In this era, there are more and more websites, which have far exceeded the number of people. Therefore, it is becoming easier and easier to create a website; it is becoming more and more difficult to promote a website. Based on my own experience, here are some methods that I feel are more useful for your reference.

——》1. Navigation website login

For a website with low traffic and low popularity, the navigation website can bring you far more traffic than search engines and other methods. I made some statistics on a friend's website. Simply recommended to Website Home and included in an inconspicuous place on the inner page, it brings about 200 traffic to my friend's website every day.

——》2. Friendly connections

Friendly connections can bring a stable flow of customers to a website. It also helps the website rank in search engines such as Google.

When talking about friendly connections, it is best to connect to some well-known websites with higher traffic than your own. Again, it is a website that complements your own content. Then there are similar websites. Similar websites must ensure that the content quality of their websites is unique and attractive, otherwise it is better not to have similar websites. The website should not only be beautiful, but also must be practical first.

——》3. Search engine login ranking

The traffic brought by search engines to the website will become larger and larger. Currently, there are many software such as login cavalry. But the most effective way is to log in manually. Search engines such as NetEase and Yahoo that are logged in manually bring a lot of traffic to it. Some other portals currently charge for login, and you can choose according to your own situation.

——》4. Online Advertising

Although online advertising costs money, the traffic it brings to the website is very objective, but how to spend the least money? Getting the best results requires a lot of skills.

1: Low cost, high return. How can we achieve such an effect? If you want to gain popularity, then spend money on well-known websites. If you just want traffic, then choose websites that are not well-known and have high traffic, and advertise on them. The price is generally not expensive.

2. High cost, high profit. This benefit is not traffic, but income. Haha, for a business website, the quality of customer flow is as important as the flow of customer flow. First of all, you need to understand what kind of people your potential customers are and what their habits are, and then look for websites where they frequent more frequently for advertising. The price may be higher, but the quality of customers it brings you is relatively high, so the benefits it brings you are also higher.

——》5. Email Advertising

Most of the advertising emails have become spam. The main reason for this is due to the selection and design of the email address. It’s not easy to design advertising emails so that people like them and send them to people who don’t hate them.

1: Title suggestions: attractive, simple and clear. Don't deceive people.

2: Content suggestion: It is better to use HTML format, and the layout must be clear.

Note: Do not send advertising emails blindly, otherwise the opposite effect may be achieved.

——》 6. Viral Marketing

Viral marketing mainly uses mutually beneficial methods to let netizens help promote themselves and create an effect like viral transmission. Here are some common methods:

1: Free services: If conditions permit, you can provide netizens with free message boards, free domain names, free news, free counters, etc. Then you can add and choose your own ads or connections to these services. Since it is free, it can be promoted quickly.

2: Interesting pages: Beautifully produced pages or interesting pages are often quickly promoted by netizens on the Internet.

3: Other methods: In order to serve netizens and promote Mobile Home, Gao Chunhui used this trick: to create an IP version of Tencent QQ that removes advertisements. This software is loved by many netizens, included in many software download websites, and widely circulated on the Internet.

——" 7. BBS promotion

BBS promotion, although it takes a lot of effort, the effect is very good. For BBS promotion, you should choose the BBS where your potential customers are located, or a more popular BBS. You need to pay attention to the following strategies:

1: Do not post advertisements directly. Such posts can easily be deleted as advertising posts.

2: Use your avatar and signature well. You can design an avatar specifically to promote your brand. The signature can include an introduction and link to your own website.

3. The quality of postings should come first. Posting is not just about quantity. Only high-quality posts can get high popularity rewards. So be sure to post high-quality posts and focus more, so you can spend less energy and get better results.

4: Appropriate support. In forums, sometimes it is for the popularity of posts. You can also find a suitable supporter, or you can register two accounts by yourself to play. Hehe~~

——" 8. Event promotion

Event promotion is also a good way of publicity, but not all activities can be effective. I want to have a good one. To be effective, there must be good planning.

I have always felt that the best way to promote a website is word of mouth. How can you get netizens who see your website to help you promote it? The most basic thing is to do four words well: content is king.