I think Curry’s influence will bring added value to the brand.

After seeing Curry sign a lifetime contract with Under Armor, many fans expressed their blessings for Curry, because Curry was able to sign a lifetime contract with the brand, which is enough to show that Curry is The influence here has brought considerable promotion to the development of the brand. 1. I think Curry’s influence will bring added value to brands.

Since Curry basically wore sports equipment provided by Under Armor during his peak period, Curry also brought high commercial value to Under Armor invisibly. You must know that before Curry endorsed Under Armor, Under Armor did not have such a big influence. It is precisely because of Curry's influence that the value of the brand has been rapidly improved. Second, Curry can bring added value to brands because Curry has a huge fan base.

On the NBA court, Curry's outstanding performance has also won him the welcome and recognition of fans. It is precisely because of Curry's outstanding performance on the court that Curry has a huge fan base. Driven by the fan base, the brand Under Armor will naturally have a strong influence. It is also because of Curry's outstanding performance on the court. Thanks to this drive, Under Armor's sales have been able to increase. 3. Curry can bring added value to brands because Curry has a good image.

Curry is not only a top athlete on the court, but Curry's image in life is also very perfect. It is precisely because Curry has no shortcomings that Curry brings high added value to the brand. Because Curry's good image perfectly matches Under Armour's brand image, Under Armor is deeply loved. Young people welcome.

Although Curry is nearing the end of his career, Under Armor will specifically provide Curry with a lifetime contract in order to thank Curry for his contribution to the brand. Under the influence of this lifetime contract, Curry's life after retirement will be effectively guaranteed.