The most important factor to improve the user response rate is to find the right user and then send the most suitable open letter at the right time. After the information is collected, how do users write this letter? Or you have questions, is the current open letter still useful? Isn't opening a letter a sales letter? Isn't it a flyer poster? Is it still valid now?
0 1. Is it outdated to write an open letter?
No, of course not. Writing emails has always been the mainstream method to develop users in the foreign trade industry. Looking at the current b2b platform, online and offline exhibitions or social media all acquire users through e-mail; Sending a letter is one of the best ways for buyers to avoid enjoying users and establish an independent customer pool.
02. Why didn't the user reply?
Many foreign trade partners send hundreds or even thousands of emails every day, but they sink into the sea. Bian Xiao summed up the mistakes people often make when writing letters. You can check it.
1. Always talk about your company and products;
2. The email is too long, with too many requirements and contents;
3. E-mail content lacks proof and support;
4. They don't know you at all and don't know your existence;
5. There are typos or grammatical errors in opening the letter;
6. There is no follow-up or continuous follow-up after the letter is sent;
7. The effectiveness of email is too low, and most of them are inferior emails;
8. There is no correlation between the subject of the email and the recipient;
03. When is the best time to send an open letter?
According to the data analysis compiled by Bian Xiao:
The best time of the week to send email: Monday and Tuesday.
The best time to post a letter in a day: from noon/before kloc-0/2 to afternoon 1, and from 9 am to 10.
Within a working day on Friday, basically, the replies to emails are almost the same, except for the big gap on Friday; 1 pm receives the most replies in 24 hours a day, and 1am is the second peak of replying to emails in a day; However, from 8: 00 pm to 7: 00 the next day, the response rate is generally low, so try to avoid it.
From noon on 12 to noon on 1 2, the mail opening rate was low, and it increased again after noon on 1 2, and decreased from 4 noon to noon on 12. You can send an open letter to the user at the end of the lunch break.
04. Can you send a letter with attachments or pictures?
First of all, the purpose of sending an opening letter is to ensure the success of sending, not to reply, so don't bring the attached picture compression package when opening the letter. Of course, never insert the URL into the text, because the URL will be blocked by the spam system. Only write foreign links, such as Google or facebook. As for the website address, you can write it in the email signature.
You can insert the initials into the pictures of the company, products and teams or pictures that can show the strength of the company, so that users can build trust.
05
Reply to email template suggestions
Dear xx:
(User name, it is recommended not to use the client or friends, just add the customer's name to avoid sending text in groups. )
I am xx from xx, and I have been manufacturing xxxxx for many years. Nice to meet you. We sell XXX products.
(The first paragraph is simply worded. Simply mentioning that you know what market they do is conducive to the next communication. )
Our main market is xx, and our main products cover xxx. All our products have xxx, and we also have our own professional designers to meet any requirements.
(The second paragraph mainly shows the strength of the company through certification and previous business foil. , the quality is not high. Authentication is done by aluminum foil)
If any product meets your needs, please contact us for more information.
(Paragraph 3). If you have any requirements, please feel free to contact us. )
We are sure that any inquiry or request from you will be dealt with promptly.
(End of sentence)
Best regards,
xx
Opening a letter of credit is one of the most effective and convenient ways to develop foreign trade. It is one of the best choices to tap potential users, enhance user relations and promote foreign trade business. You must make good use of your email and cherish every letter you open!
How to reply to Alibaba's inquiry about foreign trade?
Minimum order quantity and expected delivery time, tourists from Bajiashan (the best answer), while the prices in developing countries such as Africa are lower, sum up the improvement. This is just like bidding, whether the inquiry is valuable or not, so I think the probability of closing the transaction is relatively high, including foreign trade, cost, etc., and whether I am in the same industry, providing product specifications and different types of customers (importers, professional understanding, easier said than done. Experience needs to be accumulated with your heart, model, products and many other specialties, that is, the cost of purchasing noodles and accessories+the processing cost paid to the factory). I don't know how to reply. Under the guidance of experienced foreign trade predecessors, we will make different replies and delivery conditions for different enquiries, and how to reply to some enquiries that are not our products: