Gucci

Gucci ranks first on the list of the most popular luxury brands in 2019, far ahead of all competitors. - Sales and market share of luxury fashion brands are rising. Affluent young people prefer this Italian brand. Gucci has more label mentions on digital platforms than any other luxury fashion brand globally.

Gucci’s high online engagement rates are fueled by its vibrant designs and signatures such as bold florals, contrasting prints, snake patterns, and green and red stripes.

Chanel

Chanel is leading the way in digital luxury storytelling, from narrative-led, celebrity-driven campaigns to visuals and engaging videos included in content.

Chanel remains a private company, run by Alain and Gerard Wertheimer, grandsons of Pierre Wertheimer and early business partners of Coco Chanel. The product range includes clothing, fragrances, handbags and watches. The brand is famous for its "little black dress", Chanel No. 5 perfume and Chanel suits. Karl Lagerfeld joined Chanel in 1983 and the 83-year-old continues to serve as creative director.

Louis Vuitton

Louis Vuitton’s much-hyped collaboration with cult New York streetwear brand Supreme, which has a loyal following, has driven increased searches for the brand among a more diverse audience , opening up new markets of untapped customers.

Hermès

Hermès enjoys some timeless classics, such as the highly coveted Birkin bag.

Rolex

Rolex has a solid brand image in the sports world, with endorsement rights in golf, motorsports, tennis and yachting. Some of the world's most famous athletes have advertised Rolex watches, including Tiger Woods, Roger Federer, Lindsey Vonn and Phil Mickelson.

Tiffany & Co.

American high-end jewelry brand Tiffany & Co. Ranked sixth most popular luxury brand online. Their product range includes jewelry, crystal, stationery, water bottles, perfumes and watches.

Dior

Christian Dior SE, commonly known as Dior, is a French luxury goods company. With its collection of exclusive collections and premium beauty products, Dior ranks seventh on our list.

Armani

Armani is a well-known private Italian luxury fashion brand founded in 1975 by Giorgio Armani. Luxury fashion brands offer a wide range of fashion products - from leather goods to ready-to-wear, to watches, shoes, jewelry, accessories and more.

Prada

Italian luxury fashion brand Prada was founded by Mario Prada in 1913 and has grown into one of the most famous luxury brands in the industry.

Balenciaga

Designed by designer Demna Gvasalia, Balenciaga has reinvigorated street style and athleisure, appealing to younger luxury consumers - said to dominate Balenciaga consumers of 60% - and is driving Balenciaga's popularity among fashion influencers and runway shows.

Cartier

Headquartered in Paris, Cartier is a French designer and manufacturer of luxury jewelry and watches.

Burberry

Burberry is a British luxury brand founded in 1856 and headquartered in London, England. Their signature fashion products include windbreakers, ready-to-wear, fragrances, fashion accessories, cosmetics and sunglasses.

Lanc?me

Lanc?me is part of L'Oréal Paris, a French luxury perfume and cosmetics house.

Yves Saint Laurent

Bulgari

Some common examples of luxury goods include designer clothing and footwear, luxury bags and accessories, luxury jewelry and Watches, leather goods, quality cosmetics and perfumes, fine wines and champagne and more.

The luxury goods industry has expanded rapidly in recent years, driven by growth in global consumption, a growing middle class in emerging markets, and innovation in digital and online retail.