The SP first generation blind box is the Jungle Castle series, and the SP second generation blind box is the Bear Meow Craze series.

IP blessing, exquisite workmanship, stunning design, excluding the hot chicken marketing and disgusting scalpers, it is simply the pinnacle.

I won’t say much about the IP and workmanship. I feel that the fine pearlescent glitter became popular from this set.

Avoiding the popular blood-colored rose, let’s talk about the “thunder model” gargoyle. The gargoyle’s skin color is the only azure color in the entire series, which is very similar to the color of the stone statues outside the medieval castle, although it looks ugly. It’s scary, but it represents the guardian of the town house, similar to our Chinese stone lions. There is a detail. There is a hexagram pattern on the sole of its feet. As we all know, the hexagram represents protection and also represents the Jewish nation. Finally, it is equipped with chains wrapped around the body + teardrops in the corners of the eyes.

Blind box culture originated from the United States and flourished in Japan. The so-called blind box, as the name suggests, is a box filled with cute doll figures of various styles, but the specific model is not marked on the box. Its limited-edition hunger marketing method has greatly stimulated consumers' desire to buy and repeat. Desire to purchase. Experts believe that from the perspective of the macro consumption environment, in the current era of high material abundance, sales have developed from selling goods to selling entertainment, and the craze of the "blind box economy" has also come from this.

On January 26, 2021, the official website of the China Consumers Association issued a consumer reminder stating that some operators use blind boxes to clear inventory, harming consumers’ legitimate rights and interests, disrupting the market, and reminding consumers not to buy blindly. .