E-commerce is based on a relatively open network environment, and keeping business secrets is an important guarantee for the development of e-commerce. For example, if you know the account number and password of a credit card, you may be stolen, and if the transaction information is known by competitors, you may lose business opportunities. Therefore, it is necessary to prevent illegal access to information and illegal theft of information during transmission.
2. Can the identity of the counterparty be identified? The virtuality of the network. As a result, the two sides of the transaction do not meet, and the transaction risk increases. If the identities of both parties cannot be accurately identified, there will be no effective arbitration in case of disputes. Therefore, it is the premise and key factor to ensure the smooth progress of e-commerce to confirm the identity of the counterparty conveniently and reliably.
3. Non-repudiation In the traditional trade model, both trading parties identify their trading partners by signing or stamping written documents such as trade contracts, contracts or trade documents, so as to determine the reliability of contracts, contracts and documents and prevent the occurrence of repudiation.
E-commerce is a business activity in the virtual space of network platform. The two sides of the transaction can only communicate through electronic data, and the two sides of the transaction can no longer use traditional methods to ensure the security of the transaction. Due to the rapid changes in business conditions, once the transaction is reached, it can no longer be denied, otherwise it will inevitably harm the interests of one party. This requires not only moral and legal constraints, but also related technologies to ensure it.