
If this is the definition, it is really on the line. We might as well start with these confusing languages on the Internet.
There are many languages like zgsg, plmm, xswl on the Internet, and I have sorted out the following categories:
1. Pinyin abbreviation class
This usually consists of the first letter of the pinyin of the word you want to say, for example
Xswl: I'm laughing to death.
Zqsg: true feelings;
Blx: blx, often used when both sides scold each other.
It is not clear whether the inventor of these words forgot to switch between Chinese and English input methods, which led to the emergence of these jargon, but we can learn from this method. According to this rule, it makes me angry. It can be qswl. I tried too hard. It can be wtnl. Wait, I'm a creator, too?
2. Mixed culture of China and foreign countries
KY: It is the abbreviation of "empty" in Japanese (literally translated as "I can't understand the atmosphere"), which means that I didn't express my eyes and didn't respond properly according to the atmosphere at that time. It is also called "bar essence".
Paste through the center of the earth: "paste" is a transliteration of the English word "Flop", which means that some red stars suddenly become bored and become outdated stars.
NBC: Nobody cares, okay? I seriously doubt that the creator is showing off his knowledge of English.
3. Image description class
"Dog": used as a verb, like a puppy following its owner, likes someone or something very much and keeps following it. For example, if you like to watch the program of Creative Camp, you will say that dogs are creative.
"The Core Monument of Life": Describe your favorite star. Zhu Yilong is the core monument of my life.
"Wall Head": Abandon "the core monument of life" and like other idols instead.
Climbing the wall: it is the action of climbing up from the "core monument of life" to find the "wall". If I abandon the core monument of my life and climb the Great Wall to find my Great Wall-Li Xian.
There is also a kind of "cheapskate's feet", which means Aidou is too idle without notice, and often uses it to spit out the resources of brokerage companies.
"Take a step back": I used to be a fan, but later I didn't like it, and I still have to speak ill of others.
"Dewey": It means that some fans only like one artist in the team, and then they want to hack other players, which leads to controversy.
Walking the Flower Path: "Everything goes well, good things always happen". Stars walk the red carpet? Image!
After reading these jargon, you must think, is this it?
Congratulations, you have mastered the basic generation technology of rice circle language, and you can write thousands of jargon a day like Cenmennuo. Putting this article on your resume will definitely scare a group of people.
But why are these online languages so easy to say popular? Why did you invent these strange languages? Next, we will reveal the secret of its popularity.
The strangeness and novelty brought by 1. language symbolization
To tell the truth, although these symbols and letters look strange, compared with plain black and white, these symbols will give you a sense of exploration, trying to guess the meaning behind these symbols, which makes people want to challenge, and the cost of guessing is very low. You can also give him your own ideas according to your own understanding. Again, this game is not difficult, and it can be 50% only by pinyin input method.
On many occasions, when someone gives you these online words of Amway, it will also make you guess the meaning of these letters. When you get more than half of the answers correctly, you will have a sense of satisfaction, which can dispel your frustration that you have not correctly understood the meaning of other letters. On the contrary, it will be very interesting, and you may use these to test your friends next time. If this cycle continues, it will be a snowball-like virus marketing! Before long, these online languages will spread wildly in your social circle, and then spread outside your social circle, with a wide audience and more people who know.
2. Network language is a status symbol.
It's like showing your ID card in Wolf Man Killing. Hey, man, one of us. In order to distinguish it from other groups, saying these technical terms in the circle can immediately play the role of identification, which is the same as saying secret words in the underground party.
If there is no technical term for rice circles, perhaps the way to identify whether a person is a fan of a star is to see if he will go after the concert of the star, but sometimes even if he goes to the concert, some ridiculous things will happen.
I have to mention the failure of fan identification that has been widely circulated in rice circles. Once, a fan went to see a star's concert. When the star appeared, the fan shouted: Karry, Karry! Come on! The security guard on the side was very angry and exposed the identity of this person: it was Jackson Yee. Please get out, you fake fans! As a result, the star on the stage actually said, hello, I'm Wang Yuan.
You see, watching a concert can't be the standard to distinguish between fans or not, so at this time, we need some technical terms to distinguish between true and false fans. For example, Vin's fans will know that his 2g network is often disconnected. Everyone smiled at each other and asked: Did you go to Vin today? This problem, the ID card is bright, not a diehard powder, at least not a black powder.
So the invention of jargon is a sign to distinguish different groups to a certain extent, while insiders know jargon, well, they have confirmed the language and are people of an organization, and outsiders don't understand these jargon at all. This is why when a person comes to a strange country, he will feel very cordial when he hears the local accent. So when you speak jargon, you can quickly find the organization by observing the reactions of people around you.
Jargon is an inevitable result of the development of the industry. The jargon in the industry is actually not a barrier set by people in the industry, but for more accurate and convenient communication between people in the professional field. Internet fans are like this, and so are all walks of life.
1. Promote personnel exchanges within the industry.
For example, a popular word in recent years: mcn, generally speaking, people who don't know this word must also have a vague face and don't know what this word means, but it takes a long time for media professionals to explain this word: MCN is the abbreviation of multi-channel network, which means "content manufacturer". In the current market environment, it mainly refers to video brokerage companies ("brokerage" is not "economy"), whose main business is mining incubation.
This will consume a lot of time and energy in the usual work communication, especially spending too much time explaining a technical term in a long discussion report, which may consume too much attention. The substitution of technical terms can save time, make it easier for people in this industry to communicate and improve work efficiency.
2. The exemplary role of opinion leaders
Secondly, the use of these technical terms in general industries was first spread by the bosses of these industries, maybe they created them, or maybe they started to spread them first. Invisibly, as the kol of this industry, that is, the opinion leader, his speech and language use also have a subtle influence on every move of this industry to a certain extent, and people will choose to imitate and spread.
When a large number of people spread it, the views advocated by mass communication are considered as mainstream views, so people who hold objections will avoid expressing their views. With the decline of opposition, over time, these professional terms and jargon will gradually stabilize in this industry and become an industry culture. This is also the spiral effect of silence that we often say in psychology.
2. Using jargon can enhance social identity.
In addition to some industry jargon, some jargon is still very interesting.
For example, Zhen Xuan style and tongue tip style can all be regarded as the jargon of drama powder, such as:
I feel weak today. I'm afraid last night's nightmare disturbed my mind. Plus, I played real-life games after the May Day holiday, so I didn't want to be tired anymore, and I couldn't recover after two days' rest. I misread the time this morning and realized it was really a spring sleep. If only I could sleep in a cage! Spring sleep is rare, how can we live up to it? Tell people: I really don't want to go to work today!
It is said that there are hundreds of imitations of Zhen Xuan style on the Internet. The creators are all fans of concubines in palace dramas, and people find a sense of collectivity in the imitation of this language style. For example, "soul-killing girl" and "Oriental Palace girl" are the collective labels of this group. On the other hand, the use of jargon can satisfy one's sense of identity with the industry to a certain extent, which is a unique label that distinguishes one from others, and also a proof that one finds one's social status and social role.
The question is, what if everyone speaks jargon?
1. The birth of an embarrassing situation
The use of too many technical terms and unfamiliar words will create a gap between industries, which is divided into two parts: one is communication with different industries. In fact, now is the era of the Internet of Everything, and the links between industries are not completely blocked, but interrelated, so communication between different industries is necessary.
If practitioners in different industries carefully choose to communicate with their own professional terms, it is not conducive to mutual communication between industries and the enjoyment of information resources, which will lead to information occlusion to a certain extent. On the other hand, it is the communication between insiders and users.
As we all know, every industry will have final products, and these products will eventually flow to users. Ordinary users and professionals themselves have the problem of information asymmetry. If you still choose to communicate with a series of technical terms and jargon, I am afraid it will only lead to the phenomenon of "staring at each other". The communication of jargon can be put in the industry. If you put yourself into life, I'm afraid even normal communication is difficult.
2. The generation of information cocoon room utility
If everyone speaks jargon, it will also cause the effectiveness of the information cocoon room to a certain extent. What does this mean?
Information cocoon refers to the content or information that people often choose to be interested in. Over time, their life is full of homogeneous content, trapped in a cocoon room like a cocoon, and they can't get any information outside their interest.
Therefore, if everyone speaks jargon and only talks about their own industry, over time, without the injection of some new content, the brain will form a memory and instinctively choose the content in their own field, ignoring the content outside the industry, resulting in more asymmetric information. Over time, although knowledge and information in this field will strengthen memory, it will lose the motivation to understand and learn things outside the industry. Actually, this is not a good thing.
So what are the benefits?
There must be, that is, frequent industry exchanges will also lead to the mutual inclination of information resources between different industries, which is conducive to better distribution of social resources, strengthening cooperation between different industries and breaking technical barriers. And as far as the whole society is concerned, information asymmetry will be alleviated. People's ties have also been further strengthened.
So, just like network language, all walks of life have different jargon. Using jargon to communicate in the industry may improve work efficiency, but I don't think it is necessary to use jargon in daily life.