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Storytelling Chapter 7: Let him choose only the answers you give (all).
The theme of the chapter is very imposing: let him choose only the answers you give, and let us have a good sense of control.

Is there any way?

This book is divided into six themes.

One is: closed questions: you can only choose your own answers (no choice)

The second is: approval-praise-explanation-rhetorical question (guiding him to choose the answer you gave)

The third is: "syllogism" = credibility+persuasiveness (persuading him to choose the answer you gave)

Fourth, the well-meaning "threat" needs to be measured (slightly "forcing" him to choose the answer you give)

Fifth, describe your condition as an opportunity for the other person (excite the other person by choosing the answer you give)

Sixth, "conformity effect": encourage him and he will naturally move closer to you; Let him choose the answer you gave with everyone.

Let me show you one by one ~

1. Closed question: You can only choose your own answer (no choice).

I have a better understanding of life, that is, in the process of educating children, I agree with children watching TV. But by that time, the cartoon was already in the middle. And hope to protect children's concentration and effectively control their TV watching time. So I said to him, "Baby, it's time. Do you choose to turn off the TV now or finish watching this episode? " After thinking for a while, he usually chooses, "Mom, can I watch this episode before I turn it off?" I said yes, mom believes you, and you can do it well. This can not only protect the child's concentration (the kindergarten teacher said that his concentration is the best, which is rare among children of the same age), but also effectively control the time for the child to watch TV without causing him too much emotional fluctuation.

In addition, in life, have you recognized that we are also routines? That's the insurance company's publicity phone? "Hello, madam, we recently launched a very good child education gold product, and specially prepared a material for you. Do you think it should be sent to your home or work? I realized at that time that this was a closed question. I usually thank you at this time and then hang up. But I think many people are not aware of this problem and naturally leave their home address or work address.

Moreover, when we go to a restaurant and order the main course, the other party will usually ask us whether we want juice or sour plum soup for our drinks. Haha, after the children heard it, they decided for us: juice. Marketing success.

These examples have proved that closed-ended questions are very useful, and we can also use them in future storytelling ~ ~

2, recognition-praise-explanation-rhetorical question (guide him to choose the answer you gave)

Because part of my job is to train bank employees how to do a good job in service and how to properly solve customer complaints. So I often teach employees some skills to resolve customer dissatisfaction. Some of them take advantage of this principle. For example, when customers come to the bank to wait for business, they complain, "Why are there so few windows open today?" I still have the number 12 in front of me. When can I wait? I'm pressed for time. "When I train my staff, I will say: Yes, you found that there is indeed a window missing today. Or you are careful and observant (praise). We had a pregnant woman some time ago. Aren't we going to have a baby here? We have applied to our superiors here, and we are short of people for everything, saying that we can't get people until tomorrow at the earliest (explanation). If you are in a hurry to do something else, leave first and come back tomorrow, so that you don't have to wait so long tomorrow. If time permits, wait a little longer today. What do you think is convenient for you? (rhetorical question)

The third is: "syllogism" = credibility+persuasiveness (persuading him to choose the answer you gave)

I still remember that when preparing for the judicial examination, there was such a reasoning topic: everyone will die. Socrates is a man. Socrates will die. In fact, it can also be used in the reasoning of stories. This is a logical way to prove our story point:

For example, the incident of "grey swan" and "grey rhinoceros" used to think that everyone thought the swan was white and never thought about the existence of the black swan until more and more people saw it and admitted its existence. Then the same incident may exist in other fields, so we should always be vigilant, don't take it for granted, but deny unexpected changes in the future.

Fourth, the well-meaning "threat" needs to be measured (slightly "forcing" him to choose the answer you give)

I still remember the first time I saw "price jump, cabbage price, factory closure" and a big "garbage dump" on the busy street, and finally added "the last day!" . If you don't buy it, you won't feel cheap. We were "threatened" by the goodwill of the merchants and asked us to make a purchase choice.

This is a good business case of using threats, but when we use this method again, we should pay attention to being gentle and friendly, not too "excessive". My understanding is, don't let the other person feel breathless and oppressive.

Fifth, describe your condition as an opportunity for the other person (excite the other person by choosing the answer you give)

Colleen in the book, as an executive who wants to improve airline services quickly, requires employees to abandon the prescribed technical terminology mode, broadcast safely in her own unique style and humorous way, and decide the extra bonus of flight attendants according to customer satisfaction. I also said to the staff: "I think this will be an opportunity for you to be the best you can be!" " "Such inspiring publicity.

I think if I were a stewardess, I would be boiling because of the last sentence. Do you still remember that sentence: "Be a better self" has become the signature of WeChat to inspire many people and the motto of many people!

I also want to share an association here. If you want to convince a person, you can connect what you want him to do with his dream, and let what we want him to do become what he particularly wants to do. This is also a way to drive the internal drive. Remember the discussion topic that we shared the other day to drive children to learn internal drive?

I'm going to talk about some of my feelings about parenting. My youngest son likes the role of Optimus Prime in Transformers. I also asked him about his dream, and he made it clear: "My dream is to be an excellent leader like Optimus Prime and explore with my teammates." So when he can't sleep well, when he can't eat well, when he watches TV in front of the TV, I will tell him, do you think Optimus Prime is the tallest in Transformers? That's because he can grow so tall when he eats, sleeps and drinks milk. Optimus Prime doesn't wear glasses, does he? The child agrees with me very much, so he goes to eat, sleep and drink milk according to my heart, and he is still very active ~ ~ ~

6. "Herd effect": isolate him and he will naturally move closer to you; Let him choose the answer you gave with everyone.

Everyone has heard that there are special staff to drive the atmosphere under the stage of the Spring Festival Evening. In fact, it also took advantage of everyone's "herd effect" to a certain extent. We are not at the scene, and some plots don't seem ridiculous, but the happy atmosphere created at the scene can still drive us in front of the TV, and even feel that the program seems to be less boring, haha ~ ~

And when we carry out activities in the online community, why do we ask everyone to have a sense of team? People who call for sharing and people who host activities. In fact, I also hope to use the "conformity effect" to stimulate everyone's attraction ~ ~ ~

Ok, that's all for today's reading. Thank you ~ ~ ~