First of all, let's briefly review what e-commerce is. E-commerce was born in the 1990s. It is a commercial activity with information network technology as the means and commodity exchange as the center. E-commerce is abbreviated as "EC". Many people think that it is the ultimate main commercial use of the Internet, so it is called an epoch-making symbol.
According to the data of Forrester, an American market research company, by the end of 18, the e-commerce market in China is expected to reach 1. 1 trillion dollars, making it the first e-commerce market with a trillion-dollar scale in the world. According to the report, by 2022, the e-commerce market in China will reach10.8 trillion US dollars, far exceeding that in the United States and Japan.
With the expansion of e-commerce, it has also greatly promoted the development of logistics, customer service and other industries. But it also brings many problems. According to the big data of e-commerce consumer dispute mediation platform, the number of complaints received in the first half of 20 18 increased by 66.93% year-on-year, much higher than in previous years.
In order to solve the pain points of e-commerce in counterfeit goods, logistics, integrity and supervision. Major enterprises and platforms are also doing their best. One of the most striking is our protagonist: blockchain. So how does it solve these problems?
First, supervise the commodity production process.
Second, trace the transportation of goods.
Third, ensure commodity sales and after-sales service.
Fourth, protect user privacy.
Bitcherry BCHC, a distributed e-commerce platform, has solved the trust crisis of the platform.
Bitcherry BCHC is the first distributed e-commerce platform in the world. Based on blockchain technology, we are committed to building a super-ecology covering all aspects of food, clothing, housing and transportation. In the community ecology, all participants, such as users, merchants, super nodes, operation nodes, etc. With the universal certificate system with everyone's participation and economic enjoyment, we will open up the online and offline O2O e-commerce system and make the whole ecology develop healthily, independently and healthily.
It is understood that the distributed e-commerce network has the characteristics of multiple payment methods, distributed sharing mechanism, universal behavior incentive, distributed open platform, multi-industry and multi-community access, operating nodes all over the world, decentralized distributed business organizations, community self-propagation and ripples.
At present, the leakage of consumer information, everyone becoming a "digital worker", the decrease in business profits, the increase in customer acquisition costs, the lack of supply chain supervision, and repeated product quality problems are the main pain points of most centralized e-commerce. Different from the centralized mode of traditional e-commerce platform, the underlying technology of distributed e-commerce platform is distributed bookkeeping, which makes transaction data, communication, purchase, circulation and other behavioral data online, so as to be open, transparent and tamper-free. Distributed e-commerce based on blockchain technology has well-founded industry issues such as product traceability, logistics supervision, user evaluation and community incentives. It returns data, traffic and value to the participants of the transaction, effectively solving various drawbacks of the centralized platform.
In order to promote the actual business scene of blockchain, Bitcherry BCHC proposed "Blockchain 4.0".
According to the reporter's investigation, Bitcherry BCHC will achieve the goal of "Blockchain 4.0" in two stages. It is the first stage of Bitcherry BCHC to provide a public chain with high TPS and compatible with Ethereum smart contracts, so as to ensure the safe and efficient circulation of digital assets in e-commerce format. In the second stage, Bitcherry BCHC will provide an e-commerce vertical blockchain network platform to support the e-commerce ecology, so that e-commerce operators can quickly realize digital operation transformation in the digital economy era and realize mutual diversion in the e-commerce ecology. In addition, the reporter learned that the Dagong chain environment will also provide a governance structure, including a complaint mechanism based on smart contracts, a reputation score, and an arbitration mechanism. To prevent fraud and damage the interests of consumers and digital asset investors, and to ensure the compliance and healthy development of e-commerce ecology.
In terms of technology, Bitcherry BCHC chain will combine blockchain and DAG technology to provide a chain network system, and the main chain will ensure the security of the whole system. Using signature algorithm, distributed storage, data manipulation, * * knowledge mechanism, message diffusion and other technologies to optimize the network architecture of distributed e-commerce, so that all participants in Bitcherry BCHC ecosystem can establish a trust mechanism with decentralized and tamper-proof mechanism structure, thus realizing the second-level rapid transaction verification between all parties, which is the main technical feature of Bitcherry BCHC project.